UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, DC 20549

FORM 10-Q

x QUARTERLY REPORT UNDER SECTION 13 OR 15(d)
OF THE SECURITIES EXCHANGE ACT OF 1934
For the quarterly period ended September 30, 2008

OR

¨ TRANSITION REPORT UNDER SECTION 13 OR 15(d)
OF THE SECURITIES EXCHANGE ACT OF 1934
For the transition period from _______ to _______

Commission File Number 0-16686

POKER MAGIC, INC.
(Exact name of registrant as specified in its charter)
 
Minnesota
20-4709758
(State or other jurisdiction of incorporation or organization)
(I.R.S. Employer Identification No.)

130 West Lake Street, Suite 300, Wayzata, MN
(Address of Principal Executive Offices)

(952) 473-3442
(Registrant’s telephone number, including area code)

(Former name, former address and former fiscal year, if changed from last report)

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. Yes x No ¨

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company. See the definitions of “large accelerated filer,” “accelerated filer” and “smaller reporting company” in Rule 12b-2 of the Exchange Act.

Large accelerated filer ¨
Accelerated filer ¨
Non-accelerated filer ¨ (Do not check if a smaller reporting company)
Smaller reporting company x

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). Yes ¨  No x

As of November 14, 2008 there were 9,194,991 shares of the issuer’s common stock, $0.001 par value, outstanding.


Table of Contents

   
Page
PART I – FINANCIAL INFORMATION
  
Item 1.
Financial Statements
1
Item 2.
Management’s Discussion and Analysis of Financial Condition and Results of Operations
8
Item 4T.
Controls and Procedures
16
     
PART II – OTHER INFORMATION
  
Item 1A.
Risk Factors
17
Item 2.
Unregistered Sales of Equity Securities and Use of Proceeds
17
Item 6.
Exhibits
18
     
SIGNATURES
18
   
EXHIBIT INDEX
19
 

PART I - FINANCIAL INFORMATION

Item 1. Financial Statements.

Poker Magic, Inc.
(A Development Stage Company)
Balance Sheets

   
September 30, 2008
  
December 31, 2007
  
   
(unaudited)
  
(audited)
  
           
ASSETS
              
               
Current Assets
              
Cash
  
$
181,794
  
$
37,003
  
Accounts Receivable
    
1,425
   
-
 
Inventory
    
750
   
750
 
Prepaid Expense
    
21,079
   
22,296
 
               
Total Current Assets
    
205,048
   
60,049
 
               
Intangible Assets, Net of Amortization
    
20,678
   
26,882
 
               
Total Assets
  
$
225,726
  
$
86,931
  
               
LIABILITIES AND SHAREHOLDERS' EQUITY
              
               
Current Liabilities
              
Accounts Payable
  
$
14,437
  
$
20,100
  
               
Total Current Liabilities
    
14,437
   
20,100
 
               
Total Liabilities
    
14,437
   
20,100
 
               
Shareholders' Equity
              
Common Stock, $.001 par value: Authorized 250,000,000 shares: Issued and outstanding 9,194,991and 7,664,991 shares.
    
9,195
   
7,665
 
Additional Paid-in Capital
    
659,337
   
301,867
 
Deficit Accumulated During the Development Stage
    
(457,243
)
  
(242,701
)
               
Total Shareholders' Equity
    
211,289
   
66,831
 
               
Total Liabilities and Shareholders' Equity
  
$
225,726
  
$
86,931
  

The accompanying notes are an integral part of these financial statements.
 
1

Poker Magic, Inc.
(A Development Stage Company)
Statements of Operations
(unaudited)

   
Three months ended
  
Three months ended
  
Nine months ended
  
Nine months ended
  
Period from January
  
                   
10, 2006 (inception)
  
   
September 30, 2008
  
September 30, 2007
  
September 30, 2008
  
September 30, 2007
  
to September 30, 2008
  
                       
Revenues
  
$
1,900
  
$
-
  
$
1,900
  
$
-
  
$
1,900
  
                                 
Cost of Revenue
    
21,572
   
-
   
21,572
   
-
   
21,572
 
                                 
Gross Loss
    
(19,672
)
  
-
   
(19,672
)
  
-
   
(19,672
)
                                 
Operating Expenses Selling, General & Administrative
    
76,387
   
39,426
   
196,332
   
117,424
   
439,033
 
                                 
Operating Loss
    
(96,059
)
  
(39,426
)
  
(216,004
)
  
(117,424
)
  
(458,705
)
                                 
Other Income
                                
Interest Income
    
1,069
   
-
   
1,462
   
-
   
1,462
 
                                 
Net Loss
  
$
(94,990
)
$
(39,426
)
$
(214,542
)
$
(117,424
)
$
(457,243
)
                                 
Basic and diluted net loss per common share
  
$
(0.01
)
$
(0.01
)
$
(0.03
)
$
(0.02
)
$
(0.07
)
                                 
Weighted-average number of common shares outstanding
    
8,963,687
   
7,400,208
   
8,295,940
    
7,210,339
    
6,863,421
  

The accompanying notes are an integral part of these financial statements.

