UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION

                             Washington, D.C. 20549

                                    FORM 10-Q


(X) QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE
    ACT OF 1934

    For the quarterly period ended September 29, 2007


                                       OR


( ) TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE
    ACT OF 1934

    For the transition period from ______________ to ______________


                         Commission File Number 0-00981


                           PUBLIX SUPER MARKETS, INC.
             (Exact name of Registrant as specified in its charter)



                Florida                                  59-0324412
    (State or other jurisdiction of         (I.R.S. Employer Identification No.)
     incorporation or organization)


     3300 Publix Corporate Parkway
           Lakeland, Florida                                33811
(Address of principal executive offices)                 (Zip code)


       Registrant's telephone number, including area code: (863) 688-1188



Indicate by check mark whether the Registrant (1) has filed all reports required
to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during
the preceding 12 months (or for such shorter period that the Registrant was
required to file such reports), and (2) has been subject to such filing
requirements for the past 90 days.

Yes  X      No
    ---        ---

Indicate by check mark whether the Registrant is a large accelerated filer, an
accelerated filer, or a non-accelerated filer. See definition of "accelerated
filer and large accelerated filer" in Rule 12b-2 of the Exchange Act.

Large accelerated filer  X    Accelerated filer       Non-accelerated filer
                        ---                     ---                         ---

Indicate by check mark whether the Registrant is a shell company (as defined in
Rule 12b-2 of the Exchange Act).

Yes         No  X
    ---        ---

The number of shares outstanding of the Registrant's common stock, $1.00 par
value, as of October 26, 2007 was 836,568,000.





                          PART I. FINANCIAL INFORMATION

Item 1.    Financial Statements
-------------------------------

                           PUBLIX SUPER MARKETS, INC.
                      CONDENSED CONSOLIDATED BALANCE SHEETS
                  (Amounts are in thousands, except par value)

                                     ASSETS
                                                                  September 29, 2007            December 30, 2006
                                                                  ------------------            -----------------
                                                                                     (Unaudited)
                                                                                              
Current assets:
    Cash and cash equivalents                                         $  263,546                      223,571
    Short-term investments                                               113,703                      126,221
    Trade receivables                                                    360,700                      363,020
    Merchandise inventories                                            1,174,770                    1,151,907
    Deferred tax assets                                                   59,571                       58,513
    Prepaid expenses                                                      22,749                       42,784
                                                                      ----------                   ----------
         Total current assets                                          1,995,039                    1,966,016
                                                                      ----------                   ----------

Long-term investments                                                  2,609,244                    2,271,810
Other noncurrent assets                                                   59,149                       55,938

Property, plant and equipment                                          6,277,206                    5,872,787
    Accumulated depreciation                                          (2,996,069)                  (2,773,465)
                                                                      ----------                   ----------
         Net property, plant and equipment                             3,281,137                    3,099,322
                                                                      ----------                   ----------

                                                                      $7,944,569                    7,393,086
                                                                      ==========                   ==========

                      LIABILITIES AND STOCKHOLDERS' EQUITY

Current liabilities:
    Accounts payable                                                  $  933,412                      934,446
    Accrued contribution to retirement plans                             295,353                      359,753
    Accrued self-insurance reserves                                      116,385                      112,177
    Accrued salaries and wages                                           168,365                       98,293
    Federal and state income taxes                                        39,560                       33,239
    Other                                                                341,785                      216,889
                                                                      ----------                   ----------
         Total current liabilities                                     1,894,860                    1,754,797
                                                                      ----------                   ----------

Deferred tax liabilities                                                 162,437                      225,572
Self-insurance reserves                                                  238,092                      251,060
Accrued postretirement benefit cost                                       80,783                       78,894
Other noncurrent liabilities                                             119,641                      107,898

Stockholders' equity:
    Common stock of $1 par value.  Authorized
       1,000,000 shares; issued 850,811
       shares at September 29, 2007 and 839,715
       shares at December 30, 2006                                       850,811                      839,715
    Additional paid-in capital                                           744,239                      533,559
    Retained earnings                                                  4,150,767                    3,616,368
                                                                      ----------                   ----------
                                                                       5,745,817                    4,989,642
    Treasury stock at cost,
       13,908 shares at September 29, 2007                              (286,186)                         ---
    Accumulated other comprehensive losses                               (10,875)                     (14,777)
                                                                      ----------                   ----------
         Total stockholders' equity                                    5,448,756                    4,974,865
                                                                      ----------                   ----------

                                                                      $7,944,569                    7,393,086
                                                                      ==========                   ==========


See accompanying notes to condensed consolidated financial statements.



