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July 06, 2006 at 06:30 AM EDT
WebAlert: Sub-Urban CEO to Be Interviewed Today at 12:30 ET on to Discuss Business Strategy; Interview with Major Microcap Online Broadcaster to Cover Company's Multi-Brand, High-Profit Business Strategy

Sub-Urban Brands, Inc. (OTCBB:SUUB), a multi-brand apparel company pursuing explosive revenue growth in the global fashion industry, announced that its Chief Executive Officer, Joseph Shortal, will be interviewed today on leading online microcap news broadcaster, at 12:30 p.m. Eastern Time.

The live broadcast will be available online ( and will provide in-depth discussion of Sub-Urban's latest successes in the fashion industry, such as the recent order from Fred Segal, a trendsetting retailer located in Santa Monica, Calif. Mr. Shortal will also provide an overview of the Company's strategic business plan and its first national marketing campaign.

What:   Sub-Urban Brands Interview with

When:   Today, July 6, 2006, at 12:30 p.m. Eastern.

How:    To listen, log on to

Cost:   Interview broadcast is free of charge


Market News First is the only online destination that brings real microcap news to investors and features live interaction with companies from the Bulletin Board, Pink Sheets, and Amex. Featuring Live Press Conferences, All-Day Live Trading Commentary, Analyst Profiles, Interactive Forums, News Items, and "The MicroBlog," gives microcap investors the information source necessary to trade in the markets. boasts being the largest true news company reporting on microcap traded stocks.

About Sub-Urban Brands

Sub-Urban Brands, Inc. is a multi-brand company which designs and markets cutting-edge lifestyle apparel that targets the rapidly-growing multibillion-dollar youth consumer marketplace. The Company pursues robust revenue-generating opportunities within multi-tiered retail markets that leverage multiple brands and market segments to create financial success. Sub-Urban is committed to further expansion and increased shareholder value through both the internal development of intellectual property and acquisition of additional brands, as well as to the establishment of new international marketing alliances that will reinforce its recurring and non-recurring revenue streams. Inspired by the energy and vigor of youth, urban and music culture, Sub-Urban is initially focused on creating a family of non-competing brands for its key target consumer, an estimated 40 million 15-29 year olds. Sub-Urban's current portfolio of trademarked apparel and accessory brands includes WHITEBOY(R) for Men, WHITEBOY(R) for Women and BLACK JESUS(R) streetwear apparel and PYT styles for younger girls. Consistent with the company's high growth strategies, the Company will be actively marketing these brand offerings to Japan, Canada, Australia and 25 European countries. For additional information, please visit For more investor oriented information about Sub-Urban, visit For current stock price quotes and news, visit To view an Investor Fact Sheet, visit

Forward-Looking Statements

This press release includes statements that may constitute forward-looking statements, usually containing the words "believe," "estimate," "project," "expect," or similar expressions. These statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements inherently involve risks and uncertainties that could cause actual results to differ materially from the forward-looking statements. Factors that would cause or contribute to such differences include, but are not limited to, continued acceptance of the Company's products and services in the marketplace, competitive factors, dependence upon third-party vendors, availability of capital and other risks detailed in the Company's periodic report filings with the Securities and Exchange Commission. By making these forward-looking statements, the Company undertakes no obligation to update these statements for revisions or changes after the date of this release.

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