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Mixed open even as factory activity expands

The markets opened mixed with the Dow falling 30 points to 17,068 while Nasdaq rose 10 points to 4590 even as the nation's factory activity expanded.

On the upside

Norwegian Cruise Lines (Nasdaq: NCLH) will purchase luxury cruise liner Prestige Cruises International in a cash and stock deal valued at approximately $3.025 billion including the assumption to debt.

Digital Ally (Nasdaq: DGLY) forecast sharply higher full year revenue of $22.5 million.

The Food and Drug Administration granted Breakthrough Therapy designation to ACADIA Pharmaceuticals' (Nasdaq: ACAD) Parkinson's disease psychosis treatment NUPLAZID.

On the downside

Exelixis (Nasdaq: EXEL) reported disappointing results from a late stage study of its prostate cancer treatment cabozantinib and announced a 70% reduction in its workforce.

Second quarter earnings fell for Conn's (Nasdaq: CONN) to miss analyst expectations prompting the company to lower its full year earning guidance.

Zacks Equity Research expects Melco Crown Entertainment (Nasdaq: MPEL) to fall.

In the broad market, advancing issues outpaced decliners by a margin of nearly 5 to 4 on the NYSE and by 5 to 3 on Nasdaq. The broader S&P 500 eased a point to 2002. Bitcoin slipped $3 to $476.

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