EX3 Energy® announces a new formulation for its fruit flavored energy chewable supplement as a safe and convenient alternative to conventional energy drinks, and begins crowd funding campaign for pre-orders.
PRLog - Sep 16, 2013 - ALISO VIEJO, Calif. -- EX3 Energy® announces a new formulation for its fruit flavored energy chewable supplement as a safe and convenient alternative to conventional energy drinks, and begins crowd funding campaign for pre-orders.
Energy drinks have been getting a lot of press these days – and with their growing popularity with children and teenagers, parents are questioning the safety of these beverages. Recent lawsuits, leveled against the major Energy Drink brands as a result of deaths related to their use, prompted the U.S. Food and Drug Administration to launch an investigation into the safety of energy drinks, shots and chews, which have skyrocketed in popularity in recent years. In the United States alone, the energy drink industry is anticipated to more than double, and reach an astounding $19.7 billion by the end of 2013, which is almost a 160% increase from 2008.1 By 2017, sales of energy drinks and shots will grow to a value of $21.5 billion by 2017.2
Although these products provide the temporary energy rush consumers crave, they also contain a substantial amount of caffeine and sugar. EX3 Energy aims to address the growing concern that consumers have with regards to these products. "Consumers are increasingly aware and cautious of consuming energy drinks and supplements with very high doses of caffeine, but people still want to live an on-the-go lifestyle, and desire and need an alternative to caffeinated energy products.” says Marco Santiago, Executive Vice President of Business Development. "EX3 Energy solution is to provide a safe Xtreme Energy alternative with minimal caffeine. ANYTIME - ANYPLACE!” Marco Continues.
"We're very excited about the new proprietary formulation that enhances mental and physical activity through the nitric oxide pathway while helping to maintain a strong cardiovascular system and improving energetic performance by enhancing circulation. EX3 Energy includes green coffee bean extract and other key ingredients known to boost energy safely.” says Sue Meyer, EX3 Energy President.
With its new formulation, EX3 Energy stands poised to exploit an untapped segment of the global functional food and beverage energy market by providing an alternative to bulky and inconvenient liquid beverages.
About EX3 Energy
EX3 Energy's mission is to be the global leader and supplier of safe, convenient and great tasting energy products that enhance mental and physical performance and enable and inspire our customers to get out and achieve greatness.
Customers and retailers wishing to pre-order EX3 Energy may visit us at
http://www.fundable.com/ex3-energy-llc
EX3 Energy, LLC
27068 La Paz Road, Ste.782
Aliso Viejo, CA 92656, USA
1-888-EX3-9111
www.ex3energy.com
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1 Energy Drinks: An Assessment of Their Market Size, Consumer Demographics, Ingredient Profile, Functionality, and Regulations in the United States; M.A. Heckman, K. Sherry, and E. Gonzalez de Mejia
2Energy Drinks and Shots: U.S. Market Trends - http://www.marketresearch.com/Packaged-Facts-v768/Energy-Drinks-Shots-Trends-7124908/
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EX3 Energy Formulates New Energy Chewable as a Safe Alternative to Conventional Energy Drinks
September 16, 2013 at 14:37 PM EDT
