Ground Standard Agency, the premier marketing and consultation name in the martial arts business arena, proudly unveils significant milestones achieved in partnership with marquee clients. From their local work with clients in the New York Metropolitan area to their work across the United States, the agency’s unyielding commitment to facilitating martial arts schools in reaching their zeniths of success continues to bear fruit.
“We’re not just consultants,” says founder Bobby Freda, “we’re partners in success. Our holistic approach has reshaped the way martial arts school owners operate their businesses.”
Historical achievements include partnerships with Inferno Training and Performance Center of Marlboro, NJ and Kurt Pellegrino’s Mixed Martial Arts of Wall Township, NJ, where Ground Standard orchestrated multifaceted strategies encompassing operations refinement, retention attentiveness, and innovative revenue stream inclusions. Tangible results were evident in the hike of membership prices, streamlined lead management, bolstered customer service, and enhanced internal community engagement.
In December 2019, Ground Standard then began their work with Rolles Gracie Academy of Old Bridge, NJ, with the academy at 180 students. Ground Standard’s strategic interventions surged this figure to nearly 500 by October 2023. Meanwhile, the agency has boosted the academy’s digital reputation by helping amass over 200 five-star Google reviews as well.
But, early in 2020, with COVID closures on the rise, monthly growth had begun to slow. So, Ground Standard helped Rolles Gracie to film and edit a series of high-caliber, Brazilian Jiu-Jitsu instructional videos in collaboration with director of photography Nick McIntosh. The videos were then hosted on an online platform designed and managed by Ground Standard so that students could watch from home. Due to the campaign’s success, student enrollment barely decreased throughout the pandemic.
2023 also marked an additional feather in Ground Standard’s cap. Assisting Rolles Gracie with his second academy’s launch in Lake Mary, Florida, the agency laid the academy’s foundation for success by securing 20 students, accumulating $3,000 in down payments, and another $3,000 in monthly recurring revenue before opening its doors.
Parallel successes are evident in Ground Standard’s collaboration with Rolles’ brother, Gregor Gracie as well. After working together at his headquarters—Gregor Gracie Jiu-Jitsu Brooklyn—they assisted in Gregor’s expansion into Teaneck, New Jersey, ensuring him a triumphant start by roping in 30 students and achieving a combined $17,500 in down payments and monthly recurring revenue before operations began.
And yet another win came from the strategic rebranding of the Renzo Gracie Jersey City expansion into the ‘Renzo Gracie Crown Collection’, which helped harmonize operations across their five locations. This unified brand approach resulted in an unprecedented boost to their digital footprint. Most notably, the tailored ad campaigns spearheaded by Ground Standard have yielded leads at an astonishingly economical $3.50 per lead, culminating in nearly 100 generated leads per month.
Ground Standard Agency’s accolades are not mere statistics; they’re stories of martial arts schools redefining success boundaries. As the agency looks ahead, it remains committed to unveiling more chapters of excellence.
Learn more at https://www.groundstandard.com/.
Media Contact
Company Name: Ground Standard Agency
Contact Person: Bobby Freda
Email: Send Email
Phone: (732) 907-8920
Country: United States
Website: https://www.groundstandard.com/
