American Suzuki Motor Corp. today announced automotive sales of 10,510 units in March, a year-over-year daily selling rate increase of 2.6 percent over last year’s March sales total. Suzuki Auto’s strong sales month, which kept it on-pace to match the company’s record-setting 2007 sales year, resulted in a total year-to-date sales volume of 26,430 vehicles.
March sales were led by Suzuki’s midsize crossover SUV, the XL7, which sold an impressive 3,898 units, an increase of 84 percent over 2007. The SX4 model line also contributed to March’s increase with 3,206 units sold, up 92 percent year-over-year.
“March 2008 saw two fewer selling days compared to March 2007, and despite the continuing challenges in today’s global economy, we’re pleased to report a 2.6 percent increase in monthly sales,” said Mark Harano, president of American Suzuki Automotive Operations. “Our expanded SX4 lineup, in particular, is receiving well-deserved attention from American consumers, delivering careful assembly, competitive economy and comfortable accommodation.”
2008 Suzuki Auto Product Line
Suzuki Auto’s versatile line of vehicles includes the spirited four-door SX4 Sport, bold and functional five-door SX4 Crossover, exciting XL7 midsize SUV, rugged Grand Vitara compact SUV, popular Forenza sedan and Forenza Wagon, and the European-styled Reno. Every vehicle in the line provides Suzuki’s standout virtues of toughness, leading-edge style and high-end features at very competitive prices. All 2008 Suzuki automobiles are backed by America’s #1 Warranty: a 100,000-mile/seven-year, fully transferable, zero-deductible powertrain limited warranty.
About Suzuki Auto
The Brea, Calif.-based Automotive Operations of American Suzuki Motor Corp. was founded in 1985 by parent company Suzuki Motor Corp. (SMC) and currently markets its vehicles in the United States through a network of approximately 500 automotive dealerships in 49 states. Based in Hamamatsu, Japan, SMC is a diversified worldwide automobile, motorcycle and outboard motor manufacturer with sales of more than two million new automobiles annually. Founded in 1909 and incorporated in 1920, SMC has operations in 187 countries. For more information, visit www.media.suzukiauto.com.
SUZUKI AUTO MARCH SALES
March 2008 | CYTD 2008 | |||
GRAND VITARA: | 1,568 | 3,874 | ||
XL-7: | 0 | 3 | ||
XL7: | 3,898 | 10,672 | ||
SX4/AERIO: | 3,206 | 7,586 | ||
FORENZA/RENO: | 1,838 | 4,294 | ||
VERONA: | 0 | 1 | ||
TOTAL: | 10,510 | 26,430 |
Contacts:
Jeff Holland, 714-996-7040 ext. 2006
autopr@suz.com
or
PainePR
for American Suzuki
Andrew Nicolai, 949-809-6786
anicolai@painepr.com