Although copywriting has changed, the fundamentals of persuasive writing remain the same. Angela Booth reveals how copywriters can leverage their skills in today's connected world.
PRLog - April 27, 2015 - GORDON, Australia -- Today, there's a huge demand for competent copywriters. This means that the opportunities for new and experienced writers are unlimited. However, many copywriters are bound by rules which no longer apply.
Angela Booth has released a new free report: "Copywriting Fast Start: Profit-Making SECRETS You Must Know In 2015".
She says: "Copywriting as a business has changed immensely since I started writing advertising in the 1980s. Today, a lot of copywriting is done in real time. Companies can access their audiences almost instantly."
This presents challenges for copywriters. In her report, Angela offers a collection of strategies and tips, and recommends that when in doubt, writers stick with copywriting's fundamental principles. People are people. Persuasion remains the same, whether it's done in a print ad, or in a fast social media post on Facebook or Twitter.
Angela discusses how copywriters can help their clients to leverage their advertising messages with content. She says: "Companies face real problems communicating with, and engaging, a fragmented audience. Copywriters need their creativity more than they've ever needed it before."
Angela also discusses copywriting fees. Today, many companies use outsourcing websites to hire copywriters. On those sites, writers bid on projects. In response, copywriters lower their rates. This rush to the bottom can become a dangerous habit -- one that leads to disaster. Angela offers solutions.
More information on the free copywriting report is available here.
About Angela Booth
Angela Booth is a copywriter, author and writing coach. She offers many guides, courses and classes to help writers to enhance their skills at: https://angelabooth.selz.com
Angela's free Content Library of ebooks is available at Writing Genii: http://writinggenii.com/ Angela helps writers and other creatives to launch successful businesses and careers every day.
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Free Copywriting Report Helps Writers To Avoid Today's Business Pitfalls
April 27, 2015 at 19:51 PM EDT