                                        1





                           PUBLIX SUPER MARKETS, INC.
                  CONDENSED CONSOLIDATED STATEMENTS OF EARNINGS
              (Amounts are in thousands, except per share amounts)

                                                                                 Three Months Ended

                                                                  September 29, 2007            September 30, 2006
                                                                  ------------------            ------------------
                                                                                     (Unaudited)
                                                                                              
Revenues:
    Sales                                                             $5,590,320                    5,247,050
    Other operating income                                                42,609                       39,631
                                                                      ----------                    ---------
         Total revenues                                                5,632,929                    5,286,681
                                                                      ----------                    ---------
Costs and expenses:
    Cost of merchandise sold                                           4,114,781                    3,853,670
    Operating and administrative expenses                              1,176,487                    1,094,958
                                                                      ----------                    ---------
         Total costs and expenses                                      5,291,268                    4,948,628
                                                                      ----------                    ---------
         Operating profit                                                341,661                      338,053

Investment income, net                                                    35,754                       30,019
Other income, net                                                          5,595                        4,586
                                                                      ----------                    ---------
Earnings before income tax expense                                       383,010                      372,658
Income tax expense                                                       134,015                      119,791
                                                                      ----------                    ---------

Net earnings                                                          $  248,995                      252,867
                                                                      ==========                    =========

Weighted average number of common
    shares outstanding                                                   840,704                      849,065
                                                                      ==========                    =========

Basic and diluted earnings per common
    share based on weighted average
    shares outstanding                                                $     0.30                         0.30
                                                                      ==========                    =========

Cash dividends paid per common share                                  $     0.00                         0.00
                                                                      ==========                    =========


           CONDENSED CONSOLIDATED STATEMENTS OF COMPREHENSIVE EARNINGS
                           (Amounts are in thousands)
                                                                                 Three Months Ended

                                                                  September 29, 2007            September 30, 2006
                                                                  ------------------            ------------------
                                                                                     (Unaudited)

Net earnings                                                          $  248,995                      252,867

Other comprehensive earnings:
Unrealized gain on investment securities
    available-for-sale (AFS), net of tax
    effect of $9,105 and $11,938
    in 2007 and 2006, respectively                                        14,459                       19,010

Reclassification adjustment for net realized
    gain on investment securities AFS,
    net of tax effect of ($658) and ($132) in
    2007 and 2006, respectively                                           (1,044)                        (211)

Adjustment to other postretirement benefit
    plan obligation, net of tax effect of
    $226 in 2007                                                             356                          ---
                                                                      ----------                    ---------

Comprehensive earnings                                                $  262,766                      271,666
                                                                      ==========                    =========


See accompanying notes to condensed consolidated financial statements.



                                        2





                           PUBLIX SUPER MARKETS, INC.
                  CONDENSED CONSOLIDATED STATEMENTS OF EARNINGS
              (Amounts are in thousands, except per share amounts)

                                                                                 Nine Months Ended

                                                                  September 29, 2007            September 30, 2006
                                                                  ------------------            ------------------
                                                                                     (Unaudited)
                                                                                              
Revenues:
    Sales                                                            $17,123,207                    16,098,867
    Other operating income                                               130,478                       121,547
                                                                     -----------                    ----------
         Total revenues                                               17,253,685                    16,220,414
                                                                     -----------                    ----------
Costs and expenses:
    Cost of merchandise sold                                          12,493,735                    11,757,641
    Operating and administrative expenses                              3,541,445                     3,325,923
                                                                     -----------                    ----------
         Total costs and expenses                                     16,035,180                    15,083,564
                                                                     -----------                    ----------
         Operating profit                                              1,218,505                     1,136,850

