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The Cheesecake Factory Celebrates National Cheesecake Day With ‘Perfect’ Addition to Its Legendary Lineup and Exclusive Offer for Rewards Members

Peach Perfect with Raspberry Drizzle Debuts on July 30, National Cheesecake Day, and Cheesecake Rewards Members Enjoy a Special Dine-In Offer

The Cheesecake Factory® is celebrating its favorite holiday – National Cheesecake Day – on Wednesday, July 30 by introducing its newest flavor: Peach Perfect with Raspberry Drizzle – peach cheesecake swirled with peaches, on a vanilla crust, finished with raspberry sauce. For every slice of Peach Perfect with Raspberry Drizzle sold through July 29, 2026, The Cheesecake Factory will donate 25 cents to Feeding America®, the largest hunger-relief organization in the United States, with a nationwide network of partner food banks, agencies, food pantries and meal programs helping to provide billions of meals to people facing hunger*.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20250701319942/en/

The Cheesecake Factory has donated more than $6.8 million to Feeding America since 2008 through the sale of its specially designated cheesecakes.

Additionally, guests who sign up for Cheesecake Rewards® by National Cheesecake Day can dine-in with their party of up to six people on Wednesday, July 30 and everyone can enjoy any slice of The Cheesecake Factory’s more than 30 legendary flavors of cheesecake – including the new Peach Perfect with Raspberry Drizzle – for half price**. Cheesecake Rewards is The Cheesecake Factory’s unique rewards program that is available nationwide. The program is free to join and provides members with personalized surprises throughout the year, access to online reservations and special celebrations – like this exclusive National Cheesecake Day offer on July 30.

“The Cheesecake Factory is very pleased to commemorate National Cheesecake Day this year with the introduction of our Peach Perfect with Raspberry Drizzle supporting Feeding America,” said David Overton, Founder and CEO of The Cheesecake Factory Incorporated. “We are also happy to provide a special dine-in offer for Cheesecake Rewards members on July 30.”

*Donations made on slices sold at all The Cheesecake Factory restaurants in the U.S.A., including Puerto Rico.

**Offer valid July 30, 2025 for dine-in only. At least one member of party must be enrolled as a Cheesecake Rewards member by July 30, 2025. One discounted slice of cheesecake or layer cake per dine-in guest per party. Maximum of six (6) discounted slices per party. One time use only. Each guest must be present to redeem. Offer only valid at restaurants in the U.S.A., including Puerto Rico. Full terms and conditions are available at: https://www.thecheesecakefactory.com/any-slice-half-price

For more information about The Cheesecake Factory, please visit www.TheCheesecakeFactory.com

Find us on Facebook at www.facebook.com/TheCheesecakeFactory

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About The Cheesecake Factory Incorporated

The Cheesecake Factory is a leader in experiential dining. We are culinary forward and relentlessly focused on hospitality. Delicious, memorable experiences created by passionate people – this defines who we are and where we are going. We currently own and operate 362 restaurants throughout the United States and Canada under brands including The Cheesecake Factory®, North Italia®, Flower Child® and a collection of other FRC brands. Internationally, 33 The Cheesecake Factory® restaurants operate under licensing agreements. Our bakery division operates two facilities that produce quality cheesecakes and other baked products for our restaurants, international licensees and third-party bakery customers. In 2025, we were named to the FORTUNE Magazine "100 Best Companies to Work For®" list for the twelfth consecutive year. To learn more, visit www.thecheesecakefactory.com, www.northitalia.com, www.iamaflowerchild.com and www.foxrc.com.

From Fortune. ©2025 Fortune Media IP Limited. All rights reserved. Used under license. Fortune® and Fortune 100 Best Companies to Work For® are registered trademarks of Fortune Media IP Limited and are used under license. Fortune and Fortune Media IP Limited are not affiliated with, and do not endorse products or services of, The Cheesecake Factory Incorporated.

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