PetSmart® Brings Pets Down the Aisle with Exclusive Martha Stewart Pets® Wedding Collection

PetSmart®, Inc. announced today the exclusive availability of Martha Stewart Pets® wedding collection for dogs. The line of sweet and sophisticated wedding attire and accessories will have your pets looking their best on your special day.

“When it’s time to say ‘I do,’ we all want our loved ones surrounding us, and for pet parents, that includes our fur babies,” said Laurie Taylor, PetSmart’s vice president of hard goods merchandising. “Our partnership with Martha Stewart is the perfect union of two brands that are synonymous with style, creativity and solutions for pet needs, including the trendy and fashionable ones! And with our available grooming services and fun Pet Expressions options, your pet’s style just may be the talk of the wedding!”

Made of lightweight, breathable materials, each piece in the collection features timeless design elements, simple color palettes and complementary accessories such as collars and leashes. From elegant tuxedos to bridesmaid dresses, the Martha Stewart Pets wedding collection makes it easy for pet parents to include their pets in their most memorable life event.

“My new wedding collection from Martha Stewart Pets makes it easy to dress your pets for a special event or your own big day. They’ll be the best dressed on the guest list!” said Martha Stewart, founder and chief creative officer of Martha Stewart Living Omnimedia, Inc.

The limited-edition wedding collection is available now at petsmart.com and PetSmart stores in the United States, Canada and Puerto Rico and priced at $12.99 – 19.99. Also available is the Martha Stewart Pets birthday apparel, offering another opportunity for your pet to celebrate special occasions.

Here are some tips from PetSmart on the best ways to ensure that wedding party pets remain healthy, happy and stress-free during a wedding. For fashionable inspiration for your pet, follow PetSmart on Facebook, Twitter, Pinterest and Instagram.

About PetSmart

PetSmart, Inc. is the largest specialty pet retailer of services and solutions for the lifetime needs of pets. At PetSmart, we believe pets make us better people. That’s why we create more moments for people to be inspired by pets. This mission impacts everything we do for our customers, the way we support our associates, and how we give back to our communities. We employ approximately 53,000 associates, operate approximately 1,404 pet stores in the United States, Canada and Puerto Rico and approximately 202 in-store PetSmart® PetsHotel® dog and cat boarding facilities. PetSmart provides a broad range of competitively priced pet food and pet products and offers dog training, pet grooming, pet boarding, PetSmart Doggie Day Camp day care services and pet adoption services in-store. Our portfolio of digital resources for pet parents – including PetSmart.com, Pet360.com and petMD.com – offers the most comprehensive online pet supplies and pet care information in the U.S. Through our in-store pet adoption partnership with independent nonprofit organizations, PetSmart Charities™ and PetSmart Charities™ of Canada, PetSmart helps to save the lives of more than 400,000 homeless pets each year. In addition, PetSmart supports organizations that make communities a better place to call home through our philanthropy program, PetSmart Gives Back™. By giving back to the communities where we live and work, PetSmart not only celebrates the power of pets to enrich people's lives—we live it.

Follow PetSmart on Twitter: @PetSmart
Find PetSmart on Facebook: www.facebook.com/PetSmart
See PetSmart on YouTube: www.YouTube.com/PetSmart

About Martha Stewart Living Omnimedia, Inc.

Martha Stewart Living Omnimedia, Inc. (NYSE: MSO) is a diversified media and merchandising company, inspiring and engaging consumers with unique lifestyle content and distinctive products. The Company reaches approximately 100 million consumers across all media platforms each month and has a growing retail presence in thousands of retail locations. MSLO’s media brands, available across multiple platforms, include Martha Stewart Living, Martha Stewart Weddings, and Everyday Food; the Company also offers books and utility Apps. MSLO’s television and video programming includes “Martha Stewart’s Cooking School” and “Martha Bakes” series on PBS, in addition to made-for-the-web video and a vast library of how-to content available online. MSLO also designs high-quality Martha Stewart products in a range of lifestyle categories available through select retailers, including The Home Depot, Macy’s, JCPenney, Staples, PetSmart, Michaels, and Jo-Ann Fabric & Craft Stores. The MSLO family of brands also includes Chef Emeril Lagasse’s media and merchandising properties. Additional information about MSLO is at www.marthastewart.com.

Contacts:

Golin for PetSmart
Danielle Bickelmann, 972-341-2503
dbickelmann@golin.com
or
PetSmart Media Line, 623-587-2177
or
Martha Stewart Living Omnimedia, Inc.
Jana Branson, 212-827-8123
Corporate Communications
jbranson@marthastewart.com

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