Investment income, net                                                   109,405                        84,283
Other income, net                                                         17,548                        16,218
                                                                     -----------                    ----------
Earnings before income tax expense                                     1,345,458                     1,237,351
Income tax expense                                                       472,484                       432,072
                                                                     -----------                    ----------
Net earnings                                                         $   872,974                       805,279
                                                                     ===========                    ==========

Weighted average number of common
    shares outstanding                                                   842,454                       851,892
                                                                     ===========                    ==========

Basic and diluted earnings per common
    share based on weighted average
    shares outstanding                                               $      1.04                          0.95
                                                                     ===========                    ==========

Cash dividends paid per common share                                 $      0.40                          0.20
                                                                     ===========                    ==========


           CONDENSED CONSOLIDATED STATEMENTS OF COMPREHENSIVE EARNINGS
                           (Amounts are in thousands)
                                                                                 Nine Months Ended

                                                                  September 29, 2007            September 30, 2006
                                                                  ------------------            ------------------
                                                                                     (Unaudited)

Net earnings                                                         $   872,974                       805,279

Other comprehensive earnings (losses):
Unrealized gain (loss) on investment securities
    AFS, net of tax effect of $4,268 and
    ($4,763) in 2007 and 2006, respectively                                6,778                        (7,585)

Reclassification adjustment for net realized
    gain on investment securities AFS,
    net of tax effect of ($2,035) and ($40) in
    2007 and 2006, respectively                                           (3,232)                          (63)

Adjustment to other postretirement benefit
    plan obligation, net of tax effect of
    $226 in 2007                                                             356                           ---
                                                                     -----------                    ----------

Comprehensive earnings                                               $   876,876                       797,631
                                                                     ===========                    ==========


See accompanying notes to condensed consolidated financial statements.



                                        3





                           PUBLIX SUPER MARKETS, INC.
                 CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
                           (Amounts are in thousands)

                                                                                 Nine Months Ended

                                                                  September 29, 2007            September 30, 2006
                                                                  ------------------            ------------------
                                                                                     (Unaudited)
                                                                                             
Cash flows from operating activities:
    Cash received from customers                                     $17,151,780                    16,150,923
    Cash paid to employees and suppliers                             (15,234,079)                  (14,282,554)
    Income taxes paid                                                   (532,790)                     (606,029)
    Payment for self-insured claims                                     (169,995)                     (150,146)
    Dividends and interest received                                       92,829                        73,380
    Other operating cash receipts                                        122,000                       112,121
    Other operating cash payments                                         (9,596)                       (7,453)
                                                                     -----------                   -----------

         Net cash provided by operating activities                     1,420,149                     1,290,242
                                                                     -----------                   -----------

Cash flows from investing activities:
    Payment for property, plant and equipment                           (502,260)                     (339,750)
    Proceeds from sale of property, plant
       and equipment                                                       7,011                        10,632
    Proceeds from sale-leasebacks                                            ---                         6,247
    Payment for investment securities - AFS                             (676,210)                     (773,464)
    Proceeds from sale and maturity of
       investment securities - AFS                                       449,446                       306,604
    Net proceeds from (payments to) joint
       ventures and other investments                                     14,134                       (17,963)
    Other, net                                                            (6,730)                        4,137
                                                                     -----------                   -----------

         Net cash used in investing activities                          (714,609)                     (803,557)
                                                                     -----------                   ------------

Cash flows from financing activities:
    Payment for acquisition of common stock                             (490,380)                     (503,213)
    Proceeds from sale of common stock                                   163,521                       185,160
    Dividends paid                                                      (338,575)                     (171,645)
    Other                                                                   (131)                         (131)
                                                                     -----------                   -----------

         Net cash used in financing activities                          (665,565)                     (489,829)
                                                                     -----------                   -----------

Net increase (decrease) in cash and cash equivalents                      39,975                        (3,144)

Cash and cash equivalents at beginning of period                         223,571                       335,969
                                                                     -----------                   -----------

Cash and cash equivalents at end of period                           $   263,546                       332,825
                                                                     ===========                   ===========


See accompanying notes to condensed consolidated financial statements.                                  (Continued)



                                                     4





                           PUBLIX SUPER MARKETS, INC.
           CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS (Continued)
                           (Amounts are in thousands)

