NYC's first-ever Neiman Marcus just opened in Hudson Yards. The CEO has described the store as a 'magical' and 'immersive' experience — here's what I found inside

Katie Warren/Business Insider

• Neiman Marcus opened its first New York City store in Hudson Yards, the city's new $25 billion neighborhood.
• The 188,000-square-foot luxury department store spans three floors of the Shops and Restaurants shopping complex.
• Geoffroy van Raemdonck, CEO of Neiman Marcus Group, said the new store will create "a personal customer experience that is seamless and magical."

Neiman Marcus, the luxury department store with the same owner as Bergdorf Goodman, just opened its first New York City store at Hudson Yards, the city's new $25 billion neighborhood. 

The 188,000-square-foot store, which opened March 15, spans three floors of the Shops and Restaurants at Hudson Yards, the site's seven-story luxury shopping complex.

Geoffroy van Raemdonck, CEO of Neiman Marcus Group, says the new store adapts to how the next generation of luxury customers shops. Unlike other Neiman Marcus stores, the location at Hudson Yards includes a beauty salon and spa, a pop-up florist, and a kitchen that offers cooking demonstrations, tastings, and mixology classes.

"Neiman Marcus Hudson Yards will be all about providing physical and digital experiences in a way not seen at other stores, creating a personal customer experience that is seamless and magical," van Raemdonck said in a press release.

I walked through the store a few days after its grand opening — here's what it looks like.

The department store is part of a one-million-square-foot, seven-story shopping complex called the Shops and Restaurants at Hudson Yards. The developers don't call it a mall, instead referring to it as a "vertical shopping experience" or an "urban retail center."

Source: Hudson Yards, Bloomberg

Source: Hudson Yards

Geoffroy van Raemdonck, CEO of Neiman Marcus Group, says the new store adapts to how the next generation of luxury customers shop.

Source: Neiman Marcus

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SEE ALSO: I got an inside look at the brand new, 7-story 'vertical shopping experience' in Hudson Yards, which the developers insist is not a mall — here's what I saw on opening day

DON'T MISS: I climbed Vessel, the $200 million, 2,500-step sculpture in Hudson Yards — and the view from the inside blew me away