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Alta Partners with Mike Tyson’s Coach, Rafael Cordeiro, to Bring MMA Training to UFC Fans Globally
SYDNEY, AUSTRALIA / ACCESSWIRE / April 15, 2024 / Alta Global Group (NYSE American:MMA), a leading name in martial arts and combat sports training, announced today that Kings MMA Founder and esteemed coach Rafael Cordeiro will join the Alta Academy. Cordeiro, who is currently training former World Heavyweight Champion Mike Tyson for his much-anticipated upcoming bout with Jake Paul on July 20, broadcast exclusively on Netflix, brings a wealth of experience to the Alta Academy platform.
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The Alta Academy features an extensive online collection of masterclass-style instructional videos from some of the acclaimed coaches and athletes in the industry. Cordeiro, a former mixed martial artist and Muay Thai champion, earned Coach of the Year awards in 2012 and 2016. Cordeiro's intense training regime and influence in combat sports has recently been highlighted in numerous social media posts as he prepares boxing icon Mike Tyson for his much-hyped match with social influencer Jake Paul.
Alta Academy, a vital component of trainalta.com, provides UFC fans and those new to combat sports with an easily accessible opportunity to begin their training journey. For just $26 per month, subscribers can access Cordeiro's Muay Thai course alongside other renowned expert-led sessions. Designed to support in-gym training, the Alta Academy caters to a broad audience, from novices to seasoned martial artists seeking to refine their techniques.
Alta's active gym footprint reached 544 gyms in January 2024, with more than 3,000 gym profiles now available on the platform. There were over 45,000 martial arts and MMA gyms in North America as of September 2023, according to data from IBIS.
Looking ahead, Alta is gearing up to introduce new masterclass series led by renowned figures in the world of MMA, offering an extensive range of valuable resources for fans and participants of every skill level.
Since its inception, the Alta Academy has generated significant growth, expanding its digital content offerings to include the entire syllabus for the Warrior Training Program, Alta's flagship offering. Additionally, the platform has extended its online training to cover a diverse range of disciplines beyond MMA, including Jiu-jitsu, boxing, wrestling, and Muay Thai, among others.
Nick Langton, founder and CEO of Alta Global Group, expressed his enthusiasm about the Academy's impact on combat sports training: "We are thrilled to host so many legends of MMA at the Academy, enabling fans to receive training insights from the best in the industry. The Alta Academy is committed to empowering our community with access to world-class instructional content and fostering a culture of continuous learning and growth among combat sports enthusiasts of all skill levels."
ABOUT ALTA GLOBAL GROUP LIMITED
Alta Global Group Limited is a technology company that is enabling the global martial arts and combat sports industry to maximize the monetization opportunities available to the sector by increasing consumer participation in the sport and building upon existing community offerings within the sector. While the Company believes martial arts and combat sport gyms have a superb in-gym product, they are ripe for transformation when it comes to building sales channels, enhancing customer onboarding, optimizing engagement and driving the growth and retention of members and membership revenues within their gym communities. For more information, please visit https:// www.altaglobalgroup.com.
Forward Looking Statements
Statements in this press release about future expectations, plans, and prospects, as well as any other statements regarding matters that are not historical facts, may constitute "forward-looking statements." These statements include, but are not limited to, statements relating to the Company's operations and business strategy and the Company's expected financial results. The words "anticipate," "believe," "continue," "could," "estimate," "expect," "intend," "may," "plan," "potential," "predict," "project," "should," "target," "will," "would" and similar expressions are intended to identify forward-looking statements, although not all forward-looking statements contain these identifying words. The forward-looking statements contained in this press release are based on management's current expectations and are subject to substantial risks, uncertainty and changes in circumstances. Actual results may differ materially from those indicated by such forward-looking statements as a result of various important factors, including the uncertainties related to market conditions and other factors discussed in the "Risk Factors" section of the Company's final prospectus filed with the SEC. Any forward-looking statements contained in this press release speak only as of the date hereof, and, except as required by federal securities laws, the Company specifically disclaims any obligation to update any forward-looking statements, whether as a result of new information, future events, or otherwise.
Investor Contact:
Dave Gentry
RedChip Companies, Inc.
C: 1-407-491-4498
T: 1-407-644-4256
E: MMA@redchip.com
SOURCE: Alta Global Group
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