Coca-Cola: No New Money!

Shares of Coca-Cola ( KO ) have been in a nice steady downtrend since July--and analysts are truing up their ratings accordingly. Last week, for instance, Goldman Sachs cut its rating on Coca-Cola to Sell , while Morgan Stanley cut its rating to Equal Weight from Overweight in December. Now, Wells Fargo's Bonnie Herzog is cutting her rating to Market Perform from Outperform, writing that "another underwhelming year [is] expected." She explains why: