SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549


                                    Form 11-K

\X\  ANNUAL REPORT PURSUANT TO SECTION 15(d) OF THE SECURITIES EXCHANGE ACT OF
     1934 FOR THE FISCAL YEAR ENDED JUNE 30, 2001, OR

\ \  FOR TRANSITION REPORT PURSUANT TO SECTION 15(d) OF THE SECURITIES
     EXCHANGE ACT OF 1934 FOR THE TRANSITION PERIOD FROM ____________ TO
     _______________


Commission file number 001-00434

A.   Full title of the plan and the address of the plan, if different from that
     of the issuer named below: The Procter & Gamble UK Matched Savings Share
     Purchase Plan, Cobalt 12, Silver Fox Way, Cobalt Business Park, Newcastle
     upon Tyne, NE27 0QW, United Kingdom/England.

B.   Name of issuer of the securities held pursuant to the plan and the address
     of its principal executive office: The Procter & Gamble Company, One
     Procter & Gamble Plaza, Cincinnati, Ohio 45202.


REQUIRED INFORMATION

Item 1. Audited statement of financial condition as of the end of the latest two
        fiscal years of the plan (or such lesser period as the plan has been in
        existence). (See Page 2)

Item 2. Audited statement of income and changes in plan equity for each of the
        latest three fiscal years of the plan (or such lesser period as the plan
        has been in existence). (See Page 3)






                            PROCTER & GAMBLE LIMITED
                      MATCHED SAVINGS SHARE PURCHASE PLAN

                Statements of Net Assets Available for Benefits
                         as of June 30, 2001 and 2000,
           Statements of Changes in Net Assets Available for Benefits
               for the Years Ended June 30, 2001, 2000 and 1999,
                        and Independent Auditors' Report







PROCTER & GAMBLE LIMITED
MATCHED SAVINGS SHARE PURCHASE PLAN

--------------------------------------------------------------------------------
                               TABLE OF CONTENTS


                                                                            Page

INDEPENDENT AUDITORS' REPORT                                                   1

FINANCIAL STATEMENTS:

   Statements of Net Assets Available for Benefits as
     of June 30, 2001 and 2000                                                 2

   Statements of Changes in Net Assets Available for Benefits for
     the Years Ended June 30, 2001, 2000 and 1999                              3

   Notes to Financial Statements for the Years Ended
     June 30, 2001, 2000 and 1999                                              4







INDEPENDENT AUDITORS' REPORT

To the Trustees of the Procter & Gamble Limited Matched Savings Share Purchase
Plan:

We have audited the accompanying statements of net assets available for benefits
of the Procter & Gamble Limited Matched Savings Share Purchase Plan ("the Plan")
as of June 30, 2001 and 2000, and the related statements of changes in net
assets available for benefits for each of the three years in the period ended
June 30, 2001. These financial statements are the responsibility of the Plan's
management. Our responsibility is to express an opinion on these financial
statements based on our audits.

We conducted our audits in accordance with auditing standards generally accepted
in the United States of America. Those standards require that we plan and
perform the audit to obtain reasonable assurance about whether the financial
statements are free of material misstatement. An audit includes examining, on a
test basis, evidence supporting the amounts and disclosures in the financial
statements. An audit also includes assessing the accounting principles used and
significant estimates made by management, as well as evaluating the overall
financial statement presentation. We believe that our audits provide a
reasonable basis for our opinion.

In our opinion, such financial statements present fairly, in all material
respects, the net assets available for benefits of the Plan as of June 30, 2001
and 2000, and the changes in net assets available for benefits for each of the
three years in the period ended June 30, 2001, in conformity with accounting
principles generally accepted in the United States of America.


DELOITTE & TOUCHE
Newcastle upon Tyne, United Kingdom
28 September, 2001





STATEMENTS OF NET ASSETS AVAILABLE FOR BENEFITS
AS OF JUNE 30, 2001 AND 2000
--------------------------------------------------------------------------------

                                                        2001             2000
                                                               
                                                      (pounds)         (pounds)
ASSETS:
 Investment in the Company Stock, at fair value      42,358,636      31,678,169
 Cash at bank and in hand                               602,578         534,013
 Investment income receivable                            21,913          11,132
                                                     ----------      ----------
    Total assets                                     42,983,127      32,223,314
                                                     ----------      ----------

LIABILITIES:
 Accrued administrative expenses                        (55,415)        (12,935)
 Distributions payable                                  (52,759)        (28,602)
 Contributions received in advance                     (516,317)       (503,608)
                                                     ----------      ----------
    Total liabilities                                  (624,491)       (545,145)
                                                     ----------      ----------
NET ASSETS AVAILABLE FOR BENEFITS                    42,358,636      31,678,169
                                                     ==========      ==========

See notes to financial statements.














