WiseGuyReports.Com Publish a New Market Research Report On - “Clickstream Analytics 2017 Global Market Size,Status,Analysis and Forecast to 2021”.
Pune, India - September 26, 2017 /MarketersMedia/ —
The analysts forecast the global clickstream analytics market to decline at a CAGR of (13.65%) during the period 2017-2021.
Clickstream analytics is the process of collecting user data based on their online activity and analyzing the data to do customer segmentation and then find out the reasons for the customer making a purchase or not. Clickstream analytics uses fundamental parameters such as visit duration, time stamps, IP address, session details, product details, and customer demographics. The vendor uses this information to profile the data, creating predictive models based on buying patterns in order to determine what they should do to increase their conversion rates.
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Covered in this report
The report covers the present scenario and the growth prospects of the global clickstream analytics market for 2017-2021. To calculate the market size, the report considers revenue generated from implementing clickstream analytics. It also presents the vendor landscape and a corresponding detailed analysis of the top four vendors in the market.
The market is divided into the following segments based on geography:
• Americas
• APAC
• EMEA
The report, Global Clickstream Analytics Market 2017-2021, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.
Key vendors
• Google
• IBM
• Microsoft
• Oracle
Other prominent vendors
• Adobe Systems
• AT INTERNET
• SAP
• Splunk
• Talend
• Verto Analytics
• Vlocity
• Webtrends
Market driver
• Detailed customer segmentation
• For a full, detailed list, view our report
Market challenge
• Inaccuracy because of dynamic data
• For a full, detailed list, view our report
Market trend
• Use of mobile devices for clickstream analytics
• For a full, detailed list, view our report
Key questions answered in this report
• What will the market size be in 2021 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
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Table Of Contents – Major Key Points
PART 01: Executive summary
PART 02: Scope of the report
PART 03: Research Methodology
PART 04: Introduction
• Market outline
PART 05: Market landscape
• Market overview
• Market size and forecast
• Five forces analysis
PART 06: Market segmentation by data type
• Global clickstream analytics market by data type
• Global clickstream analytics market by master data
• Global clickstream analytics market by transaction data
PART 07: Market segmentation by source
• Global clickstream analytics market by source
• Global clickstream analytics market by host server
• Global clickstream analytics market by third-party agreements
• Global clickstream analytics market by network topology
• Global clickstream analytics market by tracking host computer
PART 08: Market segmentation by type of user tracking
• Global clickstream analytics market by type of user tracking
• Global clickstream analytics market by IP address
• Global clickstream analytics market by cookies
• Global clickstream analytics market by user registration
PART 09: Geographical segmentation
• Global clickstream analytics market by geography
• Clickstream analytics market in the Americas
• Clickstream analytics market in EMEA
• Clickstream analytics market in APAC
PART 10: Key leading countries
• Key leading countries in global clickstream market
• Clickstream analytics market in the US
• Clickstream analytics market in China
PART 11: Decision framework
PART 12: Drivers and challenges
• Market drivers
• Market challenges
PART 13: Market trends
• Use of mobile devices for clickstream analytics
• Advanced targeting options
• Rising use of other methods to track customers
PART 14: Vendor landscape
• Competitive scenario
• Other prominent vendors
Continue…….
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Source: MarketersMedia
Release ID: 243155
