FitLife Brands Launches Metis Nutrition™ Brand

FitLife Brands, Inc. (“FitLife”) (OTCBB:FTLF), an international provider of innovative and proprietary nutritional supplements for health conscious consumers marketed under the brand names NDS Nutrition Products™ ("NDS") (www.ndsnutrition.com), PMD® (www.pmdsports.com), SirenLabs® (www.sirenlabs.com), CoreActive® (www.coreactivenutrition.com), and Metis Nutrition™, today announced that it has received the first order of its Metis Nutrition™-branded product, JXT5™, and expects to begin shipping on June 30, 2015.

“We are excited about the launch of Metis Nutrition, which will be available initially in approximately 2,400 GNC corporate stores and 400 franchise stores beginning this summer. This marks a major milestone in the development and growth of FitLife Brands by adding a new brand and significantly expanding distribution within GNC’s store footprint,” said John S. Wilson, CEO of FitLife Brands. “We remain committed to our strategy of building a portfolio of authentic and best-in-class nutritional supplement brands that have a strong value proposition for consumers as well as our distribution partners. This strategy has led to continued strong sell-through at retail and with the incremental contribution from expanded distribution, we expect significant revenue and earnings growth for FitLife in the coming quarters.”

The first SKU to ship is the Metis Nutrition JXT5™ men’s health supplement. JXT5 offers a potent multifaceted 5 in 1 formulation bringing together five key elements designed to support a healthy increase in testosterone, joint health and mobility, libido, prostate health and vision. Featuring the highest quality and purest ingredients available, JXT5’s premium formulation features three human clinically studied and university researched ingredients: Testosurge®, FruiteX-B® (Calcium Fructoborate), and DHEA. Testosurge® supports a healthy increase in testosterone levels. FruiteX-B® supports joint health and mobility, and DHEA helps to restore vitality. JXT5 also includes a comprehensive blend of actives to support libido, prostate health and vision. JXT5 is an unrivaled men’s health formula that offers an elite edge for powerful results.

About FitLife Brands

FitLife Brands formulates innovative and proprietary nutritional supplements for health conscious consumers. FitLife currently markets over 60 different dietary supplements to promote sports nutrition, improved performance, weight loss and general health primarily through domestic and international GNC® franchise locations. FitLife is headquartered in Omaha, Nebraska. For more information please visit our new website at www.fitlifebrands.com.

Forward-Looking Statement

Statements in this release that are forward looking involve known and unknown risks and uncertainties, which may cause the Company's actual results in future periods to be materially different from any future performance that may be suggested in this news release. Such factors may include, but are not limited to: the ability to of the Company to continue to grow revenue; and the Company's ability to continue to achieve positive cash flow given the Company's existing and anticipated operating and other costs. Many of these risks and uncertainties are beyond the Company's control. Reference is made to the discussion of risk factors detailed in The Company's filings with the Securities and Exchange Commission including its reports on Form 10-K and 10-Q. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the dates on which they are made.

Contacts:

Investor Relations Contact for FitLife Brands:
Three Part Advisors, LLC
David Mossberg, 817-310-0051
or
Jeff Elliott, 972-423-7070

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