Instagram Starts Letting Ads Be Clickable
March 04, 2015 at 13:01 PM EST
Instagram never allowed URLs to work, until now. It wanted people browsing photos, not the web. But Instagram says its advertisers demanded more vivid ways to influence people that “lead to meaningful results for their businesses.” Brands want measurable impact, not to be breezed by. Meanwhile, Instagram wants to court ecommerce companies that want people to click through and buy,… Read More