Jackson(SM) Adds Overloan Protection Rider to VUL and UL Products

Jackson National Life Insurance Company®(Jackson) today announced the introduction of Jackson Policy PreserverSM, a new rider designed to help advisers and their clients prevent a policy from lapsing if the policys loan value exceeds the accumulated cash value. Policy Preserver is available at no additional charge within one of Jacksons universal life products and three of the companys variable universal life insurance products. For newly-issued, qualifying policies, Jackson will automatically attach Policy Preserver to the base policy at no charge. The company will also attach the rider to existing, in-force policies.

In todays retirement landscape, declining Social Security benefits and the disappearance of traditional pension plans have forced Baby Boomers to become more self-reliant in funding their retirement income streams, said Ray Trueblood, vice president, life marketing strategy, Jackson National Life Distributors LLC. Jacksons UL and VUL products are designed with the flexibility to help Boomers focus on generating cash values for asset accumulation purposes and obtain the protection that only life insurance can provide.

Jacksons Policy Preserver rider is available on Jackson Accumulator ULSM, Perspective Investor VUL®, Ultimate Investor® VUL, and JNL Advisor VUL®. Jacksons life insurance product menu also includes JNL Generations UL®, a universal life product that offers guaranteed lifetime premium protection, and the JNL Protector® term life series.

Jackson continues to offer advisers and their clients an efficient underwriting process, in which 70 percent of applications are approved within 30 days of the original policy application date across Jacksons entire life product portfolio. Additionally, the company provides an enhanced customer service experience by offering producers direct phone access to dedicated underwriting professionals. In 2007, Jackson recorded a 12-percent increase in total life insurance sales, driven primarily by a 39-percent increase in its VUL product line sales over 2006.

Advisers who are interested in obtaining additional information about Policy Preserver should contact their Jackson wholesaler or the companys national sales desk at 800.711.5653, option 4. Product information can also be found by visiting www.jnl.com.

About Jackson National Life Insurance Company

With more than $82 billion in assets (GAAP unaudited)(a), Jackson National Life Insurance Company (Jackson) is an industry leader in variable, fixed and fixed index annuities. The company also sells life insurance and institutional products. Jackson markets its products in 49 states and the District of Columbia through independent and regional broker-dealers, financial institutions and independent insurance agents. Jacksons subsidiary, Jackson National Life Insurance Company of New York®, similarly markets variable and fixed annuities in the state of New York. Through its affiliates and subsidiaries, Jackson also provides asset management, retail mutual funds and retail brokerage services. For more information, visit www.jnl.com.

(a) Jackson had more than $82 billion in total GAAP assets and more than $74 billion in GAAP policy liabilities set aside to pay primarily future policyowner benefits (as of 12/31/07).

Before investing, investors should carefully consider the investment objectives, risks, charges and expenses of the variable universal life product and its underlying investment options. The current contract prospectus and underlying fund prospectuses, which are contained in the same document, provide this and other important information. Please contact the company to obtain the prospectuses. Please read the prospectuses carefully before investing or sending money.

Guarantees are backed by the claims-paying ability of Jackson National Life Insurance Company (Jackson) and do not apply to the principal amount or investment performance of the separate account or its underlying investments.

Jackson and its affiliates do not provide legal, tax, or estate-planning advice. For questions about a specific situation, please consult a qualified adviser.

Variable universal life insurance involves investment risks, including loss of principal. Policy values will fluctuate with the performance of the underlying investments, and there may be a gain or loss upon redemption.

Life insurance and variable universal life insurance products are issued by Jackson National Life Insurance Company (Jackson) (Home Office: Lansing, Michigan). Variable universal life products are distributed by Jackson National Life Distributors LLC, member FINRA. May not be available in all states and state variations may apply. These products have restrictions, limitations and terms for continued coverage, including possible surrender charges. Certain riders cost extra. For more information, please contact the Company.

Jackson Accumulator UL  policy form number UL2007
JNL Generations UL  policy form number UL2005
Perspective Investor VUL  policy form number VUL1802
Ultimate Investor VUL  policy form number VUL1803
JNL Advisor VUL  policy form number VUL1803
JNL Protector  policy form number L1700
Policy Preserver Overloan Protection Rider  benefit form number 9451

The following cautionary statement is included to make applicable and take advantage of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995 for any forward-looking statements made by, or on behalf of, the Company. Forward-looking statements include statements concerning plans, objectives, goals, strategies, future events or performance, and underlying assumptions and other statements which are other than statements of historical facts. However, as with any projection or forecast, forward-looking statements are inherently susceptible to a number of risks and uncertainties and actual results and events could differ materially from those currently being anticipated as reflected in such forward-looking statements. There can be no assurance that managements expectations, beliefs or projections will result or be achieved or accomplished.

Contacts:

Jackson National Life Insurance Company
Corporate Communications
Andrew Silver, 303-224-7542
Email: andrew.silver@jnli.com

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