LiveWorld Bolsters Digital Agency with Media Programs and Creative Talent

LiveWorld, Inc. (OTC Markets: LVWD), a leading social-first digital agency transforming customer relationships through combinations of proactive compliance, dynamic engagement, and strategic insight, announces the recent addition of two key hires to its team.

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Tricia Kashima, Media Director, LiveWorld (Photo: Business Wire)

Tricia Kashima joins as Media Director, bringing over two decades of expertise in media strategy and reflecting LiveWorld’s expansion into the media management and placement business. Jeremy Jaymes adds to our agency services team in the role of Associate Creative Director, reflecting the company’s revenue growth in agency creative and content services.

Tricia Kashima, who officially joined LiveWorld in February 2024, boasts an illustrious career dedicated to delivering exceptional paid media programs across diverse industries. With a strong emphasis on driving brand awareness and lead generation, Tricia's strategic approach and proficiency in media analytics have consistently yielded remarkable results. Her extensive experience spans pharmaceutical DTC and HCP, healthcare, tourism, gaming, finance, sports marketing, and QSR sectors, making her a versatile asset to LiveWorld's expanding portfolio. Previously, Tricia was a part of Omnicom Health Group where she led the media team to launch first-to-market vaccines and helped build awareness for many conditions ranging from women’s health to rare disease. She has managed healthcare brands including Pfizer, Korlym, Global Blood Therapeutics, and Gilead.

Jeremy Jaymes, who came on board in January 2024, brings his creative abilities to LiveWorld as an Associate Creative Director. With over 12 years of experience, Jeremy brings a wealth of expertise in strategic problem-solving and storytelling, focusing on creating dynamic and compelling experiences for clients. His dedication to clean design, elegance, and meticulous attention to detail underscores his belief in the power of effective communication. Jeremy's proficiency in creative concepting, branding, and multimedia production, coupled with his passion for mentoring, ensures a fresh perspective and innovative approach for LiveWorld across diverse sectors including healthcare, automotive, home living, building products, and food and beverage. His appointment signifies an exciting new chapter of creativity and excellence for LiveWorld.

"We are thrilled to welcome Tricia and Jeremy to our team," said Peter Friedman, CEO & Chairman of LiveWorld. "Their extensive experience and proven track records in digital media programs, creative execution, and performance analysis will be instrumental in driving our company's growth. By expanding our agency practice to include media, we will provide our clients with more depth and range of solutions that unlock the true power of digital and social media. These additions position us to generate new revenue by attracting new and expand existing client work.”

LiveWorld has already secured new media and creative contracts for 2024, further validating the demand for its expansion in these areas.

About LiveWorld

LiveWorld is a social-first digital agency that unlocks the full potential of social media to transform customer relationships through integrated compliance, engagement, and insight solutions. We provide brand marketers bold creative rooted in strategy that captivates and resonates, social moderation and engagement that activates interactions, and compliance that enables and accelerates digital programs.

With over 27 years of making connections, we leverage our social media DNA and technology prowess to deliver emotion-driven behavior change through digital campaigns with a human touch. LiveWorld clients include the number one brands in pharmaceuticals, healthcare, and financial-travel services. LiveWorld is headquartered in Campbell, California, with an additional office in New York City. Learn more at www.liveworld.com and @LiveWorld.

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