bowmo Acquires Mainz and Launches an AI Based Service Model Within Its HR Software Offering

​​​​​bowmo, Inc., the HR technology; Software as a Service (SaaS) company with its North American headquarters in New York City,  has announced its acquisition of Mainz, a recruitment and staffing services company founded by Magna, an investment firm based in NYC. The acquisition marks a strategic investment into an innovative recruiting and staffing service platform coined 'Recruiting as a Service' (RaaS). The addition of the Mainz recruiting platform to the bowmo machine learning software platform will allow for an accelerated, efficient and value-based recruiting experience for both organizations' clients and prospects.  

The transaction was spearheaded by bowmo’s Chairman, Mr. Matthew C. Kupferman who negotiated the transaction with Mr. Joshua Sason, CEO of Magna and Mr. Michael Abitebol, the firm’s COO/CFO. The exact terms of the transaction were not disclosed, but it was a cash & stock deal that includes Joshua Sason joining the bowmo Board of Directors.

Matthew Kupferman shared, "After having been in the software business for a decade myself, I know that timing is incredibly important but what is more important is working with great people who know what they are doing and are willing to make sacrifices to create a legacy. After meeting Joshua Sason it was clear to me that one plus one equals three and I am excited about 2018 for bowmo. When I started in the business the "best of breed" software apps were put to bed by SAP and Oracle ERP solutions, but we all know that one vendor can't do it all well.  Our software and the combined Mainz staffing platform exists to help people find companies and companies find the right people. Any company who has this problem of finding and matching staff to jobs they need to fill should come to bowmo. The bigger software companies aren't focused on the users and can't necessarily help because they may only work with specific applicant tracking systems (ATS). At bowmo, we are user-focused and work with almost all of them. We are smaller and therefore more agile. We are using our people made up of senior subject matter experts and our innovative machine learning technology to place the right people in the right jobs in less time.  We are doing a new thing to complement staffing because, it's all about people. We are focused on getting the specific results clients need using the bowmo platform 24 hours a day - 7 days a week."

The acquisition results in a single company operating under one senior management team that includes Chief Executive Officer, Michael Bekiarian who served Mainz as their CEO for 2 years. He will now serve as the CEO across the combined entity along with the leadership team which includes bowmo’s COO and Co-founder, Eddie Aizman, Brian Enochson, the Chief Technology Officer, and Adrienne A. Wallace, the company's Chief Marketing Officer. As the two companies work to integrate over the next quarter, clients will continue to receive custom tailored products and services delivered through bowmo’s technology, sales, and marketing teams.

“Our intention at Mainz has always been to marry our unique recruiting as a service (RaaS) process with incredible technology. With this transaction, we continue to execute on our founding strategy and continue to maintain a significant equity position in and resource commitment to bowmo,” said Joshua Sason, CEO of Magna and the founder of Mainz.  

About Magna:

Magna, founded in 2009, is a diversified holding and investment company headquartered in New York that invests across the public and private markets and the entertainment industry. Guided by the vision of its Founder & CEO Joshua Sason, Magna prioritizes the open mind, creativity and a robust appreciation for mitigating risk in its pursuit to create value and make a lasting impact through its endeavors. Magna pursues its philanthropic work through the Magna:initiative, focusing on harnessing the power of creative and artistic inclination to spur entrepreneurial activity that impacts society.

About bowmo

bowmo,Inc.  founded in 2015, provides an intelligent software solution (bowmo: SaaS) driven by machine learning for the staffing and recruiting industry.  It seamlessly integrates into existing ATS — applicant tracking systems and third-party candidate pools. With its late 2017 acquisition of Mainz, the company also offers Recruiting as a Service (bowmo: RaaS) which allows clients to outsource the management of the software and in addition they get assistance across all recruiting functions such as: job description development, branded career page management, pre-employment assessments, cultural assessments, a video interview platform  and staffing all managed by a team of experienced recruiters. Overall bowmo facilitates a comprehensive and faster search freeing the recruiters time to speak to candidates and stakeholders. 

Media / Interview Inquiries: 
Adrienne A. Wallace, Chief Marketing Officer
Phone: 212-398-0002 Ext.511
Email: press@bowmo.com