Event Marketer Magazine has cited The WOW Factory as one of the top 100 event marketing agencies in North America. Praising its novel approach, the magazine noted that The WOW Factory eliminated its sales team, resulting in the distinctive positioning of its production and creative personnel as the first touch for every client.
Highlighted for its core competencies in business-to-business events, road shows, and public relations, The WOW Factory has a unique mix of service offerings for meetings, marketing, and consultative services. Additional factors for which The WOW Factory received recognition include its client-friendly Web presence, its in-house team of certified ROI specialists, and its green meeting and trade show strategies.
"The 'It' List is recognized industry-wide as the definitive collection of leaders in event marketing. We've always known we had 'It,' and we're delighted that Event Marketer agrees," said Stacey Krizan, founder and CEO of The WOW Factory. "We are one of the pioneers to offer both ROI analysis and experiential marketing. In fact, they have been core offerings for years at WOW. We are proud to continue leading industry adoption of deeper and more sophisticated marketing that delivers measureable results as well as intangible brand growth to our clients."
Published in the June 2008 issue, the magazine's “It” List recognizes the 100 best firms in the event marketing industry. According to Event Marketer Magazine, the list reflects the changing agency landscape and the evolution and maturation of event marketing as a discipline. The list serves as a reference for brand marketers and provides insight on how these agencies are taking the industry to the next level.
About The WOW Factory
WOW focuses on business-to-business meetings and marketing. We help our clients engage their audiences, increase participation, and activate involvement of minds and emotions. That’s how we build brands, accelerating the desired outcomes. WOW knows you – get to know WOW at www.thewowfactory.com.
Contacts:
Sadie Upchurch, 404-668-0474
sadieu@thewowfactory.com
