Hitpost Aims To Score With Couch-Loving, Smartphone-Wielding Sports Fanatics

Many startups arise when someone notices a lot of people doing the same thing in a disorganized or sort of convoluted way. One example is how Foodspotting came about because so many people were using services like Twitter to share pictures of what food they were eating. In a similar vein, Aaron Krane noticed that a lot of people were sharing pictures of their favorite sports moments as they watch them on TV. And now we have Hitpost . Or we will soon. Hitpost is set to launch later this month as an app for both iPhones and Android phones. With it, you can easily take pictures of the sports game you're watching and share them with friends. " Simply put, we create a live social community of sports fans who edit the content instead of ESPN ," says Krane.