Archway Marketing Services Strengthens Market Leadership with Investment in Call Center Operations

Archway, a leader in marketing logistics, fulfillment services and supply chain management, has expanded its end-to-end marketing operations with an investment in new technologies to expand their Call Center operations.

“As the first point of contact for our customers’ brands, we recognize the importance of solidifying best practices and bringing all conversations into one place for resolution. Our contact center capabilities across social media, email, voice and chat will optimize the customer support life cycle on business-to-business and business-to-consumer marketing campaigns,” said Doug Mann, Chief Executive Officer.

Archway’s North America-based call center operations offer the latest advancements in problem solving for inbound and outbound technical support, customer care life cycle management in the support of order management, cross-sell and up-sell strategies. Services include dedicated and shared multilingual agents trained for inbound and outbound customer care, help desk technical support and support throughout the life cycle of promotional marketing campaigns.

Bob Otrompke, Senior Director of Call Center Support adds, “I’m thrilled by the advancement in leading technology-enabled tools and best-in-class operating practices. The visibility and operating metrics of our call center operations will help our customers reduce costs and streamline their marketing execution processes.”

About Archway:

Archway is a leading provider of marketing supply chain management services. Archway's solutions include fulfillment, vendor management, promotional products management, print management, digital print, transportation management, consumer promotion, call center, and business intelligence and decision support. Each solution is designed to reduce the cost of marketing logistics, improve marketing execution and enhance the brand experience at every touch point of their clients’ marketing initiatives. Archway has approximately 1,800 employees and operates 4 million square feet of distribution space in 12 major metropolitan areas in North America. For more information visit www.archway.com.