2

Poker Magic, Inc.
(A Development Stage Company)
Statements of Cash Flows
(unaudited)

           
For the period from
  
   
For the nine
  
For the nine
  
January 10, 2006
  
   
months ended
  
months ended
  
(inception) to
  
   
September 30, 2008
  
September 30, 2007
  
September 30, 2008
  
Cash flows from operating activities:
                    
Net loss
  
$
(214,542
)
$
(117,424
)
$
(457,243
)
                     
Adjustments to reconcile net loss to net cash provided by operating activities:
                    
                     
Amortization of intangible asset
    
6,204
   
6,204
   
20,679
 
Common stock issued for services
    
-
   
1,000
   
6,500
  
Consulting service expense paid in stock
    
36,717
    
-
   
95,888
  
Officers compensation expense paid in stock
    
2,000
   
-
   
48,000
 
Officers compensation expense as contributed capital
    
34,000
   
-
   
34,000
 
Changes in operating assets and liabilities:
                    
Accounts Receivable
    
(1,425
)
  
-
   
(1,425
)
Prepaid expense
    
-
   
75,468
   
333
 
Accounts payable
    
(5,663
)
  
(1,086
)
  
14,437
 
               
Net Cash used in operating activities
    
(142,709
)
  
(35,838
)
  
(238,831
)
                     
Cash Flows from investing activities:
                    
Acquisition of Select Video assets
    
-
   
-
   
(17,000
)
                     
Net cash used in investing activites
    
-
   
-
   
(17,000
)
                     
Cash Flows from financing activities:
                    
Proceeds from subscription receivable
    
-
   
1,500
   
14,000
 
Proceeds from issuance of common stock
    
287,500
   
20,000
   
426,000
 
Payment of short-term debt
    
-
   
(2,375
)
  
(2,375
)
                     
Net cash provided by financing activities
    
287,500
   
19,125
   
437,625
 
                     
Net increase (decrease) in cash
    
144,791
   
(16,713
)
  
181,794
 
                     
Cash, beginning of the period
    
37,003
   
41,345
   
-
 
Cash, end of the period
  
$
181,794
  
$
24,632
  
$
181,794
  
                     
Non-cash investing and financing activities:
                    
                     
Acquisition of certain assets and liabilities of Select Video in exchange for common stock
                    
Inventory
  
$
-
  
$
-
  
$
750
  
Intangible Asset
    
-
   
-
   
24,357
 
Accounts Payable
    
-
   
-
   
(32,000
)
Note Payable
    
-
   
-
   
(7,084
)
                     
Stock issued in lieu of cash for note payable
    
-
   
4,709
   
19,709
 
                     
Stock issued in lieu of cash for prepaid services
    
37,500
   
111,300
   
165,300
  
                     
Stock subscriptions received for common stock
    
-
   
-
   
14,000
  

The accompanying notes are an integral part of these financial statements.

3
 
Poker Magic, Inc.
(A Development Stage Company)
Notes to Financial Statements
September 30, 2008
 
NOTE 1—SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES
 
Description of operations and basis of presentation
 
Poker Magic, Inc. (the “Company”) is a development stage company that was incorporated in the State of Minnesota on January 10, 2006. Our business consists primarily of marketing and licensing a new form of poker-based table game to casinos and online gaming facilities in the United States. 
 
On June 26, 2008, and as a result of the expiration of the initial test period contemplated in the December 26, 2007 agreement together with the New Jersey Casino Control Commission’s adoption of temporary regulations governing the Winner’s Pot Poker game, the Company entered into an amendment to the License Agreement for the licensing of the game. Presently, two units (each unit consisting of the game’s table layout) are under license. The Company and Bally’s amended the License Agreement to provide that the monthly license fee for the use of one unit for a full week will be $475, and the monthly license fee for an additional unit for weekend use only is $200. The amendment also provides that Bally’s is solely responsible for any costs associated with any repairs or replacements of a unit or table signage resulting from ordinary wear and tear.
 
Interim financial information
 
The accompanying unaudited financial statements have been prepared in accordance with accounting principles generally accepted in the United States and pursuant to the rules and regulations of the Securities and Exchange Commission (the “SEC”) for interim financial information. Accordingly, certain information and footnote disclosures normally included in financial statements prepared in accordance with accounting principles generally accepted in the United States have been omitted pursuant to such rules and regulations. Operating results for the three and nine month periods ended September 30, 2008 are not necessarily indicative of the results that may be expected for the year ending December 31, 2008 or any other period. The accompanying financial statements and related notes should be read in conjunction with the audited Financial Statements of the Company, and notes thereto, contained in this filing for the year ended December 31, 2007.
 
Liquidity
 
The accompanying financial statements have been prepared assuming the Company will continue as a going concern that contemplates the realization of assets and satisfaction of liabilities in the normal course of business. For the period from January 10, 2006 (inception) to September 30, 2008, the Company incurred a net loss of $457,243. The Company's ability to continue as a going concern is dependent on it ultimately achieving profitability, producing additional revenues and/or raising additional capital. Management intends to obtain additional debt or equity capital to meet all of its existing cash obligations and to support the revenue generating process; however, there can be no assurance that the sources will be available or available on terms favorable to the Company.
 
