Market Analysis Research Report On “Global Public Relations (PR) Tools Market 2018 Industry Growth, Size, Trends, Share, Opportunities And Forecast To 2025” To Their Research Database.
Pune, India - July 3, 2018 /MarketersMedia/ —
Global Public Relations (PR) Tools Market
This report studies the global Public Relations (PR) Tools market size, industry status and forecast, competition landscape and growth opportunity. This research report categorizes the global Public Relations (PR) Tools market by companies, region, type and end-use industry.
"Public relation is a strategic communication process that builds mutually beneficial relationships between organizations and their publics." Public relations can also be defined as the practice of managing communication between an organization and its publics.
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This report focuses on the global top players, covered
Outbrain
Google
Business Wire
Salesforce
Meltwater
Cision AB
AirPR Software
IrisPR Software
ISentia
Onalytica
Prezly
IPR Software
TrendKite
Agility
Red Wheat
This report covered the Publishing tools, Social Media Monitoring & Management, Content Creation and Distribution, Data Aggregation, Monitoring, and Analysis and Relationship Management.
The Public Relations (PR) Tools industry concentration is unbalanced, and there are many small and new companies in this industry.
Global giant manufactures mainly distributed in U.S. The manufacturers in U.S. have a long history and unshakable status in this field.
In the international market, the marketing channels characteristic differ from company to company.
The giant companies are more likely to set their own big agents in some major countries and regions taking charge of regional business building their international market position.
Companies in developing countries such as China, in contrast, put more effort on native and domestic market, their product quality is not advanced enough when comparing with leading companies.
Company mergers and acquisitions, and inter-companies cooperation have occurred for development and growth. As the downstream consumption usually follows with developed and rapid economic growth areas, the developed areas’ company now put more effort to underdevelopment regions these years.
In 2017, the global Public Relations (PR) Tools market size was 2660 million US$ and it is expected to reach 5940 million US$ by the end of 2025, with a CAGR of 10.6% during 2018-2025.
Market segment by Regions/Countries, this report covers
United States
Europe
China
Japan
Southeast Asia
India
Market segment by Type, the product can be split into
Publishing Tools
Social Media Monitoring & Management
Content Creation and Distribution
Data Aggregation, Monitoring and Analysis
Relationship Management
Market segment by Application, split into
BFSI
Consumer Goods and Retail
Government and Public Sector
IT & Telecom & Healthcare
Media & Entertainment
The study objectives of this report are:
To study and forecast the market size of Public Relations (PR) Tools in global market.
To analyze the global key players, SWOT analysis, value and global market share for top players.
To define, describe and forecast the market by type, end use and region.
To analyze and compare the market status and forecast between China and major regions, namely, United States, Europe, China, Japan, Southeast Asia, India and Rest of World.
To analyze the global key regions market potential and advantage, opportunity and challenge, restraints and risks.
To identify significant trends and factors driving or inhibiting the market growth.
To analyze the opportunities in the market for stakeholders by identifying the high growth segments.
To strategically analyze each submarket with respect to individual growth trend and their contribution to the market
To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market
To strategically profile the key players and comprehensively analyze their growth strategies.
In this study, the years considered to estimate the market size of Public Relations (PR) Tools are as follows:
History Year: 2013-2017
Base Year: 2017
Estimated Year: 2018
Forecast Year 2018 to 2025
For the data information by region, company, type and application, 2017 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.
Key Stakeholders
Public Relations (PR) Tools Manufacturers
Public Relations (PR) Tools Distributors/Traders/Wholesalers
Public Relations (PR) Tools Subcomponent Manufacturers
Industry Association
Downstream Vendors
Available Customizations
With the given market data, Researcher offers customizations according to the company's specific needs. The following customization options are available for the report:
Regional and country-level analysis of the Public Relations (PR) Tools market, by end-use.
Detailed analysis and profiles of additional market players.
