(PRBuzz.com) April 13, 2012 -- Power Seller College, the leading eBay learning school, has urged sellers to take care when listing items for sale on what is the world's biggest online marketplace. Power Seller College has released the following guidelines for all eBay users so that they can post their products for sale in the most efficient way, in order to ensure that buyers can find what they need with minimum hassle.
Before posting, Power Seller College reminds sellers to check the eBay rules for restricted items. Power Seller College also underlines the importance of taking effective photos of the product to be listed. Visuals do as much, if not more, to sell items on eBay than any product description or review, no matter how well written or how positive this content may be.
Further, Power Seller College said that sellers need to give their products a title that is descriptive, clear and complete in order to help buyers find what they are looking for. Sellers should state exactly what the item is in the title, even if it means repeating the name of the category. As for the description, the best possible advice is for sellers to put themselves in the shoes of buyers. What do buyers want to learn about the products? What features does it have, and what are their benefits?
Lastly, in order to make sure the items are found easily, sellers should think carefully about the words they would enter if they were searching for the product. It's essential that both the description and the title of a product contains popular keywords which the majority of buyers will enter into the search box.
Power Seller College advise that by following the guidelines above, sellers will have the best chance of making sure that their products are found by the people who want to buy them. In addition, by taking time to research the cost of similar products and list their own at a competitive price, even novice sellers can start seeing results.
• Plan your pricing strategy. Search completed eBay listings. You can also visit online stores that sell similar items to help you choose a price for yourfixed price or auction-style listing, and decide whether you'd like to set areserve price.
• Consider using calculated shipping and decide which shipping service you'll use. Pack your item for shipping so that you can weigh it and measure the length, width, and height so you have this information when you list it. When you use calculated shipping, you won't need to guess the amount it will cost to ship the item.
• Consider creating your seller account before you begin listing your item.
• If you want to open your own eBay Store, learn more about selling with an eBay Store.
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