Local Corporation Reaches Record Organic and Mobile Traffic

Local Corporation (NASDAQ: LOCM), a leading online local media company, today announced that it reached record organic traffic and record mobile traffic in May 2012.

The company reached organic traffic of 14.1 million monthly unique visitors (MUVs) during May 2012, up 51% from 9.3 million MUVs in May 2011.

Mobile traffic continued to grow strongly, representing over 6.5 million MUVs in May 2012, up over 368% from 1.4 million MUVs during the year ago period.

"Traffic growth is a key performance indicator for our business because it represents a proprietary ecosystem into which we can sell our unique digital media solutions to small and medium-sized enterprises," said Heath Clarke, Local Corporation chairman and chief executive officer. "These latest organic and mobile traffic records show progress towards our long-term goal of providing approximately half of our overall traffic from organic sources.”

All site traffic and usage statistics are from third-party service providers engaged by the company.

About Local Corporation

Local Corporation (NASDAQ:LOCM) is a local media company that connects brick-and-mortar businesses with over a million online and mobile consumers each day using a variety of innovative digital marketing products. To advertise, or for more information, visit: http://www.local.com/ or http://www.localcorporation.com.

Local Corporation is a registered trade name of Local.com Corporation.

Contacts:

Media Relations Contact:
Local Corporation
Cameron Triebwasser
949-789-5223
ctriebwasser@local.com
or
Investor Relations Contact:
Local Corporation
Janine Zanelli
949-341-5340
jzanelli@local.com

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