Table of Contents-Key Points Covered
Global Public Relations (PR) Tools Market Size, Status and Forecast 2025
1 Industry Overview of Public Relations (PR) Tools
1.1 Public Relations (PR) Tools Market Overview
1.1.1 Public Relations (PR) Tools Product Scope
1.1.2 Market Status and Outlook
1.2 Global Public Relations (PR) Tools Market Size and Analysis by Regions (2013-2018)
1.2.1 United States
1.2.2 Europe
1.2.3 China
1.2.4 Japan
1.2.5 Southeast Asia
1.2.6 India
1.3 Public Relations (PR) Tools Market by Type
1.3.1 Publishing Tools
1.3.2 Social Media Monitoring & Management
1.3.3 Content Creation and Distribution
1.3.4 Data Aggregation, Monitoring and Analysis
1.3.5 Relationship Management
1.4 Public Relations (PR) Tools Market by End Users/Application
1.4.1 BFSI
1.4.2 Consumer Goods and Retail
1.4.3 Government and Public Sector
1.4.4 IT & Telecom & Healthcare
1.4.5 Media & Entertainment
2 Global Public Relations (PR) Tools Competition Analysis by Players
2.1 Public Relations (PR) Tools Market Size (Value) by Players (2013-2018)
2.2 Competitive Status and Trend
2.2.1 Market Concentration Rate
2.2.2 Product/Service Differences
2.2.3 New Entrants
2.2.4 The Technology Trends in Future
3 Company (Top Players) Profiles
3.1 Outbrain
3.1.1 Company Profile
3.1.2 Main Business/Business Overview
3.1.3 Products, Services and Solutions
3.1.4 Public Relations (PR) Tools Revenue (Million USD) (2013-2018)
3.2 Google
3.2.1 Company Profile
3.2.2 Main Business/Business Overview
3.2.3 Products, Services and Solutions
3.2.4 Public Relations (PR) Tools Revenue (Million USD) (2013-2018)
3.3 Business Wire
3.3.1 Company Profile
3.3.2 Main Business/Business Overview
3.3.3 Products, Services and Solutions
3.3.4 Public Relations (PR) Tools Revenue (Million USD) (2013-2018)
3.4 Salesforce
3.4.1 Company Profile
3.4.2 Main Business/Business Overview
3.4.3 Products, Services and Solutions
3.4.4 Public Relations (PR) Tools Revenue (Million USD) (2013-2018)
3.5 Meltwater
3.5.1 Company Profile
3.5.2 Main Business/Business Overview
3.5.3 Products, Services and Solutions
3.5.4 Public Relations (PR) Tools Revenue (Million USD) (2013-2018)
3.6 Cision AB
3.6.1 Company Profile
3.6.2 Main Business/Business Overview
3.6.3 Products, Services and Solutions
3.6.4 Public Relations (PR) Tools Revenue (Million USD) (2013-2018)
3.7 AirPR Software
3.7.1 Company Profile
3.7.2 Main Business/Business Overview
3.7.3 Products, Services and Solutions
3.7.4 Public Relations (PR) Tools Revenue (Million USD) (2013-2018)
3.8 IrisPR Software
3.8.1 Company Profile
3.8.2 Main Business/Business Overview
3.8.3 Products, Services and Solutions
3.8.4 Public Relations (PR) Tools Revenue (Million USD) (2013-2018)
3.9 ISentia
3.9.1 Company Profile
3.9.2 Main Business/Business Overview
3.9.3 Products, Services and Solutions
3.9.4 Public Relations (PR) Tools Revenue (Million USD) (2013-2018)
3.10 Onalytica
3.10.1 Company Profile
3.10.2 Main Business/Business Overview
3.10.3 Products, Services and Solutions
3.10.4 Public Relations (PR) Tools Revenue (Million USD) (2013-2018)
3.11 Prezly
3.12 IPR Software
3.13 TrendKite
3.14 Agility
3.15 Red Wheat
Continued….
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