Dolby Laboratories Collaborates With Collective Digital Studio and Rocket Jump Studios on Video Game High School (VGHS) 3

Dolby Laboratories, Inc. (NYSE:DLB) in conjunction with Collective Digital Studio and Rocket Jump Studios, announces its collaboration on the highly anticipated third season of Video Game High School (VGHS).

Created by Freddie Wong and Matt Arnold, VGHS is considered one of the most successful made-for-digital original franchises, garnering over 84 million video views from its first two seasons and backed in large part by its die-hard fans, who contributed to various Kickstarter® and IndieGoGo® crowd-funding campaigns. The series is produced by Collective Digital Studio and Rocket Jump Studios. For the third and final season, which premieres on RocketJump’s YouTube® channel and other electronic sell-through platforms on October 13, Dolby provided sound design and mixing services in order to ensure that the 5.1 surround-sound production was on par with even the most ambitious feature films and television series.

There has been a sharp increase in the visual quality of made-for-digital productions, as creators incorporate more sophisticated cameras, lighting, and effects in order to deliver motion picture–quality results. The VGHS collaboration is part of an ongoing Dolby initiative to educate digital filmmakers on how to easily and efficiently incorporate high-quality sound design and multichannel audio into their made-for-digital productions, so that the audio quality can keep pace with the visuals.

“Audiences are consuming digital content on an ever-expanding array of devices and services that support multichannel audio, including large smart TVs and video game consoles, and also on mobile devices,” said Glenn Kiser, Director of the Dolby® Institute. “As a result, made-for-digital content is sitting alongside more traditional media, and for certain genres—such as action, sci-fi, and horror, where audio is such a crucial storytelling device—it’s critical that creators meet the audience’s heightened expectations concerning quality.”

“We’re excited for our viewers to experience the explosive action sequences in the final episodes of VGHS that will be heightened by the strong sound dynamics powered by Dolby,” said VGHS creator Freddie Wong.

In addition to VGHS, Dolby has collaborated with notable digital filmmakers including Michael Gallagher and Corridor Digital to incorporate multichannel audio in select productions. Dolby has formalized the Made-for-Web Audio Program, and will identify up to a half-dozen new, high-profile projects from premium content creators for collaborations through 2015. The Made-for-Web Audio Program is part of the Dolby Institute, Dolby’s initiative to educate and inspire content creators on the creative use of sound and picture as storytelling tools.

About Video Game High School (VGHS)

Produced by Rocket Jump Studios and Collective Digital Studio, Video Game High School (VGHS) was created by YouTube star Freddie Wong and Matt Arnold. It has been hailed by Variety as “the top web series of 2013” and recently won the 2014 Streamy Awards for Best Action or Sci-Fi (Channel, Show or Series), Best Ensemble Cast, and Best Directing.

Set in an alternate reality where professional video gaming is the biggest spectator sport in the world, the series follows the adventures of pro gamer Brian D (Josh Blaylock) and his friends who attend VGHS, an elite competitive gaming academy, in a fun-filled, thrill ride that mixes drama, comedy, and explosive action in the heightened world of video games. Celebrity cameos over the last two seasons have included Zachary Levi, Stan Lee, and Chris Hardwick.

VGHS Season 3 will feature Conan O’Brien, with other surprise cameos in store when the series returns on October 13, 2014. To catch up on the past seasons and more information, please visit www.youtube.com/rocketjump and www.rocketjump.com.

About Collective Digital Studio

Collective Digital Studio (CDS) is a next-generation media company focused on empowering creators, growing brands, and building audiences. It oversees one of the leading YouTube multichannel networks, with over 800 channels delivering more than a billion views a month. Distinguished for its ability to produce, distribute, and market intellectual property across multiple platforms, CDS pioneered the distribution of premium digital content to television and is best known for producing the hit web series Video Game High School, as well as TV shows for The Annoying Orange, Epic Meal Time, and FЯED. It boasts an unparalleled track record for delivering highly successful branded content initiatives for Fortune 200 brands, including Verizon, Dodge, Estee Lauder, Unilever, Procter & Gamble, Toyota, Sony PlayStation, and many more. CDS’ world-class sales organization includes offices in New York, Los Angeles, Detroit, and San Francisco.

About Rocket Jump Studios

Rocket Jump Studios is a digital entertainment company that specializes in development, production, and distribution of original web video content, TV shows, and feature films. Since its humble beginnings in 2010, as the FreddieW YouTube channel, Rocket Jump Studios has since rebranded itself as a pioneer in the digital direct-to-consumer new media landscape. Co-founded by Freddie Wong, Matthew Arnold, and Desmond Dolly, Rocket Jump Studios has amassed a catalogue of hundreds of original action, comedy, and family-oriented videos, including the groundbreaking full length web series Video Game High School, that have gained over 1 billion views across their 7 million subscribers on YouTube alone.

In addition to Hollywood-quality VFX-laden shorts and web series, Rocket Jump is expanding their business into new forms of media including comics, games, podcasts, and more feature-length offerings.

A rocket jump is a videogame technique where you point a rocket launcher at your feet, jump, and then fire, using the resulting explosive force of the rocket to propel you to unfathomable heights. Company co-founders Freddie Wong, Matt Arnold, and Dez Dolly couldn’t think of a name more suited to the kind of content they produce. Rocket Jump Studios content offerings can be found on www.YouTube.com/RocketJump and on their custom portal www.RocketJump.com.

About the Dolby Institute

Launched at the 2013 Sundance Film Festival, the Dolby Institute has the mission to help engage and educate artists and filmmakers on the importance of sound to the overall film experience, and to invite filmmakers and artists to think critically about sound from the very beginning of the creative process. The institute works directly with filmmakers and artists at leading film festivals, labs, and related events. Since inception, the institute has brought together emerging artists and award-winning audio veterans and masters of the craft to offer concrete tools and advice on ways to make a story more vibrant with sound. Dolby Institute Director Glenn Kiser, the former vice president and general manager of Skywalker Sound, has been working at film festivals, universities, and film schools—wherever filmmakers gather.

About Dolby Laboratories

Dolby Laboratories (NYSE:DLB) creates audio, video, and voice technologies that transform entertainment and communications in mobile devices, at the cinema, at home, and at work. For nearly 50 years, sight and sound experiences have become more vibrant, clear, and powerful in Dolby. For more information, please visit www.dolby.com.

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