The SDG5 People's Prize Announced at Skoll World Forum

Innovation Competition Allocates Prizes to Ventures that Raise Most Crowd Funds



OXFORD, ENGLAND - April 14, 2019 - (Newswire.com)

As part of the Skoll World Forum events at Oxford University today, The People's Prize committee, together with global impact accelerator, 5th Element Group PBC, announced the inaugural People’s Prize with a starting prize purse of $100,000.

The first of three planned People's Prizes in 2019 - each Prize addressing one United Nation Sustainable Development Goal (“SDG”) - this first Prize will focus on Goal #5: "Gender Equality" emphasizing the empowerment of women and girls. It will be open to innovative nonprofit and for-profit enterprises worldwide.

The SDG5 People's Prize will feature five competitors. Four finalists will be selected by an Expert Panel comprised primarily of members of The SDG5 Global Alliance. The fifth finalist will be selected by popular vote.

Prize organizers will work to pair the five competition finalists with mission-aligned Brands, Artists and Influencers to help craft and amplify their Solution Story.

"The purpose of the SDG 5 People's Prize is to mobilize awareness and funding for the most effective solutions for the empowerment of women and girls globally," said Bobby Kia, founder and Managing Director of The People's Prize. "It's also intended to highlight the crucial importance of women helping to lead the way to achieve the other Global Goals."

5th Element and The People's Prize will work to find five forward-thinking Brands to activate "Good Exchanges" for each of the five finalists - creating Innovation Teams to unlock funds for the Brand's solutions each time people share the Brand's innovation story.

"Coupling Good Exchanges with the People's Prize framework has the potential to catalyze significant funding for the UN SDGs," said Jim Van Eerden, 5th Element's President.

All activations, including viewing, sharing and donating will happen on The People's Prize web/mobile platform.

"Many competitions are determined by a black box panel process," said Elissa Harris, 5th Element's Chief Impact Officer and Co-Chair of The SDG 5 Global Alliance. "We like the idea of having ordinary donors helping to decide which projects receive the Prize based on the stories, information and project definition shared about each solution."

Innovation teams will creatively engage their communities to participate or donate funding of any amount and the winners will be selected based on the total donations made to help fund each of the Solutions.

Details of the allocation process and competition schedule will be released May 1, 2019.

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About The People’s Prize

The People’s Prize creates goals-based collaborations and runs incentivized crowdfunding competitions to mobilize funding for the UN Sustainable Development Goals. www.PeoplesPrize.org

About 5th Element Group PBC

5th Element Group PBC is a global impact accelerator that creates "traffic on the bridge" between KPI-driven performance and SDG-aligned impact. Our mandate is to achieve this with client-partners (donors, investors and brand leaders) through six practice areas, which integrate traditional and innovative impact strategies to facilitate "omniwin" value exchanges. www.5thelement.group

About The SDG5 Global Alliance

Born out of the Decade Of Women initiative launched at the United Nations, The SDG 5 Global Alliance is a non-organizational, omniwin movement lifting the work of a wide range of SDG5 leaders and causes, with donations administered through The SDG Impact Fund. It has no staff and is directed by a team of pro bono Co-Chairs each year in an effort to lift inspirational and aspirational activations supporting the empowerment of women and girls (together with men and boys who share the vision!) all around the world. www.sdg5.global

About Skoll Foundation

The Skoll Foundation is a private foundation based in Palo Alto, California, with a mission to drive large-scale change by investing in, connecting, and celebrating social entrepreneurs and other innovators dedicated to solving the world's most pressing problems. It makes grants totaling about $40 million each year. www.skoll.org


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5th Element Group



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