Unassociated Document
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

FORM 10-QSB


(Mark One)

xQUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the quarterly period ended September 30, 2007

OR

oTRANSITION REPORT UNDER SECTION 13 OF 15(d) OF THE EXCHANGE ACT OF 1934

From the transition period from ___________ to ____________.

Commission File Number 0-29935

CROWN EQUITY HOLDINGS INC.
(Exact name of small business issuer as specified in its charter)

Nevada 33-0677140
(State or other jurisdiction of incorporation or organization)(IRS Employer Identification No.)

9680 Tropicana Blvd. Suite 117, Las Vegas, Nevada 89147
(Address of principal executive offices)

 (702) 448-1543
(Issuer's telephone number)
 
(Former name, former address and former fiscal year, if changed since last report)
27430 Riverside Lane, Valencia, CA 91354

Indicate by check mark whether the registrant (1) filed all reports required to be filed by Section 13 or 15(d) of the Exchange Act during the past 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days:

Yes x   No o 

As of November 10, 2007 there were 53,244,650 shares of Common Stock of the issued and outstanding.
 

 
PART I. FINANCIAL INFORMATION

Item 1. Financial Statements

Crown Equity Holdings Inc.
CONSOLIDATED BALANCE SHEETS
(unaudited)


   
September 30, 2007
 
December 31, 2006
 
ASSETS
         
           
Cash
 
$
744
 
$
27
 
Total assets
 
$
744
 
$
27
 
               
LIABILITIES AND STOCKHOLDERS’ DEFICIT
             
               
Current liabilities:
             
Accounts payable
 
$
15,767
 
$
25,228
 
Accounts payable - related party
   
72,268
   
24,994
 
Notes payable
   
12,700
   
-
 
Advances - other
   
116,812
   
101,607
 
Total liabilities
   
217,547
   
151,829
 
               
Stockholders’ deficit:
             
Common stock, .001 par value, 500,000,000 shares
authorized, 53,244,650 shares issued and outstanding, respectively
   
53,240
   
53,240
 
Additional paid in capital
   
2,833,730
   
2,833,730
 
Accumulated deficit
   
(3,103,773
)
 
(3,038,772
)
Total stockholders’ deficit
   
(216,803
)
 
(151,802
)
Total liabilities and stockholders’ deficit
 
$
744
 
$
27
 


See accompanying notes to the financial statements
 
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Crown Equity Holdings Inc.
CONSOLIDATED STATEMENTS OF OPERATIONS
(unaudited)

   
Three Months Ended
September 30,
 
Nine Months Ended
September 30,
 
   
2007
 
2006
 
2007
 
2006
 
Operating expenses:
                         
General and administrative
 
$
22,600
 
$
13,190
 
$
65,001
 
$
44,548
 
                           
Net loss
 
$
(22,600
)
$
(13,190
)
$
(65,001
)
$
(44,548
)
                           
Net loss per share:
                         
Net loss basic and diluted
 
$
(0.00
)
$
(0.00
)
$
(0.00
)
$
(0.00
)
                           
Weighted average shares outstanding:
                         
Basic and diluted
   
53,244,650
   
53,244,650
   
53,244,650
   
53,244,650
 


See accompanying notes to the financial statements

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Crown Equity Holdings Inc.
CONSOLIDATED STATEMENTS OF CASH FLOWS
(unaudited)

   
Nine months ended
September 30,
 
   
2007
 
2006
 
Cash flows from operating activities:
             
Net loss
 
$
(65,001
)
$
(44,548
)
Adjustments to reconcile net loss to cash used
by operating activities:
             
Net change in:
             
Accounts payable
   
(9,461
)
 
35,646
 
Accounts payable - related party
   
47,274
   
-
 
Cash flows used in operating activities
   
(27,188
)
 
(8,902
)
               
Cash flows from financing activities:
             
Net advances from a related party
   
15,205
   
-
 
Borrowing on debt
   
12,700
   
8,902
 
Cash provided by financing activities
   
27,905
   
8,902
 
               
Net increase in cash
   
717
   
-
 
Cash, beginning of period
   
27
   
-
 
Cash, end of period
 
$
744
 
$
-
 

 
See accompanying notes to the financial statements
 
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Crown Equity Holdings Inc.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(unaudited)