Intangible assets
 
On March 10, 2006, the Company purchased certain assets and assumed certain liabilities of Select Video, Inc. (Select Video). Three patents were acquired as a part of the March 10, 2006 purchase. The patents are stated at cost and are amortized on a straight-line basis over 60 months. Amortization expense was $2,068 for both of the three months ended September 30, 2008 and 2007, $6,204 for both of the nine months ended September 30, 2008 and 2007 and $20,679 for the period from January 10, 2006 (inception) to September 30, 2008. Estimated amortization expense for the next four years of patents issued as of December 31, 2007 is as follows:

4

Poker Magic, Inc.
(A Development Stage Company)
Notes to Financial Statements
September 30, 2008

Years ending December 31:
      
Remainder of 2008
  
$
2,068
  
2009
    
8,271
  
2010
    
8,271
  
2011
    
2,068
  
Total
  
$
20,678
  
 
Impairment of long-lived assets
 
Management reviews the Company’s long-lived assets for impairment when events or changes in circumstances indicate that the carrying amount of an asset may not be recoverable. If impairment indicators are present and the estimated future undiscounted cash flows are less than the carrying value of the assets, the asset’s value will be adjusted appropriately. No impairment indicators were present as of September 30, 2008 or December 31, 2007.
 
NOTE 2—NET LOSS PER COMMON SHARE
 
Basic net loss per common share is computed by dividing net loss by the weighted average number of vested common shares outstanding during the period. A reconciliation of the numerator and denominator used in the calculation of basic and diluted net loss per common share follows:
 
   
Three months ended
  
Three months ended
  
   
September 30, 2008
  
September 30, 2007
  
Numerator:
              
Net loss
  
$
(94,990
)
$
(39,426
)
Denominator:
              
Weighted-average number of common shares outstanding
    
8,963,687
    
7,400,208
  
               
Basic and diluted net loss per common share
  
$
(.01
)
$
(.01
)

           
Period from January 10,
  
   
Nine months ended
  
Nine months ended
  
2006 (inception) to
  
   
September 30, 2008
  
September 30, 2007
  
September 30, 2008
  
Numerator:
                    
Net loss
  
$
(214,542
)
$
(117,424
)
$
(457,243
)
Denominator:
                    
Weighted-average number of common shares outstanding
    
8,295,940
    
7,210,339
    
6,863,421
  
                     
Basic and diluted net loss per common share
  
$
(.03
)
$
(.02
)
$
(.07
)
 
The outstanding warrants during the three and nine months ended September 30, 2008 were excluded from the calculation of diluted loss per share as their effects were anti-dilutive due to the Company’s net losses for the periods.

5

Poker Magic, Inc.
(A Development Stage Company)
Notes to Financial Statements
September 30, 2008
 
NOTE 3—COMMITMENTS AND CONTINGENCIES
 
The asset purchase agreement with Select Video dated March 10, 2006, stated that if and when the Company receives any revenue generated by Winners Pot Poker and other similar games, Select Video shall receive an amount equal to five percent (5%) of all gross proceeds generated by these games. As of September 30, 2008, $95 is owed to Select Video under this agreement.
 
NOTE 4—SHAREHOLDERS’ EQUITY
 
Common stock
 
On January 10, 2006, the founders of the Company purchased 2,500,000 shares of common stock for $2,500.
 
On March 10, 2006, the Company purchased certain assets and assumed certain liabilities of Select Video in exchange for 3,022,991 shares of common stock issued at the deemed fair market value of $.001 per share or $3,023.
 
On May 23, 2006, the Company issued 60,000 shares of common stock at $.25 per share in lieu of cash for liabilities assumed.
 
During 2006, the Company raised additional cash of $87,500 at $.25 per share through the issuance of 350,000 shares of common stock.
 
During 2006, the Company issued 22,000 shares to various consultants at $.25 per share for services rendered.
 
During 2006, the Company issued 100,000 shares valued at $4,000 (value of the services to be provided) for services rendered and to be rendered.
 
At December 31, 2006 a total of 6,104,991 shares of common stock were issued and outstanding. No warrants or options were issued in 2006.
 
On January 15, 2007, the Company issued 600,000 shares of common stock to two consultants for services to be provided over a 12 month period commencing on January 15, 2007. These services were valued at $50,000.
 
On January 15, 2007, the Company issued 500,000 shares of common stock to the two founders for their services to be provided over a 12 month period commencing January 15, 2007. These services were valued at $48,000.
 
On July 26, 2007, the Company settled the note payable of $7,084 for a cash payment of $2,375 and the issuance of 20,000 shares of common stock valued at $4,709 for payment in full on the note.
 
In July 2007, the Company raised cash of $20,000 at $.25 per share through the issuance of 80,000 shares of common stock.
 
On August 1, 2007, the Company issued 65,000 shares of common stock for services to be provided over a 12 month period commencing retroactively on June 1, 2007. These services were valued at $5,000.
 
On August 1, 2007, the Company issued 100,000 shares of common stock to a consultant for services to be provided over a 12 month period commencing on August 1, 2007. These services were valued at $8,300.
 
On August 1, 2007, the Company issued 25,000 shares of common stock for services. These services were valued at $1,000.

6

Poker Magic, Inc.
(A Development Stage Company)
Notes to Financial Statements
September 30, 2008
 
On November 26, 2007, the Company issued 50,000 shares of common stock to a consultant for services to be provided over a 12 month period commencing on November 26, 2007. These services were valued at $12,500.
 
In December 2007, the Company raised cash of $30,000 at $.25 per share through the issuance of 120,000 shares of common stock.
 
The Company believes the value of the services provided during 2007 was the best measurement of the value of the common stock.
 
In January 2008, the Company raised cash of $25,000 at $.25 per share through the issuance of 100,000 shares of common stock.
 
