Mike Marko with IM Consultant Services in Cincinnati, Ohio has announced the publication of his new blog post. He says that this blog post is intended for business owners and marketers to help them grow their businesses. He also mentions that this article focuses on the tips and tricks of using Twitter for a business.
“To build a Twitter presence is somewhat difficult,” Marko starts in his new post. He explains that it’s a challenge to stand out from the crowd with Twitter. That’s when one takes into consideration the huge number of companies that get into Twitter promoting their businesses. Nevertheless, Marko claims it’s not impossible for a business to carve out a space for itself on the network. Marko adds that with the proper approach, business marketers can make successful campaigns on Twitter and project a great image.
Marko mentions that using a Twitter business strategy is vital for business growth. He says that Twitter can improve a brand’s online presence and increase sales if marketing on it is done correctly. Furthermore, he says that business owners who want to achieve that can do it by following his tips on using Twitter for a business in his latest article. In the same article, he shares effective Twitter strategies to help marketers grow their commerce.
Marko says that Twitter has an edge on other social networks in certain areas. It has perfect features for engagement, awareness, and research. He adds that using a Twitter account for business can help a lot to identify the economic needs and demographics today. In addition, Marko says that Twitter also provides easier ways to connect and communicate with people. He further mentions that Twitter is the place to be for marketers who are looking for a place to engage.
“Twitter marketing develops and promotes a brand,” Marko asserts. He adds that if it is used properly, it can take a business and a brand to a notable growth. Marko further mentions that tweets can be seen immediately by followers because feeds on the network update in real time. He also says that Twitter is a great way to post promos and exclusive deals. In addition, it has information about customers that marketers can access easily. Marko says that it’s considered the ideal place to research for a target audience.
Marko goes on to say that those who use Twitter for a business can track their performance by using Twitter Analytics. He says that marketers can get insight into how ad posts are doing on it, for instance. In addition, Marko says that business owners can know which of their strategies is working and which isn’t by checking analytics.
In this article, Marko also discusses the process of setting up a Twitter business profile. He says that the first step business owners need to take for Twitter marketing is to set up their business profile. He further mentions that the five vital parts of a Twitter business profile should work together effectively. According to him, those five parts are the Twitter handle, profile picture, bio, header image, and pinned tweet.
The Twitter handle is the user identifier on the network. It can be created with up to 15 characters. Marko also mentions that there are 160 characters allotted to describe important business information for bio. He says that it has to be full of information and concise. As for the profile photo, Marko says that it has to represent the brand and the business, so it should include a logo. He adds that the header image should be placed behind the profile picture. Moreover, he says that it can be used to highlight events, news about the business, and promotions.
Marko says that using hashtags can certainly help in making a good business experience. They can help in driving traffic as well, according to Marko. He adds that these are words that let users tag identifying words that group a lot of tweets together. Furthermore, Marko says that hashtags are useful for events. Trending topics are also easily searched by using them.
Marko also discusses handling problems by using direct messages. He says that this is a good business tactic for resolving customer issues. He says that if business owners argue publicly, it can lessen their credibility. That’s the reason why business owners have to resolve issues through the direct message function.
“The best way to send an announcement, interact with followers, and promote business is through live tweeting,” Marko asserts. He adds that it’s a good way to make a topic trend. Furthermore, he mentions that business owners should make sure to create their own hashtag to use when planning for a live tweet.
Marko also warns business owners to never buy followers. He says to never imitate brands that purchase followers from other services to boost their follower count. He says that business owners will only get fake followers if they buy followers. He further says that these followers will not be able to engage.
Marko provides a wide range of helpful posts from online marketing guides to how to create YouTube videos to get positive reviews from customers. He mentions that helping marketers to create and grow their businesses is his greatest passion. He is admired as an expert in his field.
The services provided by IM Consultant Services include SEO, search engine marketing, branding, online marketing funnels, and website design. In addition to that, they offer social media marketing, email marketing, graphic design, press releases, and blog content writing. Marko says that those who need additional information about their services can contact him via the IM Consultant Services website or call them by phone.
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For more information about IM Consultant Services, contact the company here:
IM Consultant Services
Mike Marko
513-580-4598
info@imconsultantservices.com
PO Box 62451 Cincinnati, OH 45262