                                                                                 Nine Months Ended

                                                                  September 29, 2007            September 30, 2006
                                                                  ------------------            ------------------
                                                                                     (Unaudited)
                                                                                              
Reconciliation of net earnings to net cash
    provided by operating activities

Net earnings                                                          $  872,974                      805,279

Adjustments to reconcile net earnings to net
    cash provided by operating activities:
      Depreciation and amortization                                      300,760                      289,666
      Retirement contributions paid or payable
         in common stock                                                 198,044                      202,565
      Deferred income taxes                                              (66,652)                     (27,372)
      Loss on disposal and impairment
         of property, plant and equipment                                 16,193                       11,847
      Amortization of deferred income from
         sale-leasebacks                                                  (1,427)                      (2,986)
      Gain on sale of investments                                         (5,267)                        (103)
      Net accretion of investments                                        (7,635)                      (6,526)
      Self-insurance reserves (less than) in excess of
         current payments                                                 (8,760)                       7,144
      Postretirement accruals in excess of
         current payments                                                  2,659                        1,251
      (Decrease) increase in advance purchase allowances                  (3,567)                         742
      Decrease in closed store reserves                                   (2,080)                      (7,315)
      Other, net                                                          (1,566)                      (7,001)
      Change in cash from:
         Trade receivables                                                 2,320                       24,129
         Merchandise inventories                                         (22,863)                      50,646
         Prepaid expenses                                                 20,035                       (7,291)
         Accounts payable and accrued expenses                           120,660                      103,049
      Federal and state income taxes                                       6,321                     (147,482)
                                                                      ----------                    ---------
               Total adjustments                                         547,175                      484,963
                                                                      ----------                    ---------
Net cash provided by operating activities                             $1,420,149                    1,290,242
                                                                      ==========                    =========


See accompanying notes to condensed consolidated financial statements.



                                                     5



                           PUBLIX SUPER MARKETS, INC.
              NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

1.   The accompanying condensed consolidated financial statements included
     herein are unaudited; however, in the opinion of management, such
     information reflects all adjustments (consisting solely of normal recurring
     adjustments) which are necessary for the fair statement of results for the
     interim period. These condensed consolidated financial statements should be
     read in conjunction with the fiscal 2006 Form 10-K Annual Report of the
     Company.

2.   Due to the seasonal nature of the Company's business, the results for the
     three months and nine months ended September 29, 2007 are not necessarily
     indicative of the results for the entire 2007 fiscal year.

3.   The preparation of financial statements in conformity with accounting
     principles generally accepted in the U. S. requires management to make
     estimates and assumptions that affect the reported amounts of assets and
     liabilities and disclosure of contingent assets and liabilities as of the
     date of the financial statements and the reported amounts of revenues and
     expenses during the reporting period. Actual results could differ from
     those estimates.

4.   Certain 2006 amounts have been reclassified to conform with the 2007
     presentation.

5.   In June 2006, the Financial Accounting Standards Board (FASB) issued
     Interpretation No. 48, "Accounting for Uncertainty  in Income Taxes - an
     interpretation of FASB Statement No. 109," (FIN 48) effective for fiscal
     years beginning after December 15, 2006. FIN 48 clarifies the accounting
     for uncertainty in tax positions. FIN 48 requires financial statement
     recognition of the impact of a tax position when it is more likely than
     not, based on its technical merits, that the position will be sustained
     upon examination and the cumulative effect of the change in accounting
     principle is to be recorded as an adjustment to opening retained earnings.
     The Company is subject to the provisions of FIN 48 as of December 31, 2006,
     and has analyzed filing positions in all of the federal and state
     jurisdictions where it is required to file income tax returns, as well as
     all open tax years in these jurisdictions. The Company did not record a
     cumulative effect adjustment related to the adoption of FIN 48. The only
     periods subject to examination for the Company's federal return are the
     2002 through 2006 tax years. The Internal Revenue Service is currently
     auditing tax years 2002 through 2005. The periods subject to examination
     for the Company's state returns are the 2005 and 2006 tax years. The
     Company believes that the outcome of any examination will not have a
     material effect on its financial condition, results of operations or cash
     flows. The Company recognizes accrued interest and penalties related to
     unrecognized tax benefits as a component of income tax expense. As of
     September 29, 2007, the Company has an immaterial  accrual for income tax
     related interest expense.