In May 2008, the Company raised cash of $262,500 at $.25 per share through the issuance of 1,050,000 shares of common stock.
 
On May 28, 2008, the Company issued an investor a warrant to purchase 1,000,000 shares of common stock at a price of $.35 per share if purchased within 6 months of issuance. The price increases to $.425 for months 7 to 12 and increases to $.50 after 12 months. The warrant expires on May 27, 2010.
 
On August 26, 2008, the Company issued 200,000 shares of common stock for services to be provided over a 5 month period commencing retroactively on August 1, 2008. These services were valued at $20,000.
 
On August 26, 2008, the Company issued 60,000 shares of common stock for services to be provided over a 5 month period commencing retroactively on August 1, 2008. These services were valued at $5,000.
 
On August 26, 2008, the Company issued 60,000 shares of common stock for services to be provided over a 12 month period commencing retroactively on August 1, 2008. These services were valued at $5,000.
 
On August 26, 2008, the Company issued 10,000 shares of common stock for services. These services were valued at $2,500.
 
On August 26, 2008, the Company issued 50,000 shares of common stock for services. These services were valued at $5,000.
 
At September 30, 2008 a total of 9,194,991 shares of common stock were issued and outstanding and 1,000,000 warrants are outstanding.
 
NOTE 5—INCOME TAXES
 
On January 1, 2007, the Company adopted the provisions of FIN 48, which clarifies the accounting for uncertainty in income tax positions. This interpretation requires the Company to recognize in the consolidated financial statements only those tax positions determined to be more likely than not of being sustained upon examination, based on the technical merits of the positions. Interest and penalties are expensed as incurred. The adoption of FIN 48 did not result in an adjustment to the Company's financial statements.
 
At September 30, 2008, the Company had federal and state net operating loss carryforward of approximately $444,000 available to offset future taxable income. The Company’s federal and state net operating loss carryforwards will begin to expire in 2026 if not used before such time to offset future taxable income or tax liabilities. Current and future changes in the stock ownership of the Company may place limitations on the use of these net operating loss carryforwards.

7
 
Item 2.
Management’s Discussion and Analysis of Financial Condition and Results of Operations.

Our Management’s Discussion and Analysis of Financial Condition and Results of Operation set forth below should be read in conjunction with our audited consolidated financial statements, and notes thereto, contained in our Form 10 Registration Statement, as amended, filed with the SEC on August 6, 2008 and relating to our year ended December 31, 2007, and the period from January 10, 2006 (inception) to December 31, 2006.

Cautionary Note Regarding Forward-Looking Statements

Some of the statements made in this section of our report are forward-looking statements. These forward-looking statements generally relate to and are based upon our current plans, expectations, assumptions and projections about future events. Our management currently believes that the various plans, expectations, and assumptions reflected in or suggested by these forward-looking statements are reasonable. Nevertheless, all forward-looking statements involve risks and uncertainties and our actual actions or future results may be materially different from the plans, objectives or expectations, or our assumptions and projections underlying our present plans, objectives and expectations, which are expressed in this report. An example of specific factors that might cause our actual results to differ from our current expectations include but are not limited to:

 
·
Our lack of a significant prior operating history to provide our management with a basis to better evaluate certain likelihoods

 
·
Our need for additional financing

 
·
The significant risk that our game may not be accepted by casinos or gaming establishments or, ultimately, by gaming consumers and enthusiasts

 
·
Our inability to obtain required registrations, licenses and approvals with or from appropriate state gaming authorities

 
·
Changes in legal and regulatory regimes applicable to our business or our games

 
·
Our inability to effectively protect our intellectual property, or

 
·
Our inability, for any reason, to retain our executive management personnel.

In light of the foregoing, prospective investors are cautioned that the forward-looking statements included in this filing may ultimately prove to be inaccurate—even materially inaccurate. Because of the significant uncertainties inherent in such forward-looking statements, the inclusion of such information should not be regarded as a representation or warranty by Poker Magic, Inc. or any other person that our objectives, plans, expectations or projections that are contained in this filing will be achieved in any specified time frame, if ever.

8

General Overview

Poker Magic Inc. is a Minnesota corporation formed in January 2006. In this report, we refer to Poker Magic, Inc. as “we,” “us,” “Poker Magic” or the “Company.” We are a development-stage company focused on promoting and placing our Winner’s Pot Poker game into casinos and entertainment facilities country-wide, including those located in Native American tribal lands. We believe that the long-term success of our operations will be determined by our ability to bring new and innovative products, game play and services to the market.

Our current gaming product is “Winner’s Pot Poker,” which is a table game form of five-card stud poker. In the Winner’s Pot Poker game, the dealer deals each player, and the dealer himself, two cards face down and three cards face up. Each player “antes” before the deal to be eligible to receive cards in the game. After each player has received his or her first three cards from the dealer, each player may either fold or place a first bet equal to the ante. The first bet may not be any more or less than the ante. After the next card is dealt, each of the remaining players has a choice between folding or placing a second bet that must be equal to twice the ante. The dealer may not fold. After the last card is dealt, the hands are compared and the winning hand (determined by using standard poker rankings) takes a predetermined percentage of the total bets and antes made in the course of the game. In addition, players are entitled to make certain optional “bonus bets.”

We had no revenues from January 10, 2006 (inception) through December 31, 2007, or from January 1, 2008 through August 27, 2008. We began generating revenues August 28, 2008 under the license agreement with Bally’s Park Place, Inc. discussed further in the Revenue section below.

