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                       SECURITIES AND EXCHANGE COMMISSION

                             Washington, D.C. 20549


                        _________________________________

                                    FORM 8-K

                             CURRENT REPORT PURSUANT
                          TO SECTION 13 OR 15(d) OF THE
                         SECURITIES EXCHANGE ACT OF 1934

        Date of report (Date of earliest event reported): August 5, 2004



                                 Dillard's, Inc.
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             (Exact Name of Registrant as Specified in its Charter)


                                    Delaware
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                 (State or Other Jurisdiction of Incorporation)



                1-6140                                     71-0388071
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       (Commission File Number)                        (I.R.S. Employer
                                                       Identification No.)

               1600 Cantrell Road
             Little Rock, Arkansas                           72201
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    (Address of Principal Executive Offices)               (Zip Code)


                                 (501) 376-5200
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              (Registrant's Telephone Number, Including Area Code)


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          (Former Name or Former Address, if Changed Since Last Report)




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Item 7.    Financial Statements and Exhibits
           ---------------------------------

     99      Press Release dated August 5, 2004


Item 9.    Regulation FD Disclosure
           ------------------------

           On August 5, 2004, the registrant issued a press release announcing
sales for the four weeks ended July 31, 2004. A copy of the press release is
furnished as Exhibit 99.








                                    SIGNATURE

     Pursuant to the requirements of the Securities Exchange Act of 1934, the
registrant has duly caused this report to be signed on its behalf by the
undersigned hereunto duly authorized.

                                           DILLARD'S, INC.



DATED: August 5, 2004                      By: /s/ James I. Freeman
       --------------                          --------------------
                                           Name: James I. Freeman
                                           Title: Senior Vice President &
                                                  Chief Financial Officer








                                  EXHIBIT INDEX


Exhibit No.              Description
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   99            Press Release dated August 5, 2004.