Bathroom Scales - Global Strategic Business Report: Product Overview, Industry Activity, Product Innovations & Focus on Select Global Players - Research and Markets

Research and Markets has announced the addition of the "Bathroom Scales - Global Strategic Business Report" report to their offering.

This report analyzes the worldwide markets for Bathroom Scales in US$ Million. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Middle East & Africa, and Latin America.

Annual estimates and forecasts are provided for the period 2015 through 2022. Also, a six-year historic analysis is provided for these markets. Market data and analytics are derived from primary and secondary research.

The report profiles 29 companies including many key and niche players such as

• AWM Limited (UK)
• Bonso Electronics Ltd. (Hong Kong)
• Fitbit Inc. (US)
• Groupe SEB (France)
• Guangdong Xiangshan Weighing Apparatus Group Ltd. (China)
• Zhongshan Camry Electronic Co., Ltd. (China)
• Johnson Measures and Weights Ltd. (Hong Kong)
• Leifheit AG (Germany)
• Soehnle USA (US)
• Omron Healthcare Co., Ltd. (Japan)
• Omron Healthcare Europe B.V (Europe)
• Salter Housewares Ltd. (UK)
• Shine (HK) Development Ltd. (Hong Kong)
• Tanita Corporation (Japan)
• Tanita Corporation of America, Inc. (US)
• Taylor Precision Products, Inc. (US)
• Withings (France)

Key Topics Covered:

1. INDUSTRY OVERVIEW

Global Bathroom Scales Market Driven by Increased Focus on Weight Management

The Evolution of Bathroom Scales

Digital Bathroom Scales to Outpace Demand for Mechanical Bathroom Scales

Leading Digital Bathroom Scales

Top Four Digital Weighing Scales Under US$30-60 Range

Product Innovations Pioneer Growth

Novelty in Designs and Enhanced Accuracy of Products to Enthrall Customers

Bathroom Scales Integrated with Body Fat Analyzers Gain Popularity

Talking Bathroom Scale: Recent Advancement

Wide Assortment of Motifs made Possible by Using Glass

Next Generation Scales Gain Market Traction

High-Tech Scales Gradually Making Inroads into the Bathroom Scales Market

Select Popular Bathroom Scales

2. KEY GROWTH DRIVERS

Epidemic Proportions of Obesity Lead to Increased Focus on Weight Management

Emerging Middle Class in Developing Countries to Boost Market

Aging Population Boosts Demand for Bathroom Scales

Increasing Disposable Income Propelling Sales of Weighing Scales

Longer Life Expectancy Bolsters Market Growth

Women: A Major Target Group

Increased Importance on Grooming Among Men Opens Up New Potential Growth Market

Expanding E-retail Market Aiding in Market Growth

3. PRODUCT OVERVIEW

Bathroom Scales Defined

Mechanism

Bathroom Scale Manufacturers' Dilemma Regarding Weighing Capacity

Scales for Weighing Children and Adolescents

Types of Bathroom Scales

Analog Scales

Body Composition Monitors/Scales

Mechanical Bathroom Scales/Counter Balance Scales

Digital Bathroom Scales

Features Present in a Modern Digital Weighing Scale

Weight Capacity

Platform Size

4. RECENT INDUSTRY ACTIVITY

Nokia Completes Acquisition of Withings

5. PRODUCT INTRODUCTIONS/INNOVATIONS

Polar Unveils Polar Balance

Under Armour Launches UA HealthBox

Philips Launches Suite of Health Monitoring Devices

Nokia Technologies Unveils Withings Body Cardio

EatSmart Launches EatSmart Precision 550 Bathroom Scale

EatSmart Launches New Digital Body Fat Scale

Xiaomi Unveils Mi Smart Scale

Garmin Rolls Out New Products

iHealth Introduces iHealth Core

6. FOCUS ON SELECT GLOBAL PLAYERS

7. GLOBAL MARKET PERSPECTIVE

Total Companies Profiled: 29 (including Divisions/Subsidiaries 37)

• The United States (15)
• Japan (3)
• Europe (12)
• - France (3)
• - Germany (5)
• - The United Kingdom (2)
• - Rest of Europe (2)
• Asia-Pacific (Excluding Japan) (7)

For more information about this report visit http://www.researchandmarkets.com/research/j9rfb3/bathroom_scales

View source version on businesswire.com: http://www.businesswire.com/news/home/20161207005600/en/