For the three and nine months ended September 30, 2008, we incurred $21,572 and $21,572, respectively, in revenue-related costs and $76,387 and $196,332 respectively in operating expenses. During both periods, our expenses related primarily to our efforts to market our Winner’s Pot Poker game to casinos and gaming establishments, generate revenues and expand our revenue base, as well as other selling, general and administrative expenses. The most significant components of these other selling, general and administrative expenses were (i) compensation expense attributable to share issuances to third-party consultants and executive management for services rendered, and (ii) expenses for professional services such as legal and accounting services.

As of September 30, 2008, we had $181,794 in cash on hand and current liabilities of $14,437. As of the date of this filing, we had $167,009 in cash on hand, and our management presently believes this cash will be sufficient to continue operations through June 2009. Thereafter, we expect we will require additional capital. If our present expectations relating to our expenses prove inaccurate and we incur more expenses than anticipated, we will be required to seek additional financing prior to June 2009.

9

Management believes that the most significant uncertainties facing the Company relate to our ability to increase our revenues, the accuracy of our expense forecast, our ability to acquire necessary licenses, registrations and approvals, and our ability to obtain financing when and as needed and on terms acceptable to us. These uncertainties are discussed in greater detail under the caption “Trends and Uncertainties”.

Results of Operations for the Three Months Ended September 30, 2008 Compared to the Three Months Ended September 30, 2007

For the three months ended September 30, 2008 and September 30, 2007, we had revenues of $1,900 and $0 respectively and incurred $21,572 and $0, respectively, in revenue-related costs. During both three-month periods, we were focused primarily on efforts to (i) ensure temporary regulatory approval and compliance of the Winner’s Pot Poker game, and (ii) obtain the agreement of casinos and gaming establishments to provide gaming table space to the Winner’s Pot Poker game. During the period ended September 30, 2008, we were also focused on completing the process of amending our Registration Statement on Form 10 originally filed with the SEC on January 29, 2008. Amendments to that Registration Statement were completed and filed with the SEC on March 11 and August 6, 2008.

During the three months ended September 30, 2008 and September 30, 2007, we incurred selling, general and administrative expenses in the pursuit of our plan of operation. For the three months ended September 30, 2008, we incurred selling, general and administrative expenses aggregating $76,387 compared to $39,426 for the three months ended September 30, 2007. The increase in the most recent quarterly period was primarily attributable to increased professional expenses incurred in the course of amending our Registration Statement on Form 10/A filed with the SEC, professional consulting services related to compliance with regulations applicable to public reporting companies, and increased expenses incurred in the marketing of the Winner’s Pot Poker game.

Results of Operations for the Nine Months Ended September 30, 2008 Compared to the Nine Months Ended September 30, 2007

For the nine months ended September 30, 2008 and September 30, 2007, we had revenues of $1,900 and $0 respectively and incurred $21,572 and $0, respectively, in revenue-related costs. During both nine-month periods, we were focused primarily on efforts to (i) ensure temporary regulatory approval and compliance of the Winner’s Pot Poker game, and (ii) obtain the agreement of casinos and gaming establishments to provide gaming table space to the Winner’s Pot Poker game. During the period ended September 30, 2008, we were also focused on completing the process of amending our Registration Statement on Form 10 originally filed with the SEC on January 29, 2008. Amendments to that Registration Statement were completed and filed with the SEC on March 11 and August 6, 2008.

During the nine months ended September 30, 2008 and September 30, 2007, we incurred selling, general and administrative expenses in the pursuit of our plan of operation. For the nine months ended September 30, 2008, we incurred selling, general and administrative expenses aggregating $196,332 compared to $117,424 for the nine months ended September 30, 2007. The increase in the most recent quarterly period was primarily attributable to increased professional expenses incurred in the course of amending our Registration Statement on Form 10/A filed with the SEC, professional consulting services related to compliance with regulations applicable to public reporting companies, and increased expenses incurred in the marketing of the Winner’s Pot Poker game.

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Over the nine-month period ended September 30, 2008, the most significant components of our selling, general and administrative expenses were (i) general operating expenses relating to our Winner’s Pot Poker game and (ii) professional expenses for legal and accounting services. These expenses aggregated $35,447 and $102,319, respectively. In addition, we incurred $14,566 expense relating to consulting services rendered to the Company and $44,000 in expense relating to services rendered to the Company by executive management. Shares issued to consultants during the relevant period related to gaming-related and general business consulting services rendered to the Company.

In contrast, over the nine-month period ended September 30, 2007, the most significant components of our selling, general and administrative expenses were (i) expense relating to shares issued to our executive management and consultants, and (ii) expenses for professional services such as legal, accounting and professional consulting services related to compliance with regulations applicable to public reporting companies. These expenses aggregated $79,801 and $26,646, respectively. In the nine months ended September 30, 2007, a total of $45,801 related to shares issued to consultants and $34,000 related to shares issued to executive management. Shares issued to consultants during the relevant period related to general business consulting and introductory services, and accounting services rendered to the Company. Shares issued to executive management related to services rendered during fiscal 2007.

