DETROIT, Dec. 7, 2016 /PRNewswire/ -- Commonwealth//McCann Detroit, McCann Worldgroup's globally dedicated agency of record for Chevrolet, received top honors at the 2016 10th annual D Show Awards, taking home Best of Show along with 16 other wins. The D Show celebrates the best-of-the-best in Detroit advertising; this year's nearly 600 entries were judged by an independent panel of national and international judges.
"We are incredibly honored to receive this recognition," said Gary Pascoe, Chief Creative Officer, North America, Commonwealth//McCann. "This year's D Show competition was especially fierce, making this hometown win even more meaningful for our team."
The big winner of the evening was the agency's Prince Tribute full-page print advertisement, which ran in several newspapers across the U.S. after the legendary rock star's passing. Besides Best of Show, the Prince Tribute also won "Best of" awards for Print and Social Media. Commonwealth//McCann continued their streak, winning Best of Innovative Media for their Chevrolet Malibu Cinema work. Plus, they picked up multiple additional honors across a range of categories for a broad cross-section of work done on behalf of Chevrolet.
"This is a terrific achievement by our Chevrolet team," said Harris Diamond, Chairman and CEO, McCann Worldgroup. "The recognition they've received across categories, from digital to print to TV, is a testament to the great work our people do and the incredible support we have from our Chevrolet client."
Over the past several years, Commonwealth//McCann's work on behalf of Chevrolet has drawn awards attention from around the globe, winning multiple Effie Awards and Cannes Lions as well as earning numerous other international honors.
About Commonwealth//McCann
Commonwealth//McCann is an award-winning advertising agency founded in 2012 as a division of McCann Worldgroup. The agency is headquartered in Detroit, Michigan, and serves as the global advertising agency of record for the General Motors Chevrolet brand. Commonwealth//McCann employs more than 700 team members spanning across 20 countries around the world with offices in São Paulo, Mexico City, Buenos Aires, Dubai, Bogota, Toronto, Johannesburg, Quito, Bangkok, New Delhi, Santiago and Singapore.
About McCann Worldgroup
McCann Worldgroup, part of the Interpublic Group (NYSE: IPG), is a leading global marketing services company with 24,000 employees in more than 100 countries, comprising McCann Erickson (advertising), MRM//McCann (digital marketing/relationship management), Momentum Worldwide (total brand experience), McCann Health (professional/dtc communications), CRAFT (global adaptation and production), UM (media management), Weber Shandwick (public relations), FutureBrand (consulting/design), ChaseDesign (shopper marketing) and PMK-BNC (entertainment/brand/popular culture).
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SOURCE McCann Worldgroup
