Volvo launches car-share to take on with BMW, Mercedes-Benz

When it comes to cars, the letter M might stir up images of high-performance BMWs, but Volvo wants drivers to associate it with another word: Mobility. The Swedish carmaker said Wednesday that it will launch a new app-based car-sharing service in its home country and the U.S. next year. Similar to other premium car-sharing programs such as...
2019 Volvo XC40 T5 AWD R-DesignWhen it comes to cars, the letter M might stir up images of high-performance BMWs, but Volvo wants drivers to associate it with another word: Mobility. The Swedish carmaker said Wednesday that it will launch a new app-based car-sharing service in its home country and the U.S. next year. Similar to other premium car-sharing programs such as...
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