Memorex Announces New Additions to Its Fun Series Line of USB Flash Drives

Memorex™, one of the most well known names in consumer data storage, today unveiled the latest additions to its Fun Series USB flash drives. The new animal-shaped drives were highlighted at the Pepcom Holiday Spectacular! event in New York City.

Memorex(TM) today unveils new collectable additions to the Memorex Fun Series USB flash drives serie ...

Memorex(TM) today unveils new collectable additions to the Memorex Fun Series USB flash drives series at the Pepcom Holiday Spectacular! event in New York City. (Photo: Imation Corp.)

The Memorex Fun Series Flash Drives make it easy to store and share data, music, photos and videos. The unique and colorful drives are made of soft silicone rubber that houses and protects the USB connector.

“The USB Flash Drive is essential for anyone who uses a computer,” said Toshi Hokari, executive director, product management and marketing, Imation. “The collectable series of Memorex Fun Series drives are a playful and unique USB option to safely and securely transfer and backup important data files.”

All Fun Series drives, which are available in 8GB capacity, include a key chain for added convenience. In total, there are eight Memorex Fun Series flash drives to collect: Turtle (available in Q1 2014), Snail (available in Q1 2014), Crab, Fish, Froggy, Ladybug, Croco and Dino. The manufacturer’s suggested retail price (MSRP) per drive is $19.99.

For more information, go to memorex.com or Facebook.com/memorex.

About Memorex
A portfolio brand of Imation Corp. (NYSE: IMN), Memorex® is one of the most trusted and recognized consumer brands in modern marketing history. Beginning in 1961, Memorex flourished as a leader in the magnetic tape industry. Today, Memorex has grown into a brand that empowers families to create the memories they want to preserve.

Memorex and the Memorex logo are trademarks of Imation Corp. All other trademarks are property of their respective owners.

Contacts:

Imation Corp.
Press contacts:
Amanda Yeschick, 651-704-6294
ayeschick@imation.com
or
Sarah McNeil, 612-205-0795
sarahmcneilandassociates@gmail.com

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