T-Mobile Buys Good Will With Gift Cards For Customers

How does that old phrase go? “There ain’t no such thing as a free lunch?” Intellectual heavyweights like Milton Friedman and Robert Heinlein got a fair bit of mileage out of the quote, and it seems at least one person over at T-Mobile HQ has heard it. The result? According to TmoNews , T-Mobile has begun to send out free $25 gift cards for use on anything (short of bill payments) inside T-Mo corporate stores. Sounds like a free lunch so far, right?