6.   In September 2006, the FASB issued Statement of Financial Accounting
     Standard No. 157, "Fair Value Measurement," (SFAS 157) effective for fiscal
     years beginning after November 15, 2007. SFAS 157 defines fair value,
     establishes a framework for measuring fair value in generally accepted
     accounting principles and expands disclosures about fair value
     measurements. SFAS 157 does not require any new fair value measurements.
     The Company is currently evaluating the effect of adopting SFAS 157.

                                       6



                           PUBLIX SUPER MARKETS, INC.
        NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (Continued)


7.   In September 2006, the FASB issued Statement of Financial Accounting
     Standard  No. 158, "Employers' Accounting for Defined Benefit Pension and
     Other Postretirement Plans - an amendment of FASB Statements No. 87, 88,
     106 and 132(R)" (SFAS 158). SFAS 158 requires financial statement
     recognition of the overfunded or underfunded status of a defined benefit
     postretirement plan or other postretirement plan as an asset or liability
     and recognition of changes in the funded status in comprehensive  earnings
     in the year in which the changes occur, effective for fiscal years ending
     after December 15, 2006. SFAS 158 also requires that the measurement date
     for the calculation of plan assets and obligations coincide with a
     company's fiscal year end date, effective for fiscal years ending after
     December 15, 2008. The adoption of the recognition provision of SFAS 158
     did not have a material effect on the Company's financial condition,
     results of operations or cash flows. The adoption of the measurement
     provision of SFAS 158 is not expected to have a material effect on the
     Company's financial condition, results of operations or cash flows.

8.   In February 2007, the FASB issued Statement of Financial Accounting
     Standard No. 159, "The Fair Value Option for Financial Assets and Financial
     Liabilities," (SFAS 159) effective for fiscal years beginning after
     November 15, 2007. SFAS 159 permits entities to choose to measure many
     financial instruments and certain other items at fair value. Unrealized
     gains and losses on items for which the fair value option has been elected
     will be recognized in earnings at each subsequent reporting date. The
     Company does not expect to adopt SFAS 159.

                                       7



Item 2.    Management's Discussion and Analysis of Financial Condition and
--------------------------------------------------------------------------
           Results of Operations
           ---------------------

Overview
--------

        The Company is primarily engaged in the retail food industry, operating
stores in Florida, Georgia, South Carolina, Alabama and Tennessee. As of
September 29, 2007, the Company operated 914 supermarkets, five convenience
stores, 30 liquor stores and 41 Crispers restaurants.

Liquidity and Capital Resources
-------------------------------

        Cash and cash equivalents, short-term investments and long-term
investments totaled $2,986.5 million as of September 29, 2007 as compared with
$2,621.6 million as of December 30, 2006.

Net cash provided by operating activities
-----------------------------------------
        Net cash provided by operating activities was $1,420.1 million for
the nine months ended September 29, 2007 as compared with $1,290.2 million
for the nine months ended September 30, 2006. As a result of Hurricane Wilma
that occurred during the fourth quarter of 2005, the Company received an
extension on its Federal income tax payment due December 15, 2005 until
February 28, 2006. The delay in this tax payment decreased net cash provided
by operating activities by approximately $95 million during the nine months
ended September 30, 2006. Any net cash in excess of the amount needed for
current operations is invested in short-term and long-term investments.

Net cash used in investing activities
-------------------------------------
        Net cash used in investing activities was $714.6 million for the nine
months ended September 29, 2007 as compared with $803.6 million for the nine
months ended September 30, 2006. The primary use of net cash in investing
activities was funding capital expenditures and net increases in investment
securities. During the nine months ended September 29, 2007, capital
expenditures totaled $502.3 million. These expenditures were incurred in
connection with the opening of 22 net new supermarkets (30 new supermarkets
opened and eight supermarkets closed) and remodeling 68 supermarkets. Net new
supermarkets added an additional 1.0 million square feet in the nine months
ended September 29, 2007, a 2.4% increase. Expenditures were also incurred for
new or enhanced information technology hardware and applications and emergency
backup generators. For the same period, the payment for investment securities -
AFS, net of the proceeds from the sale and maturity of such securities, was
$226.8 million.

