SOUTH DEERFIELD, Mass., May 15, 2017 /PRNewswire/ -- The Yankee Candle Company, Inc. announced the launch of its exclusive See America fragrances in partnership with Creative Action Network, helping to support the National Parks Conservation Association. The limited edition fragrances feature transporting scents and uniquely illustrated artwork of notable national parks and landmarks. Yankee Candle invites its customers to experience the beauty of America such as the cascading landscape of the Great Smoky Mountains or the illustrious views of the Golden Gate Bridge.
"The See America fragrances are captivating, allowing you to relive special memories like that trip to the Grand Canyon last summer or experience one of the landmark destinations for the first time in the comfort of your own home," said Nancy Sacco, director of brand marketing, Yankee Candle Company.
Yankee Candle selected six of the most popular images from Creative Action Network's (CAN) See America Project, which consists of nearly 2,000 pieces of original artwork and photography of national parks and treasured landmarks across the United States.
CAN donates 10 percent of its proceeds to the National Parks Conservation Association, the organization devoted to protecting some of America's greatest treasures through advocacy on behalf of the National Parks System.
"Over 75 years ago, the Work Projects Administration first commissioned posters to showcase our national parks and events occurring around the country. The Creative Action Network embodies the same vision, enlisting artists from all over the U.S. to capture the stunning features of our national parks and landmarks," said Aaron Perry-Zucker, co-founder and creative director, CAN. "We're elated to be partnering with Yankee Candle and bringing the work of esteemed artists and some of our country's most treasured places to your homes."
New Fragrances
Prices: $27.99 MSRP – Large Jar Candle; $19.99 MSRP – Medium Two-wick Tumbler; $2.99 MSRP – Car Jar®
Below is a full list of artists and fragrances transporting the outdoors to inside the doors of your home or car.
Cape Cod National Seashore
By Susanne Lamb, Brooklyn, N.Y.
Escape to a sunny day along the Cape with warm scents of salt air and beach flower.
Great Smoky Mountains National Park
By Jon Cain, Charlotte, N.C.
Experience clean, fresh air combed through the piney woods of the Great Smokies.
Golden Gate National Recreation Area
By David Hays, Los Angeles, Calif.
Embrace the ocean air blowing through the Golden Gate with cedar and sheer musk.
Grand Canyon National Park
By Mayanglambam Dinesh Singh, New Delhi, India
Relish in cypress and cedar with a touch of patchouli—big and clear-cut as the Canyon itself.
Everglades National Park
By Megan Kissinger, Lehigh Acres, Fla.
Travel to the warm waters of the Everglades among the fresh, flowing scent of tropical leaves and bright citrus.
Badlands National Park
By Bryan Bromstrup, Terre Haute, Ind.
Enjoy a wide-open mix of sage, cedar and patchouli, striking and masculine as the craggy Badlands.
The new fragrances are available for purchase now at Yankee Candle's more than 500 retail stores, www.yankeecandle.com, and select specialty retailers, department stores and gift shops while supplies last.
To learn more about Yankee Candle and its See America fragrances, visit www.yankeecandle.com, the brand's Instagram (@YankeeCandle) and Pinterest (TheYankeeCandle) pages, or join the conversation on Facebook at facebook.com/TheYankeeCandleCompany or on Twitter (@theyankeecandle).
About The Yankee Candle Company
The Yankee Candle Company, Inc. is a leading designer, manufacturer, wholesaler and retailer of premium scented candles. Yankee Candle has over a 40-year history of offering distinctive products and marketing them as affordable luxuries and consumable gifts. The company is a wholly owned subsidiary of Newell Brands and sells its products through a North American wholesale customer network of approximately 35,000 store locations, a growing base of more than 500 Company owned and operated retail stores, direct mail catalogs, and its Internet website www.yankeecandle.com. Outside of North America, the Company sells its products primarily through its subsidiary, Yankee Candle Company (Europe), Ltd., which has an international wholesale customer network.
About Creative Action Network
Creative Action Network (CAN) is a global community of artists and advocates making art with purpose. Since 2008, CAN has been working with the nation's premier change making organizations to harness creativity for good. CAN runs crowdsourced campaigns around causes, inviting anyone and everyone to contribute their own original, meaningful designs. Those designs are sold as apparel, decor, and more online and through major retailers, supporting independent artists and great causes with every purchase.
About Newell Brands
Newell Brands (NYSE: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Paper Mate®, Sharpie®, Dymo®, EXPO®, Parker®, Elmer's®, Coleman®, Jostens®, Marmot®, Rawlings®, Oster®, Sunbeam®, FoodSaver®, Mr. Coffee®, Rubbermaid Commercial Products®, Graco®, Baby Jogger®, NUK®, Calphalon®, Rubbermaid®, Contigo®, First Alert®, Waddington and Yankee Candle®. For hundreds of millions of consumers, Newell Brands makes life better every day, where they live, learn, work and play.
This press release and additional information about Newell Brands are available on the company's website, www.newellbrands.com.
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SOURCE Yankee Candle
