jva_def14a.htm
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549
 
 
SCHEDULE 14A INFORMATION
 
 
Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934
(Amendment No. __)
 
 
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o Preliminary Proxy Statement
o Confidential, For Use of the Commission Only (As Permitted by Rule 14a-6(e)(2))
o Definitive Proxy Statement
þ Definitive Additional Materials
o Soliciting Material under Rule 14a-12
 
COFFEE HOLDING CO., INC.
(Name of Registrant as Specified In Its Charter)
 
(Name of Person(s) Filing Proxy Statement, if other than the Registrant)
 
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coffee holding co., inc.
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IMPORTANT NOTICE REGARDING THE AVAILABILITY OF PROXY MATERIALS
for the Annual Meeting of Stockholders
 
 
DATE:
April11, 2013
 
TIME:
3:00 pm (Local Time)
 
LOCATION:
The Hilton Garden Inn
1100 South Avenue
Staten Island, New York 10314
     
HOW TO REQUEST PAPER COPIES OF OUR MATERIALS
PHONE:
Call toll free
1-866-752-8683
FAX:
Send this card to
202-521-3464
INTERNET:
https://www.iproxydirect.com/JVA
and follow the on-screen instructions.
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proxy@iproxydirect.com.
Include your Control ID in your email.
 
This communication represents a notice to access a more complete set of proxy materials available to you on the internet. We encourage you to access and review all of the important information contained in the proxy materials before voting. The proxy statement is available at: https://www.iproxydirect.com/JVA.
 
If you want to receive a paper copy of the proxy materials you must request one. There is no charge to you for requesting a copy.  To facilitate timely delivery please make the request, as instructed above, before March 27, 2013.
 
 
you may enter your voting instructions at https://www.iproxydirect.com/JVA
until 11:59 pm eastern time APRIL 10, 2013
 
 
The purposes of this meeting are as follows:
 
  
1
 
1. Proposal 1: Election of Directors to Serve Until 2016.
                                -Gerard DeCapua
                                -Robert M. Wiliams
 
2. Proposal 2: Proposal to Ratify the Appointment of Parentebeard LLC as our Independent Registered Public Accounting Firm.
 
3. Proposal 3: Proposal to Approve the Company's 2013 Equity Compensation Plan.
 
4. Proposal 4: Proposal, on an Advisory Basis, to Approve the Company's Executive Compensation.
 
5. Proposal 5: Proposal, on an Advisory Basis, to Approve the Company's Proposal for a Three-Year Vote on the Frequency of the Advisroy Vote on Executive Compensation.
 
  
 
Pursuant to new Securities and Exchange Commission rules, you are receiving this Notice that the proxy materials for the Annual meeting are available on the Internet. Follow the instructions above to view the materials and vote or request printed copies.
 
The board of directors has fixed the close of business on February 25, 2013 as the record date for the determination of stockholders entitled to receive notice of the Annual Meeting and to vote the shares of our common stock, par value $0.001 per share, they held on that date at the meeting or any postponement or adjournment of the meeting.
 
The Board of Directors recommends that you vote ‘for’ all proposals above.
 
Please note – This is not a Proxy Card - you cannot vote by returning this card
 
 
 
 


























COFFEE HOLDING CO., INC.
SHAREHOLDER SERVICES
500 Perimeter Park Drive Suite D
Morrisville NC 27560





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