NEW YORK, - (http://www.financialnewsmedia.com News Alert) - Today, mobile gaming company, Tapinator, Inc. (OTC: TAPM), announces an exclusive partnership with Boston / New York City-based mobile game startup HyperPower Game Group(TM) and its subsidiary, HyperJamz(TM). The companies will now leverage Tapinator\'s rapidly-growing audience of 35MM global mobile gamers and HyperPower Game Group\'s expertise in developing licensed mobile games for celebrities and recording artists to pursue a significant market opportunity at the cross-section of mobile gaming and the entertainment industry.
\"From Kim Kardashian and Tom Hanks to William Shatner and The Rock, more and more celebrities are recognizing the value of engaging and entertaining their fan bases through the unique medium of mobile games,\" said Tapinator CEO, Ilya Nikolayev. \"And, with the clear potential of these games to become major revenue generators, Tapinator is prioritizing this important new industry sector through its partnership with HyperPower Game Group and HyperJamz.\"
Tapinator will now become the exclusive publisher of HyperPower Game Group\'s celebrity-focused games, beginning with the recent release from HyperJamz, Melissa Etheridge\'s \"Take My Number\" Phonebook Challenge. This licensed mobile game for iOS and Android is HyperJamz\' debut example of a new category of mobile \"music video games,\" which create an entirely new way for people to experience music while reinvigorating the $7 billion recording industry. Inspired by the first single from Melissa Etheridge\'s new album, \"This is M.E.,\" the game nods to classics like Tetris and Bubble Blast while taking ultimate inspiration from Etheridge\'s new song by \"gamifying\" the names and numbers in players\' own iPhone and Android phonebooks. Users are asked to guide and match falling guitar picks, while guessing and learning the phone numbers of people they know--all while jamming out to Etheridge\'s new single, \"Take My Number,\" which streams for free throughout the game.
\"At HyperPower Game Group and HyperJamz, our expertise lies in rapidly developing celebrity and artist partnerships, translating celebrity brands into mobile games and conceiving the celebrity-driven integrated marketing campaigns that ensure their success,\" said CEO of HyperPower Game Group and HyperJamz, Clark...
$TAPM News - Mobile Gaming Leader Tapinator Enters Exclusive Publishing Partnership with HyperPower Game Group and its Subsidiary HyperJamz
October 28, 2014 at 09:11 AM EDT
