Revcontent acquires Rover for better content recommendation tech

 Revcontent, a self-funded company powering content recommendations for publishers like Forbes and The Atlantic, has acquired Rover. That’s not Rover the pet-sitting marketplace, but rather the content discovery app formerly known as Flipora and Infoaxe. CEO John Lemp told me that RevContent is paying “north of $30 million” in cash and stock for the acquisition, which he… Read More