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Kroger Co. (NY: KR)
Streaming Delayed Price  /  Updated: 6:40 PM EDT, Apr 17, 2014  /  Add to My Watchlist      
(KR) Community Analysis from
April 19, 2014
(Jutia Group, 11/11/13)
[at Forbes] - Looking at the universe of stocks we cover at Dividend Channel, on 11/13/13, Costco Wholesale Corp (NASD:...(read more)
(Stock Blog Hub, 4/4/13)
The Kroger Company (KR) stands tall amid nagging economic woes and an uneven recovery. We maintain our Neutral recommendation on this stock that has shown resilience over time. Why the...(read more)
(, 11/29/12)
  The Kroger Co. (NYSE:KR) raised its full year outlook for 2012 after reporting strong financial performance during the third quarter that ended November 3. The company...(read more)
Kroger Company (KR) Company Overview

The Kroger Co. (NYSE: KR) is the largest operator of traditional grocery stores in the United States and the second largest food retailer in the United States after Wal-Mart.[1] Kroger operates over 2,400 supermarkets and also manufactures and sells food under 24 of its own brands. [2] Kroger's diversified operations also include jewelry stores, convenience stores, gas stations, drug stores, and financial services.

Over the last few decades, the supermarket industry has undergone a transformation in the United States. Twenty years ago, 90% of food shopping was conducted in traditional grocery stores. Today, just 50% of food shopping is done at traditional grocery stores. As a large retail grocer, Kroger faces competition from similar chains, local stores, and niche stores, such as Whole Foods Market (WFMI) and Safeway (SWY). Wal-Mart (WMT), however, represents the most significant long term threat to the firm's continued growth. Wal-Mart (WMT) sells a wide variety of goods ranging from apparel to groceries. Because of its scale, the retailer is often able to offer below-market prices to its customers. In order to compete, Kroger has focused on making its stores a one-stop solution for customers' daily needs.[3] As of the end of 2010, Kroger had 864 convenience stores and 374 fine jewelry stores in addition to its 2,468 supermarkets, 893 of which also had fuel centers. [4]

(Read more at Wikinvest )

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