Applied Health Analytics recruits The Advisory Board Company – Southwind executive partner to lead its consulting and solutions division

Applied Health Analytics, LLC, population-health management consultant and developer of a sole-source, evidence-based software platform that provides business-process support and engagement tools to hospitals and health systems to help them lower healthcare delivery costs, improve outcomes, support primary care physician strategies and move services that focus on acute care to ambulatory health interventions, has hired Craig Smith as president, Coalesce.

Craig Smith joins Applied Health Analytics to lead its consulting division. (Photo: Business Wire)

Craig Smith joins Applied Health Analytics to lead its consulting division. (Photo: Business Wire)

In his role, Smith leads Coalesce, a division of Applied Health Analytics, that provides consulting and solutions services to hospitals and health systems across the country. He works with C-level executives to assess and create the strategies and operational infrastructure needed to increase revenue and market share of fully insured consumers in the commercial (employer) market. The result is increased volume to health systems service lines, including primary care physicians and occupational health programs.

“Hospitals and health systems face a myriad of issues as they navigate the transition from volume to value. As part of this movement we’ve seen many systems make significant investments in their physician alignment strategies. There have likewise been major investments in technology to prepare hospitals and health systems for better care coordination across settings to improve outcomes and efficiency,” said Smith. “All of this happens against the backdrop of the emergence of health exchanges in which the enrollees’ health status may create significant adverse selection to the risk pool.

“All of this creates a situation in which mitigating risk is best served through thoughtful and deliberate outreach. By focusing on the local commercial market, health systems have the opportunity to work with a broader demographic to create solutions to keep the healthy, healthy, and improve the health of those at risk while simultaneously supporting the system’s strategic initiatives and investments,” continued Smith.

Smith previously held the position of executive partner at the Southwind division of The Advisory Board Company where the first-year contract value of new client acquisitions increased four-fold during his tenure. Smith has more than 16 years of healthcare experience, including providing health systems with consulting services focused on physician alignment, compensation modeling and redesign services, revenue cycle and technology solutions, clinical integration, ACO strategy development and population health management initiatives. Smith has 15 additional years in business development and client account management in financial services. Craig earned bachelor's degrees in political science and economics at Brown University.

About Applied Health Analytics, LLC

Founded in 2009, Nashville-based Applied Health Analytics, LLC provides consulting and software services to hospitals and health systems to help them lower healthcare delivery costs, improve outcomes and move services that focus on acute care to ambulatory health interventions. The company is a joint-venture partner with Vanderbilt University Medical Center’s Dayani Center for Health and Wellness.

Contacts:

Applied Health Analytics
Holley West, APR, 615-665-8825
h.west@appliedhealth.net

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