        During the nine months ended September 30, 2006, capital expenditures
totaled $339.8 million. These expenditures were incurred in connection with the
opening of eight net new supermarkets (18 new supermarkets opened and 10
supermarkets closed) and remodeling 37 supermarkets. Net new supermarkets added
an additional 0.4 million square feet in the nine months ended September 30,
2006, a 1.0% increase. Expenditures were also incurred for new or enhanced
information technology hardware and applications. For the same period, the
payment for investment securities - AFS, net of the proceeds from the sale and
maturity of such securities, was $466.9 million.

Capital expenditure projection
------------------------------
        Capital expenditures for the remainder of 2007, primarily consisting of
new supermarkets, remodeling certain existing supermarkets, new or enhanced
information technology hardware and applications and installation of emergency
backup generators, are expected to be approximately $147.7 million. This capital
program is subject to continuing change and review. In the normal course of
operations, the Company replaces supermarkets and closes supermarkets that are
not meeting performance expectations. The impact of future supermarket closings
is not expected to be material.

                                       8



Net cash used in financing activities
-------------------------------------
        Net cash used in financing activities was $665.6 million for the nine
months ended September 29, 2007 as compared with $489.8 million for the nine
months ended September 30, 2006. The primary use of net cash in financing
activities was funding net common stock repurchases and payment of the annual
cash dividend. The Company currently repurchases common stock at the
stockholders' request in accordance with the terms of the Company's Employee
Stock Purchase Plan (ESPP), 401(k) Plan, Employee Stock Ownership Plan (ESOP)
and Non-Employee Directors Stock Purchase Plan (Directors Plan). Net common
stock repurchases totaled $326.9 million for the nine months ended September 29,
2007 as compared with $318.1 million for the nine months ended September 30,
2006. The amount of common stock offered to the Company for repurchase is not
within the control of the Company, but is at the discretion of the stockholders.
The Company expects to continue to repurchase its common stock, as offered by
its stockholders from time to time, at its then currently appraised value for
amounts similar to those in prior years. However, such purchases are not
required and the Company retains the right to discontinue them at any time.

Dividends
---------
        The Company paid an annual cash dividend on its common stock of $0.40
per share or $338.6 million on June 1, 2007 to stockholders of record as of the
close of business April 20, 2007. In 2006, the Company paid an annual cash
dividend on its common stock of $0.20 per share or $171.6 million.

Cash requirements
-----------------
        In 2007, the cash requirements for current operations, capital
expenditures, common stock repurchases and payment of the annual cash dividend
are expected to be financed by internally generated funds or liquid assets.
Based on the Company's financial position, it is expected that short-term and
long-term borrowings would be readily available to support the Company's
liquidity requirements if needed.

Results of Operations
---------------------

Sales
-----
        Sales for the three months ended September 29, 2007 were $5.6 billion
as compared with $5.2 billion for the three months ended September 30, 2006,
an increase of $343.3 million or a 6.5% increase. The Company estimates that
its sales increased $107.2 million or 2.0% from net new supermarkets and
$236.1 million or 4.5% in comparable store sales (supermarkets open for the
same weeks in both periods, including replacement supermarkets).

        Sales for the nine months ended September 29, 2007 were $17.1 billion
as compared with $16.1 billion for the nine months ended September 30, 2006,
an increase of $1,024.3 million or a 6.4% increase. The Company estimates that
its sales increased $299.9 million or 1.9% from net new supermarkets and
$724.4 million or 4.5 % in comparable store sales.

Gross profit
------------
        Gross profit as a percentage of sales was 26.4% and 26.6% for the three
months ended September 29, 2007 and September 30, 2006, respectively. The gross
profit percentage was 27.0% for the nine months ended September 29, 2007 and
September 30, 2006. The decrease in gross profit as a percentage of sales for
the three months ended September 29, 2007 was primarily due to aggressive
promotional pricing. Gross profit for the nine months ended September 29, 2007
remained unchanged as a percentage of sales compared to the nine months ended
September 30, 2006.