We presently expect that compensation expense arising from share issuances to our executive management will continue to decrease from fiscal 2007 levels as we have no current plans or expectations to issue additional shares to our present management as compensation for services rendered or to be rendered during fiscal 2008. We have recorded an expense for our estimated officer compensation as an addition to paid-in capital. We do, however, expect that we will continue to issue shares to consultants to compensate them for services rendered, primarily as a means to conserve our cash resources. In this regard, we do not anticipate hiring employees in the near future and expect instead, where necessary or appropriate, to rely on services provided by consultants through at least fiscal 2008.

We anticipate that our professional expenses will increase during fiscal 2008 as we continue to seek gaming regulatory compliance and licenses, prepare and file periodic reports with the SEC under the Securities and Exchange Act of 1934, and generally seek to comply with the various legal, accounting and governance rules and regulations applicable to public reporting companies.
 
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Finally, we anticipate that the portion of our selling, general and administrative expenses relating to the general operations and the marketing of our Winner’s Pot Poker game to casinos and gaming establishments will increase during fiscal 2008.

Liquidity and Capital Resources

Net cash used in operating activities was $142,709 during the nine months ended September 30, 2008 compared to $35,838 for the nine months ended September 30, 2007. The increase in cash used was primarily the result of payments of legal and accounting expenses and expenses relating to our efforts to market our Winner’s Pot Poker game.

Net cash provided by financing activities was $287,500 during the nine months ended September 30, 2008 compared to $19,125 for the nine months ended September 30, 2007. The increase in the most recent period relates to proceeds received from private placement sales of common stock during January 2008.

As of September 30, 2008, we had $181,794 cash on hand and current liabilities of $14,437. As of the date of this filing, our management believes we have sufficient capital to continue operations through June 2009. Thereafter, we expect we will require additional capital. If we are unable to obtain additional financing when needed, we may be required to abandon our business or our status as a public reporting company.

Our primary non-cash asset at December 31, 2007 and September 30, 2008 was intellectual property rights and trademarks, which are the foundation for our product offerings. We currently own the rights to United States Patent Number 5,839,732, issued on November 24, 1998, that relates to our current Winner’s Pot Poker table game. This patent was acquired from Select Video, Inc., a Delaware corporation, pursuant to an Asset Purchase Agreement dated March 10, 2006. In addition, we own a federally registered trademark for “WINNER’S POT POKER,” Registration Number 2,172,043, issued on July 7, 1998, which was acquired pursuant to that same agreement. Finally, we also own registered trademarks for “POKER MAGIC” and to “AC (ATLANTIC CITY) STUD POKER,” which we similarly acquired pursuant to the Asset Purchase Agreement with Select Video. Other than the trademark “Poker Magic” which we have adopted as our corporate name, we do not have any current plans for the sale or license of such other trademarks. We do not have any currently pending applications for un-issued patents, trademarks or copyrights. The expiration dates of our patent rights vary based on their filing and issuance dates. We intend to continue to actively file for patent protection, where reasonable, within the United States. We expect also to seek protection for our future products by filing for copyrights and trademarks in the United States.

Currently, we do not have any employees. Mr. Douglas M. Polinsky, the Chief Executive Officer and Chairman of our Board of Directors, and Joseph A. Geraci, II, our Chief Financial Officer and a director of the Company, both serve as consultants to the Company in their officer capacities. We rely on sales and marketing agents and outside professional services on an as-needed basis. We believe that using consultants to perform necessary operational functions is currently more cost effective than hiring full-time employees, and such practice affords us flexibility in directing our resources during our development stage. We plan to develop new gaming products primarily by utilizing the services of outside developers, sales agents and regulatory and compliance service providers in an effort to minimize capital expenditures and corporate expenses. We presently do not expect to incur any material capital expenditures in the near future or during the next 12 months. At this time, we do not anticipate purchasing or selling any significant equipment or other assets in the near term.

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Trends and Uncertainties
 
As a development-stage company involved in the gaming business, we believe we can identify certain broad trends in our revenues and expenses, and components thereof. We also believe that the most significant risks and uncertainties surrounding our business relate to revenues and expenses, and regulatory and financing matters. These trends and uncertainties are discussed below.

Revenues

As indicated above, we began generating revenues August 28, 2008 under the license agreement with Bally’s Park Place, Inc. discussed below.We have also been focused on obtaining temporary regulatory approval/compliance of our Winner’s Pot Poker game and obtaining the agreement of casinos and gaming establishments to provide gaming table space to the Winner’s Pot Poker game.

On December 26, 2007, we entered into a license agreement with Bally’s Park Place, Inc. d/b/a/ Bally’s Atlantic City, permitting Bally’s, on a non-exclusive basis, to use one unit of the Winner’s Poker Pot game on a trial basis at no charge until such time that the New Jersey Casino Control Commission ended the test period for the game. We had earlier (on August 22, 2007) secured the issuance of temporary rules and amendments governing the implementation of Winner’s Pot Poker in Atlantic City casinos. The amendments and rules added Winner’s Pot Poker to the list of authorized table games in New Jersey, governed the physical characteristics of the Winner’s Pot Poker game layout, defined the card deck for use with the Winner’s Pot Poker game, specified the terms of the use of the cards during Winner’s Pot Poker game play, and contained technical proposals governing the operation of Winner’s Pot Poker. We had also earlier obtained a transactional waiver from the New Jersey Casino Control Commission for the licensure requirement applicable to casino service industry (CSI), which waiver permitted us to legally license to Bally’s Park Place the play of our Winner’s Pot Poker game in Bally’s Atlantic City casinos.

