Phoenix, May 5, 2020 (Issuewire.com) - New indie brand Propa Beauty, Inc. has launched the Power Pouts collection of 12-nude yet bold color lipsticks that will get your lips and your mind ready. The launch is coming at a critical time when most women will be heading back to work or starting new careers due to the effects of Covid-19. The Power Pouts collection was launched on April 29, 2020, and is available online at www.propabeauty.com.
The collection was curated over the last 2-years with special attention given to creating a highly pigmented cruelty-free lipstick that is clean and paraben-free. Among the 12 shades are natural "nude" colors in a crème luminous satin formula for hydrated, silky-smooth shine, while not overly glossy.
"During my corporate career, I wanted a makeup line that energized the courage and confidence in women, as we take on the battles to become leaders in our own fields." Said Victoria Fazio, founder of Propa Beauty. "For my dark skin, nude lipstick comes in a limited selection of shades, scattered across various brands. I wanted a line of lipsticks that offered a variety of shades with subtle differences. My dream was a lipstick that I would unbox, apply and get out the door. No lipliners and no fuss with lots of variance in color that complemented both my looks and my mood. A lipstick that would enhance not distract, as I address a boardroom full of people already judging my level of intellect because I am a woman working in tech. This is what I created with the Power Pouts Collection."
The collection features names like Driven, Fighter, Victress, Limitless, Empower, Made it, Clo$er, Believe it, Profits, Focused, Her Magic and Finesse. The shades come in delicious chocolate warm browns, mauve to rose hues and autumn pumpkin spices. The lipsticks retail at $12 and the 12-piece set can be purchased for $99.
ABOUT PROPA BEAUTY
Propa Beauty Inc. is a new indie brand that launched on April 29, 2020. It is a woman-owned company out to create a community of beauty innovations while empowering women everywhere. For further information visit www.propabeauty.com. Visit us on our social channels: Instagram: @propabeauty, Twitter: @propabeauty, Facebook: @propabeautycosmetics.
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Propa Beauty, Inc.
Source :Propa Beauty, Inc.