                                       9



Operating and administrative expenses
-------------------------------------
        Operating and administrative expenses as a percentage of sales were
21.0% and 20.9% for the three months ended September 29, 2007 and September 30,
2006. The operating and administrative expenses as a percentage of sales was
20.7% for the nine months ended September 29, 2007 and September 30, 2006.
Operating and administrative expenses for the three months and nine months ended
September 29, 2007 remained relatively unchanged as a percentage of sales
compared to the three months and nine months ended September 30, 2006.

Investment income, net
----------------------
        Investment income, net was $35.8 million and $30.0 million for the three
months ended September 29, 2007 and September 30, 2006, respectively. Investment
income, net was $109.4 million and $84.3 million for the nine months ended
September 29, 2007 and September 30, 2006, respectively. The increase in
investment income, net was primarily due to higher investment balances during
the three and nine months ended September 29, 2007.

Income taxes
------------
        The effective income tax rates were 35.0% and 32.1% for the three months
ended September 29, 2007 and September 30, 2006, respectively. The effective
income tax rates were 35.1% and 34.9% for the nine months ended September 29,
2007 and September 30, 2006, respectively. The net increase in the effective
income tax rates was due to the favorable resolution of various tax issues for
the three months ended September 30, 2006 offset by increases in tax exempt
income, dividends paid to ESOP participants and deductions for manufacturing
production costs for the three months ended September 29, 2007.

Net earnings
------------
        Net earnings were $249.0 million or $0.30 per share and $252.9 million
or $0.30 per share for the three months ended September 29, 2007 and
September 30, 2006, respectively. Net earnings were $873.0 million or $1.04
per share and $805.3 million or $0.95 per share for the nine months ended
September 29, 2007 and September 30, 2006, respectively.

Forward-Looking Statements
--------------------------

        From time to time, certain information provided by the Company,
including written or oral statements made by its representatives, may contain
forward-looking information as defined in Section 21E of the Securities Exchange
Act of 1934. Forward-looking information includes statements about the future
performance of the Company, which is based on management's assumptions and
beliefs in light of the information currently available to them. When used, the
words "plan," "estimate," "project," "intend," "believe" and other similar
expressions, as they relate to the Company, are intended to identify such
forward-looking statements. These forward-looking statements are subject to
uncertainties and other factors that could cause actual results to differ
materially from those statements including, but not limited to: competitive
practices and pricing in the food and drug industries generally and particularly
in the Company's principal markets; results of programs to control or reduce
costs, improve buying practices and control shrink; results of programs to
increase sales, including private-label sales, improve perishable departments
and improve pricing and promotional efforts; changes in the general economy;
changes in consumer spending; changes in population, employment and job growth
in the Company's principal markets; and other factors affecting the Company's
business in or beyond the Company's control. These factors include changes in
the rate of inflation, changes in state and Federal legislation or regulation,
adverse determinations with respect to litigation or other claims, ability to
recruit and retain employees, increases in operating costs including, but not
limited to, labor costs, credit card fees and utility costs, particularly
electric utility costs, ability to construct new supermarkets or complete
remodels as rapidly as planned and stability of product costs. Other factors and
assumptions not identified above could also cause the actual results to differ
materially from those set forth in the forward-looking statements. The Company
assumes no obligation to update publicly these forward-looking statements.

                                       10



Item 3.    Quantitative and Qualitative Disclosures About Market Risk
---------------------------------------------------------------------

        The Company does not utilize financial instruments for trading or other
speculative purposes, nor does it utilize leveraged financial instruments. There
have been no material changes in the market risk factors from those disclosed in
the Company's Form 10-K for the year ended December 30, 2006.

Item 4.    Controls and Procedures
----------------------------------

        As of the end of the period covered by this quarterly report, the
Company carried out an evaluation, under the supervision and with the
participation of the Company's management, including the Company's Chief
Executive Officer and Chief Financial Officer, of the effectiveness of the
design and operation of the Company's disclosure controls and procedures
pursuant to Exchange Act Rule 13a-15. Based upon that evaluation, the Chief
Executive Officer and the Chief Financial Officer concluded that the Company's
disclosure controls and procedures are effective in timely alerting them to
material information relating to the Company (including its consolidated
subsidiaries) required to be included in the Company's periodic Securities and
Exchange Commission filings. There have been no changes in the Company's
internal control over financial reporting during the quarter ended September 29,
2007 that have materially affected, or are reasonably likely to materially
affect, the internal control over financial reporting.