NOTE 1 - BASIS OF PRESENTATION
 
The accompanying unaudited consolidated interim financial statements of Crown Equity Holdings Inc. (“Crown Equity”) have been prepared in accordance with accounting principles generally accepted in the United States of America and the rules of the Securities and Exchange Commission (“SEC”), and should be read in conjunction with the audited financial statements and notes thereto contained in the Company’s December 31, 2006 Annual Report filed with the SEC on Form 10-KSB. In the opinion of management, all adjustments, consisting of normal recurring adjustments, necessary for a fair presentation of financial position and the results of operations for the interim periods presented have been reflected herein. The results of operations for interim periods are not necessarily indicative of the results to be expected for the full year. Notes to the financial statements which would substantially duplicate the disclosure contained in the audited financial statements for the most recent fiscal year end December 31, 2006 as reported on Form 10-KSB, have been omitted.

In July, 2007, Crown Equity formed a wholly-owned subsidiary, Crown Trading Systems, Inc. (“CTS”), a Nevada corporation. For the nine months ended September 30, 2007, CTS recorded no revenues and incurred $839 of general and administrative expenses. The consolidated financial statements include the accounts of Crown Equity and CTS. All significant intercompany transactions and balances have been eliminated.

NOTE 2 - GOING CONCERN

As shown in the accompanying financial statements, we incurred a net loss of $65,001 during the nine months ended September 30, 2007, have an accumulated deficit of $3,103,773 and a working capital deficit of $216,803 as of September 30, 2007. These conditions raise substantial doubt as to our ability to continue as a going concern. Management is trying to raise additional capital through sales of common stock. The financial statements do not include any adjustments that might be necessary if we are unable to continue as a going concern.

NOTE 3 - NEW ACCOUNTING PRONOUNCEMENTS

In June 2006, the Financial Accounting Standards Board (FASB) issued FASB Interpretation No. 48, “Accounting for Uncertainty in Income Taxes, an interpretation of FASB Statement No. 109” (FIN 48). This Interpretation provides guidance on recognition, classification and disclosure concerning uncertain tax liabilities. The evaluation of a tax position requires recognition of a tax benefit if it is more likely than not it will be sustained upon examination. We adopted this Interpretation effective January 1, 2007. The adoption did not have a material impact on our consolidated financial statements
 
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NOTE 4 - NOTE PAYABLE

During the quarter ended March 31, 2007, we borrowed $12,700 from an unrelated third party. The loan is due April 1, 2008 and accrues interest at 12% per annum. Amounts outstanding under this agreement subsequent to April 1, 2008 are subject to interest at 18% per annum.

NOTE 5 - STOCK SPLIT

During the quarter ended June 30, 2007, we instituted a one-for-ten forward split of our common stock. All references to common stock and per share data have been retroactively restated to account for the one-for-ten forward stock split.
 
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Item 2. MANAGEMENT’S DISCUSSION AND ANALYSIS

This report contains forward looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended. The Company’s actual results could differ materially from those set forth on the forward looking statements as a result of the risks set forth in the Company’s filings with the Securities and Exchange Commission, general economic conditions, and changes in the assumptions used in making such forward looking statements.

OVERVIEW

Crown Equity Holdings Inc. (the "Company") was incorporated on August 31, 1995 as "Visioneering Corporation" under the laws of the State of Nevada, to engage in any lawful corporate undertaking, including, but not limited to, selected mergers and acquisitions.

During the quarter ended September 30, 2007, we formed a wholly-owned subsidiary, Crown Trading Systems, Inc. ("CTS"), a Nevada corporation. We formed CTS for the purpose of building and selling computer systems for financial traders who are engaged in the business of Internet equity trading. We have developed a system that allows as many as 16 monitors to operate off of its system. We are presently working on increasing the number of monitors from 16 to 24.

As part of our business plan, we have engaged three independent contractors to perform this work for hire for our subsidiary. Additionally, we, through our subsidiary, have entered into reselling and license agreements with major Internet computer component companies which will allow us to engage in Internet commerce.

We are presently sharing office space with the Company's majority shareholder, Crown Partners, Inc., in Las Vegas, Nevada. We have agreed to pay half the rent to Crown Partners for this space, which will cost the Company approximately $423 a month. We believe that this space is sufficient for our needs at present. CTS's website is www.crowntradingsystems.com.

During the quarter ended June 30, 2007, we instituted a one-for-ten forward split of common stock.