After a successful trial period, we amended our license agreement with Bally’s Park Place on June 26, 2008. Under the amended license agreement, Bally’s Park Place will pay us a license fee in the amount of (i) $475 per month for the right to the use of our Winner’s Pot Poker game in the Atlantic City casinos for a full week during that month, and (ii) $200 per month for the right to the use of our Winner’s Pot Poker game in the Atlantic City casinos on weekends only during any month. The amendment currently contemplates the licensure of only two Winner’s Pot Poker game units—one for full-week use and the other for weekend-only use. This amendment was entered into after the adoption by the New Jersey Casino Control Commission of temporary regulations governing the rules of the Winner’s Pot Poker game. The amended license agreement is a month-to-month agreement that may be cancelled by either party at any time. Currently, Bally’s is only utilizing the full week game and has deferred use of the weekend game at this time. We do not anticipate Bally’s use of the weekend-only game until early 2009.

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Based on our recent amendment of the license agreement with Bally’s Park Place, we began generating revenue from operations on August 28, 2008. Given that the present terms of the license agreement, as amended, provide that Bally’s Park Place licenses the right to use only two game units of our Winner’s Pot Poker product, our revenues under this agreement will be insignificant. Instead, we expect that we must continue to market our game to casinos and gaming establishments that present suitable opportunities for us, and that the most efficient way for us to begin generating more significant revenues will be to consummate a definitive license agreement with Harrah’s Entertainment or some other enterprise that involves a wider group of gaming-related affiliates and establishments. For example, Harrah’s Entertainment, indirectly (through subsidiaries and other affiliates) operates approximately 40 casinos across the United States. There is no assurance we will be able to enter into agreements with Harrah’s Entertainment.

As part of our marketing efforts for the Winner’s Pot Poker game, our management has met with the management or representatives of over ten different casinos or gaming establishments over the past nine months in an effort to secure additional licensing arrangements. To date, our licensing efforts have been focused on entering into such agreements with casinos and gaming establishments in Minnesota, New Jersey and Nevada. It is extremely difficult to anticipate, however, how much success we will have in our efforts to license our games to establishments other than Bally’s Park Place, if any at all, and thereby generate additional revenues. It is also difficult to assess how long we will be able to maintain our present arrangement with Bally’s Park Place in light of the fact that our amended license agreement has a month-to-month term.

Expenses

As indicated above, we expect that our selling, general and administrative expenses overall will increase, perhaps significantly, as we continue to seek gaming regulatory compliance and licenses, prepare and file periodic reports with the SEC under the Securities and Exchange Act of 1934, and generally seek to comply with the various legal, accounting and governance rules and regulations applicable to public reporting companies. We also expect that we will continue, when and as we deem necessary or appropriate, to continue compensating consultants with shares of our common stock as part of our effort to conserve cash resources.

Regulation

Currently, we have yet to obtain the final licensure required in the states of Nevada, New Jersey and Minnesota, which jurisdictions have been the focus of our marketing efforts thus far. In particular, we expect that we will require at least the following licenses, registrations and approvals in the near future to permit us to license our gaming products to casinos and gaming establishments in the relevant jurisdictions:

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·
Casino service industry (CSI) supplier license issued by the New Jersey Casino Control Commission (which license would be more broad and flexible than the current transactional waiver which we have thus far secured from the New Jersey Casino Control Commission)

 
·
Distribution licenses permitting us to distribute Winner’s Pot Poker game units (i.e., table layouts) to casinos and gaming establishments in Nevada, issued by the Nevada State Gaming Control Board

 
·
Distribution licenses permitting us to distribute Winner’s Pot Poker game units to casinos and gaming establishments in Minnesota, and

 
·
Registration with the Nevada Gaming Commission as a publicly traded company.

In addition, we will likely require positive results from suitability reviews (generally focusing on financial stability, honesty, character and integrity) of our executive management and other key personnel or significant shareholders conducted by the Nevada Gaming Commission and similar state agencies in other jurisdictions. We intend to continue working with the New Jersey Casino Control Commission and other state regulatory authorities to obtain the above-described and other registrations and licenses that we deem necessary or desirable as market opportunities come to light.

In general, we have little control over the various licensing, registration and suitability review processes and outcomes in the various states. It is possible that we may not be able to obtain required or desired licenses, registrations or approvals suitably fast enough to exploit potential opportunities with casinos or gaming establishments. It is also possible that our applications for licenses, registrations or findings of suitability may be rejected by state regulatory authorities.

Financing

As discussed above under the caption “Liquidity and Capital Resources,” our management believes we have sufficient capital to continue operations through June 2009. Thereafter, we expect we will require additional capital. Our current forecast for financing needs is largely based on our understanding of the expenses we anticipate incurring in our efforts to comply with gaming regulatory and public reporting company disclosure requirements. In this regard, we note that our current forecasts are largely based on our past experience with other enterprises and proposed budgets proposed by our professional consultants. If our actual expenses significantly exceed our present expectations we will likely require additional financing prior to June 2009.

