SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT PURSUANT TO SECTION 13 OR 15 (D) OF THE SECURITIES EXCHANGE ACT OF 1934 DATE OF REPORT (DATE OF EARLIEST EVENT REPORTED) AUGUST 5, 2004 COMMISSION FILE NUMBER: 1-11106 PRIMEDIA INC. ------------- (Exact name of registrant as specified in its charter) DELAWARE 13-3647573 ------------------------------------------------------------------------------ (State or other jurisdiction of (I.R.S. Employer incorporation or organization) Identification No.) 745 Fifth Avenue, New York, New York ---------------------------------------- (Address of principal executive offices) 10151 ------- (Zip Code) Registrant's telephone number, including area code (212) 745-0100 -------------- 2 ITEM 5. OTHER EVENTS AND REGULATION FD DISCLOSURE On August 5, 2004, Kelly P. Conlin, PRIMEDIA Inc.'s CEO and President, purchased 10,000 shares of PRIMEDIA Inc. stock in the open market at a price of $2.20 per share. 3 SIGNATURES Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized. PRIMEDIA INC. ------------- (Registrant) Date: August 5, 2004 /s/ Beverly C. Chell --------------------- ------------------------------------------------- (Signature) Vice Chairman and Secretary