DiSa Digital Safety USA (DBA DiSa) is Named a Finalist for the Retail Industry Leaders Association (RILA) 2017 (R)Tech Asset Protection: Innovation Awards

DiSa recognized for emerging, game-changing technology that provides digital asset protection called Point-of-Sale Activation (PoSA)

Phoenix, AZ - April 8, 2017 - (Newswire.com)

​​DiSa Digital Safety USA (DBA DiSa) is Named a Finalist for the Retail Industry Leaders Association (RILA) 2017 (R)Tech Asset Protection: Innovation Awards

·       DiSa recognized for emerging, game-changing technology that provides digital asset protection called Point-of-Sale Activation (PoSA)

·       DiSa has developed and is implementing a global Point-of-Sale Activation asset protection solution

·       The Point-of-Sale Activation (PoSA) solution has been tested by the largest retailer in the world

·       The innovative DiSa PoSA solution is designed to drive sales and reduce total retail loss (shrink) in 3 of the 4 ‘buckets’ as defined by RILA

Phoenix, AZ, April 7, 2017 – DiSa Digital Safety USA (DBA “DiSa”), a US-based Asset Protection solution provider and wholly-owned subsidiary of DiSa Limited, has been selected by the Retail Industry Leaders Association (RILA) as a finalist for the 2017 (R)Tech Asset Protection: Innovation Award. RILA is a trade association for the largest and most innovative retail companies. The (R)Tech Asset Protection: Innovation Award showcases game-changing technology that mitigates total retail loss and recognizes visionary companies that are developing loss-prevention solutions.

DiSa will present its Point-of-Sale Activation (PoSA) solution to a panel of top executives at RILA’s 2017 Retail Asset Protection Conference to be held at the Hyatt Regency in New Orleans, Louisiana from April 9-12, 2017. The Conference will be attended by over 1,000 top retail asset protection executives from around the world and gives innovative companies such as DiSa a platform to present advancements in retail technology, game-changing approaches to minimizing retail loss and advanced technology innovation in the retail Asset Protection (AP) industry.

Attendees will have a chance to review this new technology, meet the finalists and cast their vote for Retailer’s Choice Award. Winners are selected by a weighted scale of Innovation Committee members, RILA leadership, RILA Horizons Committee and RILA Conference Attendees. The RILA Innovation Award is among the most prestigious awards in the Asset Protection community

“Sell More and Lose Less with DiSa!”

About the Retail Industry Leaders Association (RILA)

RILA is the trade association of the world’s largest and most innovative retail companies. RILA members include more than 200 retailers, product manufacturers, and service suppliers, which together account for more than $1.5 trillion in annual sales, millions of American jobs and more than 100,000 stores, manufacturing facilities and distribution centers domestically and abroad.

About the DiSa PoSA Solution

The DiSa PoSA solution, the world’s first fully digital asset protection solution, is a digital lock applied to consumer electronic products during manufacturing. Each device is assigned a unique activation code. The digital lock prevents theft by rendering the devices inoperable from the point-of-production to the point-of-sale at retail stores. The device remains locked until the legitimate buyer activates the device using a one-time activation code that is printed on the retail sales receipt. Once activated, the device remains permanently unlocked and fully functional. DiSa offers full support to manufacturers, retailers and consumers through 24/7 phone support, Web support and App support.

The DiSa solution is a low-cost solution that increases efficiencies both in the supply chain and in the retail store. With DiSa, retailers will be able to increase sales by merchandising product on the sales floor without fear of theft (no more product hiding in the backroom where it cannot be sold). Retailers will be able to merchandise more quickly; as they will not have to apply current asset protection (AP) standards such as “keeper boxes,” “spider wraps,” or other inefficient standards. These current standards cost the retailers both: 1) employee productivity and 2) heavy internal costs from purchasing and repurchasing standards. 

DiSa is designed to simplify the omni-channel retailer and manages a wide variety of transaction types in omni-channel retailing including 1) traditional brick transactions, including a full gift box experience, 2) E-commerce transactions where DiSa will protect the purchase to the customer’s door (no more mail theft or theft from a delivery vehicle), 3) Buy Online, Pickup in Store (BOPIS) and same day pickup in store.

About Digital Safety USA (DBA DiSa)

DiSa Digital Safety USA (DBA “DiSa”), is a US-based asset protection solution provider and wholly-owned subsidiary of DiSa Limited - Singapore that specializes in research and development of cutting-edge Retail security solutions. DiSa Digital Safety PTE LTD is a Singapore-based PoSA solution provider and wholly-owned subsidiary of DiSa Limited that specializes in research and development of cutting-edge Retail security solutions. More information is available at www.digital-safety.us and www.digital-safety.sg.

About DiSa Limited – Singapore

DiSa Limited (SGX:532), formerly known as Equation Summit Limited, is a publicly-traded company on the Singapore Catalist Stock Exchange. With decades of experience as a multifaceted manufacturer and retailer, the company has grown to center its principle activity in investment holding. The current core business segments now include energy management services, E-waste/Recycling, technology and construction. The name of the company was formally changed on February 13, 2017 from Equation Summit Limited to DiSa Limited. More information is available at www.eqsummit.sg.


Related Links
DiSa website



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Original Source: DiSa Digital Safety USA (DBA DiSa) is Named a Finalist for the Retail Industry Leaders Association (RILA) 2017 (R)Tech Asset Protection: Innovation Awards
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