SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 ---------------------------------------------------- SCHEDULE 13D (Amendment No. 17) Under the Securities Exchange Act of 1934 SPELLING ENTERTAINMENT GROUP INC. (Name of Issuer) Common Stock, Par Value $.001 Per Share (Title of Class of Securities) 847807 10 4 (CUSIP Number) Michael D. Fricklas, Esq. Viacom Inc. 1515 Broadway New York, New York 10036 Telephone: (212) 258-6000 (Name, Address and Telephone Number of Person Authorized to Receive Notices and Communications) October 16, 1997 (Date of Event which Requires Filing of this Statement) ----------------------------------------------------------------- If the filing person has previously filed a statement on Schedule 13G to report the acquisition which is the subject of this Schedule 13D, and is filing this schedule because of Rule 13d-1(b)(3) or (4), check the following box |_|. Check the following box if a fee is being paid with this statement |_|. CUSIP No. 847807 10 4 (1) Name of Reporting Person S.S. or I.R.S. Identification No. of Above Person SEGI HOLDING COMPANY ---------------------------------------------------------------------- I.R.S. Identification No. 65-0418084 ---------------------------------------------------------------------- (2) Check the Appropriate Box if a Member of Group (See Instructions) |_| (a) ------------------------------------------------------------- |_| (b) -------------------------------------------------------------- (3) SEC Use Only --------------------------------------------------------- (4) Sources of Funds (See Instructions) WC ----------------------------------- (5) Check if Disclosure of Legal Proceedings is Required Pursuant to Items 2(d) or 2(e). ------------------------------------------------------- (6) Citizenship or Place of Organization Delaware -------------------------------- - -------------- Number of (7) Sole Voting Power Shares ------------------------------ Beneficially (8) Shared Voting Power 70,847,950 Owned by ------------------------------ Each (9) Sole Dispositive Power Reporting ------------------------------ Person With (10) Shared Dispositive Power 70,847,950 -------------- ------------------------------ (11) Aggregate Amount Beneficially Owned by Each Reporting Person 70,847,950 ---------------------------------------------------------------------- (12) Check if the Aggregate Amount in Row (11) Excludes Certain Shares (See Instructions) -------------------------------------------------- (13) Percent of Class Represented by Amount in Row (11) 78.07% (includes shares subject to currently exercisable warrants) ---------------------------------------------------------------------- (14) Type of Reporting Person (See Instructions) CO ------------------------------ Page 2 of 11 CUSIP No. 847807 10 4 (1) Name of Reporting Person S.S. or I.R.S. Identification No. of Above Person VIACOM INC. ---------------------------------------------------------------------- I.R.S. Identification No. 04-2949533 ---------------------------------------------------------------------- (2) Check the Appropriate Box if a Member of Group (See Instructions) |_| (a) ------------------------------------------------------------- |_| (b) -------------------------------------------------------------- (3) SEC Use Only --------------------------------------------------------- (4) Sources of Funds (See Instructions) WC ----------------------------------- (5) Check if Disclosure of Legal Proceedings is Required Pursuant to Items 2(d) or 2(e). ------------------------------------------------------- (6) Citizenship or Place of Organization Delaware -------------------------------- - -------------- Number of (7) Sole Voting Power Shares ------------------------------ Beneficially (8) Shared Voting Power 70,847,950 Owned by ------------------------------ Each (9) Sole Dispositive Power Reporting ------------------------------ Person With (10) Shared Dispositive Power 70,847,950 -------------- ------------------------------ (11) Aggregate Amount Beneficially Owned by Each Reporting Person 70,847,950 ---------------------------------------------------------------------- (12) Check if the Aggregate Amount in Row (11) Excludes Certain Shares (See Instructions) -------------------------------------------------- (13) Percent of Class Represented by Amount in Row (11) 78.07% (includes shares subject to currently exercisable warrants) ---------------------------------------------------------------------- (14) Type of Reporting Person (See Instructions) CO ------------------------------ Page 3 of 11 CUSIP No. 947807 10 4 (1) Name of Reporting Person S.S. or I.R.S. Identification No. of Above Person SUMNER M. REDSTONE ---------------------------------------------------------------------- I.R.S. Identification No. ---------------------------------------------------------------------- (2) Check the Appropriate Box if a Member of Group (See Instructions) |_| (a) ------------------------------------------------------------- |_| (b) -------------------------------------------------------------- (3) SEC Use Only --------------------------------------------------------- (4) Sources of Funds (See Instructions) WC ----------------------------------- (5) Check if Disclosure of Legal Proceedings is Required Pursuant to Items 2(d) or 2(e). ------------------------------------------------------- (6) Citizenship or Place of Organization United States -------------------------------- - -------------- Number of (7) Sole Voting Power Shares ------------------------------ Beneficially (8) Shared Voting Power 70,847,950 Owned by ------------------------------ Each (9) Sole Dispositive Power Reporting ------------------------------ Person With (10) Shared Dispositive Power 70,847,950 -------------- ------------------------------ (11) Aggregate Amount Beneficially Owned by Each Reporting Person 70,847,950 ---------------------------------------------------------------------- (12) Check if the Aggregate Amount in Row (11) Excludes Certain Shares (See Instructions) -------------------------------------------------- (13) Percent of Class Represented by Amount in Row (11) 78.07% (includes shares subject to currently exercisable warrants) ---------------------------------------------------------------------- (14) Type of Reporting Person (See Instructions) IN ------------------------------ Page 4 of 11 This Amendment No. 17 amends the Statement on Schedule 13D filed with the Securities and Exchange Commission on March 7, 1993 by Blockbuster Entertainment Corporation ("BEC"), Blockbuster Pictures Holding Corporation ("Holdings"), SEGI Holding Company ("SEGI") and Repinvesco, Inc. ("REPI"), as amended (the "Statement"). This Amendment No. 17 is filed with respect to the shares of common stock, par value $.001 per share (the "Common Stock"), of Spelling Entertainment Group Inc. (the "Issuer"), a Delaware corporation, with its principal executive offices located at 5700 Wilshire Boulevard, Los Angeles, California 90036. Capitalized terms used but not defined herein have the meanings assigned to such terms in the Statement. Item 3. Source and Amount of Funds or other Consideration. -------------------------------------------------- Item 3 is hereby amended and supplemented as follows: Purchases of Common Stock reported in this Amendment No. 17 were made using working capital of Viacom International Inc. Item 5. Interest in Securities of the Issuer. ------------------------------------ Item 5 is amended and supplemented as follows: (a) SEGI HOLDING COMPANY is currently the beneficial owner, with shared dispositive and voting power, of 70,847,950 shares, or approximately 78.07%, of the issued and outstanding Common Stock of the Issuer (based on the number of shares of Common Stock that were reported by the Issuer to be issued and outstanding as of August 11, 1997). (b) VIACOM INC. is currently the beneficial owner, with shared dispositive and voting power, of 70,847,950 shares, or approximately 78.07%, of the issued and outstanding Common Stock of the Issuer (based on the number of shares of Common Stock that were reported by the Issuer to be issued and outstanding as of August 11, 1997). (c) MR. SUMNER M. REDSTONE is currently the beneficial owner, with shared dispositive and voting power, of 70,847,950 shares, or approximately 78.07%, of the issued and outstanding Common Stock of the Issuer (based on the number of shares of Common Stock that were reported by the Issuer to be issued and outstanding as of August 11, 1997). Page 5 of 11 Transactions effected since the filing of Amendment No. 16 on September 25, 1997. DATE NO. OF SHARE PRICE* WHEN AND HOW EXECUTED -------- ------------ ------ ---------------------- 09/25/97 114,000 $8.8840 Bear, Stearns, New York, New York 09/26/97 5,500 $8.7898 " 09/29/97 12,000 $8.8750 " 09/30/97 82,000 $8.9965 " 10/01/97 94,500 $9.0000 " 10/02/97 24,500 $8.9694 " 10/03/97 13,800 $8.9366 " 10/06/97 57,500 $8.9951 " 10/07/97 17,800 $8.9867 " 10/08/97 18,900 $8.8519 " 10/09/97 145,900 $8.9994 " 10/10/97 18,100 $8.8750 " 10/13/97 8,300 $8.8562 " 10/14/97 138,200 $9.0000 " 10/15/97 14,300 $8.8750 " 10/16/97 160,000 $8.9973 "*Price indicated is weighted average price of each day's aggregated purchases. All of the above transactions were purchases. Item 7. Material to be filed as Exhibits. -------------------------------- 99.1 Agreement among SEGI Holding Company, Viacom Inc. and Sumner M. Redstone pursuant to Rule 13d-1(f)(1)(iii). Page 6 of 11 Signature - --------- After reasonable inquiry and to the best of our knowledge and belief, we certify that the information set forth in this Statement is true, complete and correct. October 17, 1997 SEGI HOLDING COMPANY By: \S\ Michael D. Fricklas ------------------------------ Name: Michael D. Fricklas Title: Senior Vice President Page 7 of 11 Signature - --------- After reasonable inquiry and to the best of our knowledge and belief, we certify that the information set forth in this Statement is true, complete and correct. October 17, 1997 VIACOM INC. By: \S\ Michael D. Fricklas ------------------------------ Name: Michael D. Fricklas Title: Senior Vice President, Deputy General Counsel Page 8 of 11 Signature - --------- After reasonable inquiry and to the best of my knowledge and belief, I certify that the information set forth in this Statement is true, complete and correct. October 17, 1997 By: * ------------------------------ Sumner M. Redstone, Individually *By: \S\ Philippe P. Dauman -------------------------- Philippe P. Dauman Attorney-in-Fact under the Limited Power of Attorney filed as Exhibit 99.2 to the Statement, Amendment No. 11 Page 9 of 11 EXHIBIT INDEX ------------- Exhibit No. Description - ----------- ------------ 99.1 Agreement among SEGI Holding Company, Viacom Inc. and Sumner M. Redstone pursuant to Rule 13d-1(f)(1)(iii). Page 10 of 11