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Once needed, we cannot be certain that any required additional financing will be available on terms favorable to us, if at all. This is especially true in light of the current poor state of the U.S. capital markets and the general economic downturn that has occurred. If, however, we are able to raise additional funds by the issuance of our equity or equity-linked securities, including through the issuance and exercise of warrants, our existing shareholders will experience dilution of their ownership interest. If additional funds are instead raised by the issuance of debt or other senior or preferred equity instruments such as preferred stock, we may be subject to certain limitations in our operations, and such securities may have rights senior to those of our holders of common stock. If adequate funds are not available on acceptable terms, we may be unable to expand, develop or enhance products or to respond to competitive pressures. If we are unable to obtain additional financing when needed, we may be required to abandon our business or our status as a public reporting company.

Going Concern

We have incurred operating losses, accumulated deficit and negative cash flows from operations since January 10, 2006 (inception). As of December 31, 2007, we had an accumulated deficit of $242,701, and as of September 30, 2008, we had an accumulated deficit of $457,243. These factors, among others, raise substantial doubt about our ability to continue as a going concern. In this regard, our current independent auditors have included an explanatory paragraph in opinions they have previously issued related to our annual financial statements as to the substantial doubt about our ability to continue as a going concern. Our consolidated financial statements included in this filing do not include any adjustments related to recoverability and classification of asset carrying amounts, or the amount and classification of liabilities that might result, should we be unable to continue as a going concern. Our ability to continue as a going concern ultimately depends on achieving profitability, producing significant additional revenues or raising additional capital to sustain operations. Although we intend to obtain additional financing to meet our cash needs and to support the revenue-generating process, we may be unable to secure any additional financing on terms that are favorable or acceptable to us, if at all.

Critical Accounting Policies

For detailed information on our critical accounting policies and estimates, please see our financial statements and notes thereto included in this report and in our Registration Statement on Form 10/A filed with the SEC in August 2008. There have been no material changes to our critical accounting policies and estimates from those disclosed in our Registration Statement on Form 10/A.

Item 4T. Controls and Procedures.

Evaluation of Disclosure Controls and Procedures

An evaluation of the effectiveness of our “disclosure controls and procedures” (as such term is defined in Rules 13(a)-15(e) of the Securities Exchange Act of 1934) was carried out by the Company under the supervision and with the participation of our Chief Executive Officer and Chief Financial Officer.

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Based on that evaluation, our Chief Executive Officer and Chief Financial Officer recognized the additional risks to an effective internal control environment with a limited accounting staff and the inability to fully segregate all duties within our accounting and financial functions, including the financial reporting and quarterly close process. Management has concluded that, with certain oversight controls that are in place and the duties we have been able to successfully segregate, the remaining risks associated with the lack of segregation of duties are not sufficient to justify the costs of potential benefits to be gained by adding additional employees given our development stage, the limited scope of our operations, and the number of business transactions we currently process. Management intends to periodically reevaluate this situation and continue to assess ways in which duties can be further segregated as our business evolves. Based on these evaluations, our Chief Executive Officer and Chief Financial Officer concluded our disclosure controls and procedures are effective.

Changes in Internal Control Over Financial Reporting

During the three months ended September 30, 2008, no change in our internal control over financial reporting occurred which has materially affected, or is reasonably likely to materially affect, our internal control over financial reporting.

PART II - OTHER INFORMATION

Item 1A. Risk Factors.

There have been no material changes to our risk factors and uncertainties during or since the period covered by this report. For a discussion of risk factors applicable to Poker Magic and its business, please refer to the “Risk Factors” section of our Registration Statement on Form 10/A filed with the SEC on August 6, 2008.

Item 2. Unregistered Sales of Equity Securities and Use of Proceeds.

On August 26, 2008, the Company offered and sold an aggregate of 380,000 shares of common stock to five individuals and one entity in consideration of consulting services rendered (or to be rendered) to the Company. The services rendered (or to be rendered) included accounting services, marketing services and information technology services and such services were valued, in the aggregate, at $37,500. The Company offered and sold the shares in reliance on the exemptions from registration set forth in Sections 4(2) or 4(6) of the Securities Act of 1933. In this regard, the Company relied on representations from the recipients of the shares that they were (i) acquiring the shares for investment purposes only and not with a view toward distribution, (ii) either alone or through a purchaser representative, knowledgeable and experienced in financial and business matters such that each was capable of evaluating the risks of the investment, (iii) an “accredited investor” as defined in Rule 501 under the Securities Act. In addition, the transaction described above involved a limited number of recipients, and all certificates representing the shares offered and sold contained a restrictive legend indicating that such shares constituted “restricted securities” under the Securities Act of 1933.
 
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Item 6. Exhibits.

Exhibit No.
  
Description
31.1
  
Certification of Chief Executive Officer
31.2
  
Certification of Chief Financial Officer
32
  
Certification of Chief Executive Officer and Chief Financial Officer pursuant to Section 906 of the Sarbanes-Oxley Act of 2002

SIGNATURES

In accordance with the requirements of the Securities Exchange Act of 1934, the registrant has caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

POKER MAGIC, INC.
 
/s/ Douglas Polinsky
Douglas Polinsky
Chief Executive Officer
 
Dated: November 14, 2008
 
/s/ Joseph A. Geraci, II
Joseph A. Geraci, II
Chief Financial Officer
 
Dated: November 14, 2008
 
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INDEX TO EXHIBITS FILED WITH THIS REPORT

Exhibit No.
  
Description
31.1
  
Certification of Chief Executive Officer
31.2
  
Certification of Chief Financial Officer
32
  
Certification of Chief Executive Officer and Chief Financial Officer pursuant to Section 906 of the Sarbanes-Oxley Act of 2002
 
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