Kindle Books Overtake Paperback Books To Become Amazon’s Most Popular Format

Has the pixel to print tipping point been reached? Last July we reported that Amazon's Kindle eReader books had surpassed hardcover books in terms of sales, selling 143 Kindle books for every 100 hardcover books. Now that lead also holds for paperbacks and by default all books, with 115 Kindle books sold for every hundred paperbacks. The statistic for hardcover books itself has doubled, with three times as many Kindle books as sold as paperbacks in 2010. Free Kindle books are excluded from this number or it would be much higher.
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