RESULTS OF OPERATIONS

For the three months ended September 30, 2007 and 2006, we had no revenue and a net loss of $22,600 and $13,190, respectively. General and administrative expense increased $9,410 to $22,600 for the three months ended September 30, 2007 compared to the same period in 2006.

For the nine months ended September 30, 2007 and 2006, we had no revenue and a net loss of $65,001 and $44,548, respectively. General and administrative expense increased $20,453 to $65,001 for the nine months ended September 30, 2007 compared to the same period in 2006. The increase is primarily attributable to increased accounting and legal expenses as well as expenses incurred in the formation and operations of the Company's wholly-owned subsidiary, Crown Trading Systems, Inc., a Nevada corporation.
 
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We anticipate that until a business combination is completed with an acquisition candidate, we will not generate revenues and may operate at a loss after completing a business combination, depending upon the performance of the acquired business.

We will attempt to carry out its business plan as discussed above; however, we cannot predict to what extent its lack of liquidity and capital resources will hinder its business plan prior to the consummation of a business combination.

LIQUIDITY AND CAPITAL RESOURCES

At September 30, 2007, we had minimal assets, total liabilities of $217,547, shareholders' deficit of $3,103,773 and a negative working capital of $216,803. Further, there are no agreements or understandings with regard to loan agreements by or with the Officers, Directors, principals, affiliates or shareholders of the Company.

During the quarter ended March 31, 2007, we borrowed $12,700 from an unrelated third party. The loan is due April 1, 2008 and accrues interest at 12% per annum. Amounts outstanding under this agreement subsequent to April 1, 2008 are subject to interest at 18% per annum.
 
Our existing capital is not sufficient to meet our cash needs, including the costs of compliance with the continuing reporting requirements of the Securities Exchange Act of 1934, as amended. As shown in the accompanying financial statements, we incurred a net loss of $65,001 for the nine months ended September 30, 2007, have an accumulated deficit of $3,103,773 and a working capital deficit of $216,803 as of September 30, 2007. These conditions raise substantial doubt as to our ability to continue as a going concern. Management is trying to raise additional capital through sales of common stock. The financial statements do not include any adjustments that might be necessary if we are unable to continue as a going concern.

EMPLOYEES

As of September 30, 2007, we had no employees.

ITEM 3. CONTROLS AND PROCEDURES
 
As required by Rule 13a-15 under the Securities Exchange Act of 1934 (the "Exchange Act"), we carried out an evaluation of the effectiveness of the design and operation of our disclosure controls and procedures as of December 31, 2006. This evaluation was carried out under the supervision and with the participation of our Chief Executive Officer and Chief Financial Officer. Based on their evaluation of our disclosure controls and procedures we concluded that such disclosure controls and procedures were not effective to ensure that information required to be disclosed by us in reports that we file or submit under the Exchange Act is recorded, processed, summarized and reported within the time periods specified in Securities and Exchange Commission rules and forms. Specifically, during the annual audit of our December 31, 2006 financial statements, our independent auditors identified deficiencies in our internal controls and disclosure controls related to expense recognition and issuances of our common stock. We are in the process of improving our internal controls in an effort to remediate these deficiencies through improving supervision and training of our accounting staff. We are continuing our efforts to improve and strengthen our control processes and procedures to fully remedy these deficiencies. Our management and directors will continue to work with our auditors and other outside advisors to ensure that our controls and procedures are adequate and effective. There have been no significant changes in our internal controls or in other factors that could significantly affect internal controls subsequent to the date we carried out our evaluation.
 
8

 
There were no significant changes in our internal controls over financial reporting that occurred during the last fiscal quarter that has materially affected, or is reasonably likely to materially affect, internal controls over financial reporting.

PART II

Items No. 1, 2, 3, 4 and 5 - Not Applicable.

Item No. 6 - Exhibits and Reports on Form 8-K

(a) The Company filed two reports on Form 8-K, on August 23, 2007 and September 10, 2007, during the quarter ended September 30, 2007.

(b) Exhibits

None

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SIGNATURES

In accordance with the requirements of the Securities Exchange Act of 1934, the Registrant has duly caused this Report to be signed on its behalf by the undersigned, thereunto duly authorized.
     
  CROWN EQUITY HOLDINGS INC.
 
 
 
 
 
 
  By:   /s/ Claudia Zaman 
 
Claudia Zaman, CEO, CFO
   
 
Date: November 14, 2007

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