STATEMENTS OF CHANGES IN NET ASSETS AVAILABLE FOR BENEFITS
FOR THE YEARS ENDED JUNE 30, 2001, 2000 AND 1999
--------------------------------------------------------------------------------

                                                               2001                2000               1999
                                                           (pounds)            (pounds)           (pounds)
                                                                                        
ADDITIONS (LOSSES):
  Investment income:
    Net appreciation (depreciation) in fair value of
      Company Stock                                       6,407,100         (15,383,254)          1,759,579
    Interest income                                          10,781              11,132               7,771
                                                         ----------          ----------          ----------
      Total investment income (loss)                      6,417,881         (15,372,122)          1,767,350
                                                         ----------          ----------          ----------
  Contributions from Procter & Gamble companies           3,087,664           3,028,880           2,844,334
  Contributions from participants                         3,087,664           3,028,880           2,844,334
                                                         ----------          ----------          ----------
      Total contributions                                 6,175,328           6,057,760           5,688,668
                                                         ----------          ----------          ----------
  Other income                                                1,759               3,694               8,732
  Income from Procter & Gamble Limited                       11,781              15,351              12,970
                                                         ----------          ----------          ----------
      Total additions (losses)                           12,606,749          (9,295,317)          7,477,720
                                                         ----------          ----------          ----------
DEDUCTIONS:
  Distributions and withdrawals to participants          (1,903,720)         (3,172,050)         (2,241,943)
  Administrative expenses                                   (22,562)            (22,824)            (24,980)
                                                         ----------          ----------          ----------
      Total deductions                                   (1,926,282)         (3,194,874)         (2,266,923)
                                                         ----------          ----------          ----------
NET INCREASE  (DECREASE)                                 10,680,467         (12,490,191)          5,210,797

NET ASSETS AVAILABLE FOR BENEFITS:
  Beginning of year                                      31,678,169          44,168,360          38,957,563
                                                         ----------          ----------          ----------
  End of year                                            42,358,636          31,678,169          44,168,360
                                                         ==========          ==========          ==========


See notes to financial statements.






PROCTER & GAMBLE LIMITED
MATCHED SAVINGS SHARE PURCHASE PLAN


NOTES TO FINANCIAL STATEMENTS
FOR THE YEARS ENDED JUNE 30, 2001, 2000 AND 1999
--------------------------------------------------------------------------------
1.    PLAN DESCRIPTION

      The following brief description of the Procter & Gamble Limited Matched
      Savings Share Purchase Plan ("Plan") is provided for general information
      purposes only. Participants should refer to the Plan agreement for more
      complete information.

      GENERAL - The Plan is a share purchase plan established by Procter &
      Gamble Limited ("Company") to provide a means for eligible UK employees to
      tax efficiently purchase shares in The Procter & Gamble Company
      ("Parent"). The scheme administrators on behalf of the Trustees of the
      Plan hold the Plan assets.

      CONTRIBUTIONS - Employees can contribute up to 2.5% of the their
      salary/wage, subject to a minimum monthly contribution of (pound)8.33. The
      participating Procter & Gamble companies (see note 7) match all
      contributions by employees in full.

      WITHDRAWALS - Participants may withdraw shares from the scheme at any time
      subject to the following Plan rules. Participants cannot withdraw shares
      from the Plan within 5 years of purchase. Participants who withdraw shares
      from the Plan after 5 years can do so without attracting any income tax.

      ADMINISTRATION - The Plan is administered by IRG Trustees Limited who were
      appointed by the Trustees of the Plan.

      PARTICIPANT ACCOUNTS - Each participant's account is credited with an
      allocation of the Plan's shares. The benefit to which a participant is
      entitled is limited to the shares that can be provided from the
      participant's account.

      PLAN TERMINATION - The Company is reviewing the future of the Plan in line
      with recent Inland Revenue legislative changes. The current Approved
      Profit Sharing Plan (the Procter & Gamble Matched Savings Share Purchase
      Plan) can no longer be operated subsequent to April 2002. This Plan will
      be replaced by a more tax efficient plan, which meets the requirements of
      the rules of the Inland Revenue's All Employee Share Ownership Plans. The
      Company has the right under the current scheme rules to terminate the
      Plan.

2.    SIGNIFICANT ACCOUNTING POLICIES

      BASIS OF ACCOUNTING - The accompanying financial statements have been
      prepared on the accrual basis of accounting and the Plan's net assets and
      transactions are recorded at fair value. The Plan's investment in the
      Company common stock is valued at fair value and is translated into
      Sterling at the rate of exchange at June 30.

      EXPENSES OF THE PLAN - Investment management expenses and all other
      fees/expenses are paid by the participating Procter & Gamble companies
      (see note 7).

      USE OF ESTIMATES - The preparation of financial statements in conformity
      with accounting principles generally accepted in the United States of
      America requires management to make estimates and assumptions that affect
      the amounts reported in the financial statements and accompanying notes.
      Actual results could differ from those estimates.


3.    TAX STATUS

      The Inland Revenue (IR) has determined and informed the Company that it is
      an approved Employee Share Scheme under UK tax legislation. Therefore, the
      Plan Administrator believes that the Plan was qualified and tax-exempt as
      of June 30, 2001 and 2000 and no provision for income taxes has been
      reflected in the accompanying financial statements.

4.    DISTRIBUTIONS PAYABLE

      Distributions payable to participants at June 30, 2001 and 2000, are
      approximately (pound)47,080 and (pound)28,602, respectively.

5.    COMPANY STOCK

      At June 30, 2001 and 2000, 933,749 and 837,687 shares, respectively, of
      Company Stock were held by the Plan.

      The cost of this stock at June 30, 2001 and 2000, was (pound)29,057,426
      and (pound)24,784,058, respectively.

6.    ACCRUED ADMINISTRATIVE EXPENSES

      Included within accrued administrative expenses are amounts owed to
      participating Procter & Gamble companies of (pound)30,531 (2000:
      (pound)Nil), amounts due to members of (pound)10,223 (2000: (pound)2,615)
      and amounts due to Procter & Gamble Share Investment Scheme of
      (pound)14,661 (2000: (pound)10,320).

7.    PARTICIPATING PROCTER & GAMBLE COMPANIES

      The participating Procter & Gamble companies are as follows:

      Procter & Gamble UK
      Procter & Gamble Limited
      Procter & Gamble Pharmaceuticals UK Limited
      Procter & Gamble Product Supply (UK) Limited
      Procter & Gamble Technical Centres Limited
      Procter & Gamble (L&CP) Limited
      Procter & Gamble (Hair & Beauty Care) Limited


      THE PLAN. Pursuant to the requirements of the Securities Exchange Act of
      1934, the trustees (or other persons who administer the employee benefit
      plan) have duly caused this annual report to be signed on its behalf by
      the undersigned, thereunto duly authorized, in the City of Newcastle upon
      Tyne United Kindgom, on September 21, 2001.


THE PROCTER & GAMBLE UK MATCHED SAVINGS SHARE PURCHASE PLAN


By:  /S/MR. D. J. HAMMOND
     ---------------------
     [Mr. D J Hammond]
     Trustee/Chairman, The Procter & Gamble UK Matched
     Savings Share Purchase Plan


By:  /S/MS. L. ULANOWSKI
     ---------------------
     [Ms L Ulanowski]
     Trustee, The Procter & Gamble UK Matched
     Savings Share Purchase Plan


By:  /S/MR. T. CORPS
     ---------------------
     [Mr T Corps]
     Trustee, The Procter & Gamble UK Matched
     Savings Share Purchase Plan


By:  /S/MS. C. SIMMEN
     ---------------------
     [Ms C Simmen]
     Trustee, The Procter & Gamble UK Matched
     Savings Share Purchase Plan



                                  EXHIBIT INDEX

Exhibit No.                                                             Page No.

   23                         Consent of Deloitte & Touche