                                       11



                           PUBLIX SUPER MARKETS, INC.

                           PART II. OTHER INFORMATION

Item 1.    Legal Proceedings
----------------------------

        As reported in the Company's Form 10-K for the year ended December 30,
2006, the Company is a party in various legal claims and actions considered in
the normal course of business. In the opinion of management, the ultimate
resolution of these legal proceedings will not have a material adverse effect on
the Company's financial condition, results of operations or cash flows.

Item 1A.   Risk Factors
-----------------------

        There have been no material changes in the risk factors from those
disclosed in the Company's Form 10-K for the year ended December 30, 2006.

Item 2.    Unregistered Sales of Equity Securities and Use of Proceeds
----------------------------------------------------------------------

                      Issuer Purchases of Equity Securities

        Shares of common stock repurchased by the Company during the three
months ended September 29, 2007 were as follows (amounts are in thousands,
except per share amounts):

                                                                      
                                                                  Total
                                                                Number of           Approximate
                                                                  Shares           Dollar Value
                                                               Purchased as          of Shares
                          Total               Average        Part of Publicly     that May Yet Be
                        Number of              Price            Announced         Purchased Under
                          Shares             Paid per           Plans or           the Plans or
Period                  Purchased              Share           Programs(1)          Programs(1)
------                  ---------              -----           -----------          -----------

July 1, 2007
  through
August 4, 2007            1,690               $20.90               N/A                  N/A

August 5, 2007
  through
September 1, 2007         2,879                20.90               N/A                  N/A

September 2, 2007
  through
September 29, 2007        3,143                20.90               N/A                  N/A
                          -----               ------

        Total             7,712               $20.90               N/A                  N/A
                          =====               ======


        (1)   Common stock is made available for sale only to the Company's
              current employees through the Company's ESPP and 401(k) Plan. In
              addition, common stock is made available under the ESOP. Common
              stock is also made available for sale to members of the Company's
              Board of Directors through the Directors Plan. The Company
              currently repurchases common stock subject to certain terms and
              conditions. The ESPP, 401(k) Plan, ESOP and Directors Plan each
              contain provisions prohibiting any transfer for value without the
              owner first offering the common stock to the Company.




                                       12



              The Company's common stock is not traded on any public stock
              exchange. The amount of common stock offered to the Company for
              repurchase is not within the control of the Company, but is at the
              discretion of the stockholders. The Company does not believe that
              these repurchases of its common stock are within the scope of a
              publicly announced plan or program (although the terms of the
              plans discussed above have been communicated to the participants).
              Thus, the Company does not believe that it has made any
              repurchases during the three months ended September 29, 2007
              required to be disclosed in the last two columns of the table.

Item 3.    Defaults Upon Senior Securities
------------------------------------------

        Not Applicable.

Item 4.    Submission of Matters to a Vote of Security Holders
--------------------------------------------------------------

        Not Applicable.

Item 5.    Other Information
-----------------------------

        Not Applicable.

Item 6.    Exhibits
-------------------

        31.1  Certification Pursuant to Section 302 of the Sarbanes-Oxley
              Act of 2002.

        31.2  Certification Pursuant to Section 302 of the Sarbanes-Oxley
              Act of 2002.

        32.1  Certification Pursuant to 18 U.S.C. Section 1350, as Adopted
              Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.

        32.2  Certification Pursuant to 18 U.S.C. Section 1350, as Adopted
              Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.

                                       13



                                   SIGNATURES



        Pursuant to the requirements of the Securities Exchange Act of 1934,
the registrant has duly caused this report to be signed on its behalf by the
undersigned thereunto duly authorized.




                                      PUBLIX SUPER MARKETS, INC.



Date:  November 8, 2007               /s/ John A. Attaway, Jr.
                                      ------------------------------------------
                                      John A. Attaway, Jr., Secretary



Date:  November 8, 2007               /s/ David P. Phillips
                                      ------------------------------------------
                                      David P. Phillips, Chief Financial Officer
                                      and Treasurer (Principal Financial and
                                      Accounting Officer)













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