Furious Amazon customers threaten to cancel their Prime membership as website crashes on its biggest shopping day of the year

AP/Joseph Nair

  • Amazon's website crashed at the start of Prime Day in the United States.
  • Prime Day is one of Amazon's most important shopping holidays of the year.
  • Some customers threatened to cancel their Prime membership, which costs $119 annually, after the website crashed.

Furious Amazon customers are threatening to cancel their Prime membership after the retailer's heavily hyped shopping holiday, Prime Day, got off to a rocky start

Amazon's website crashed for about an hour at the start of the holiday, which began at 3 p.m. ET on Monday. Some customers got an error message on the site, while others were directed to an endless loop of pages that advertised promotions without allowing shoppers to add anything to their shopping carts.

"Happy Amazon crash day.... if i can't shop on prime day, guess it's time to cancel that membership," Nick Naugle wrote on Twitter. 

Another customer wrote: "No one even bother with attempting to do shopping right now on @amazon for prime day. The site is has been loading for 20mins #DoBetter."

Here's a roundup of what people are saying on social media:

Tweet Embed:
//twitter.com/mims/statuses/1018951166489575424?ref_src=twsrc%5Etfw
@amazon Amazon Prime Day "Shop All Deals" loop has been a complete Prime disaster. Are you planning on rescheduling or should I just cancel my Prime membership now?Tweet Embed:
//twitter.com/mims/statuses/1018950437049913350?ref_src=twsrc%5Etfw
@amazon you guys didn't let me add anything into the cart for 30mn, then raised the price by more than twice, then responded to me in a rude manner on chat. so disappointed. I will cancel my prime membership.Tweet Embed:
//twitter.com/mims/statuses/1018946938589384707?ref_src=twsrc%5Etfw
@amazon What's wrong with your site? I've had things disappear from my cart or say they were added and then not appear when I try to check-out. Rethinking my prime membership after this horrible experience. CC: @JeffBezosTweet Embed:
//twitter.com/mims/statuses/1018938572752261120?ref_src=twsrc%5Etfw
No one even bother with attempting to do shopping right now on @amazon for prime day. The site is has been loading for 20mins #DoBetterTweet Embed:
//twitter.com/mims/statuses/1018938568268570625?ref_src=twsrc%5Etfw
@amazon This crap makes me want to end my Prime membership.Tweet Embed:
//twitter.com/mims/statuses/1018939802366799872?ref_src=twsrc%5Etfw
Happy Amazon crash day.... if i can't shop on prime day, guess it's time to cancel that membership #AmazonPrimeDayTweet Embed:
//twitter.com/mims/statuses/1018939386556080129?ref_src=twsrc%5Etfw
@AmazonHelp Did your website crash? I can't get your website to say anything except "Shop All Deals" or "Shop by Interest"? When I click on anything, it takes me back to the same 1 or 2 screens and I can't get any deals or anything to come up? #AmazonPrimeDayTweet Embed:
//twitter.com/mims/statuses/1018938383584800768?ref_src=twsrc%5Etfw
Really nice of @amazon to have another Prime Day only to habe their website crash again. Worthless!Tweet Embed:
//twitter.com/mims/statuses/1018941367580549121?ref_src=twsrc%5Etfw
@amazon Dead serious, give me back my money and stuff your Prime membership. pic.twitter.com/DxWdtpzHpqTweet Embed:
//twitter.com/mims/statuses/1018934949552979970?ref_src=twsrc%5Etfw
Ya think you could’ve used your own Cloud computing service bc it just errors out. Can’t handle the traffic! I went through every adorable puppy 10 times no matter how cute he is doesn’t alleviate my concern. Ugh! pic.twitter.com/O9FNiRnEk6Tweet Embed:
//twitter.com/mims/statuses/1018935668213538817?ref_src=twsrc%5Etfw
Click "shop all deals"...that takes you to click "shop all deals" which takes you to click "shop all deals"Tweet Embed:
//twitter.com/mims/statuses/1018940252847788032?ref_src=twsrc%5Etfw
The Amazon puppies are not cute enough to apologize for #PrimeDay crash. @JeffBezos better extend the deals for angry consumers.Tweet Embed:
//twitter.com/mims/statuses/1018941305148379136?ref_src=twsrc%5Etfw
Run me my membership money @amazon You can’t even effectively run your website or app. This is pretty ridiculous! You had an entire year to plan for this! #PrimeDay #PrimeDay2018Tweet Embed:
//twitter.com/mims/statuses/1018946391740223493?ref_src=twsrc%5Etfw
Right after @amazon jacked up Prime Membership fees for all? How’s that for delivering instant value? Ha ha. #ironyTweet Embed:
//twitter.com/mims/statuses/1018946182893178881?ref_src=twsrc%5Etfw
I expect a full refund of my @amazon prime membership. The pain and suffering I have endured from refreshing the page so many times just so I can partake in this lovely event has left me emotionally distraught. Thank you.Tweet Embed:
//twitter.com/mims/statuses/1018947070076452864?ref_src=twsrc%5Etfw
when amazon raised prices for prime membership, they should’ve used that money to hire more IT support on #PrimeDay 🙄 Check out all of our Amazon Prime Day coverage:

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