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Valley Bank Releases The Present and Future of Proptech: Signs of Cautious Optimism in Complex Landscapes

Valley Bank (NASDAQ: VLY) has released its fourth annual report, The Present and Future of Proptech that provides an in-depth analysis and 2025 outlook for the Proptech industry. The report was developed in collaboration with Nine Four Ventures, MetaProp, and PitchBook.

Among its findings, the report reveals that despite recent economic challenges there is a renewed sense of cautious optimism in the industry. Global real estate investment is projected to rise to $952 billion by 2025, signaling a recovery from the lows of recent years. While it notes a slowdown in private capital investments, the report also singles out pockets of opportunity that still exist, particularly in AI-driven applications and sustainability solutions.

“Understanding the shifting dynamics of the Proptech industry is critical to supporting innovation and long-term growth,” said Ira Robbins, CEO of Valley Bank. “There is an opportunity to leverage AI and utilize advanced data and analytics to streamline our work in mortgage lending and real estate decisions.”

"Investment patterns have shifted towards higher-quality, later-stage companies," said Zak Schwarzman, General Partner at MetaProp. "This reflects a maturing sector where strategic capital deployment is driving sustainable innovation."

"Technology’s role in real estate is only expanding, with AI and sustainability at the forefront," said Kurt Ramirez, General Partner at Nine Four Ventures. "Companies that prioritize these innovations will be well-positioned for the industry's next phase of growth."

Read the full report.

Key highlights from the report

  • Economic growth remains uncertain, but sectors like suburban real estate and industrial leasing show resilience. Residential home sales are expected to rise by 9% in 2025 as mortgage rates stabilize.
  • While private capital investment in Proptech slowed to $2.2 billion across 144 deals in 2024, investors continue to seek high-quality opportunities, particularly in finance, property management, and transaction solutions.
  • Early-stage VC deals declined, but later-stage companies attracted strong valuations, with the average pre-money valuation rebounding to $101.9 million.
  • Proptech firms are leveraging AI to improve operational efficiency and integrating sustainability measures to manage costs and regulatory pressures.

Methodology behind the research

Estimates of market sizes and private investment activity within the Proptech space differ widely due to a variety of factors, such technology and types of real estate markets. This report views Proptech through a much more rigorous lens, using the Pitchbook platform to construct five distinct segments: asset utilization; finance and investments; construction, maintenance and renovation; property management; and transaction solutions. You can find more information under the methodology page in the report.

About Valley Bank

As the principal subsidiary of Valley National Bancorp, Valley National Bank is a regional bank with $62 billion in assets. Valley is committed to giving people and businesses the power to succeed. Valley operates many convenient branch locations and commercial banking offices across New Jersey, New York, Florida, Alabama, California, and Illinois, and is committed to providing the most convenient service, the latest innovations and an experienced and knowledgeable team dedicated to meeting customer needs. Helping communities grow and prosper is the heart of Valley’s corporate citizenship philosophy. To learn more about Valley, go to www.valley.com or call our Customer Care Center at 800-522-4100.

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