R. Frederick Riddle, V.P. of T&R Independent Books announces overhaul and consolidation of company website.
PORT CHARLOTTE, Fla. - April 26, 2016 - PRLog -- Vice President of Marketing R. Frederick Riddle today announced a major overhaul of T&R Independent Books' web presence. In the past there have been three websites: Tress Riddle's, R. Frederick Riddle's, and T&R, which redirected to R. Frederick Riddle.com. This has changed with the four (4) step process announced today.
Here are the four steps:
Step One was the closing of the company store. With the new shift in marketing strategy to web marketing platforms like Amazon.com, Smashwords.com, and others, the store no longer fits within the overall strategy. So the store was closed in early April.
Step Two was the launching of the all new TR-INDBKSTORE.COM site. This website provides a one-stop shopping experience where shoppers will have the ability to visit the unique author pages or the new Academy pages - all under one roof!
Steps Three and Four involved the closing and re-opening of tressriddle.com and rfrederickriddle.com, which now redirect visitors to the respective home page of the author. For example, for visitors to tressriddle.com they are redirected to Tress Riddle's Home Page at T&R's site, while visitors to rfrederickriddle.com are redirected to R. Frederick Riddle's Home Page at T&R's site.
People interested in learning to write can access the Authors Academy, where they will learn about writing, publishing, and marketing.
T&R Independent Books home page
Tress Riddle's home page
R. Frederick Riddle's home page
T&R Academy
Contact
R. Frederick Riddle
***@tr-indbkstore.com
Photos: (Click photo to enlarge)
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T&R Independent Books Announces New One-Stop Shop Website
April 26, 2016 at 11:00 AM EDT